Rare Beauty reviews and discussion

4.7

95% of reviewers would recommend to a friend

Reviews mention

  • Highly pigmented blush formula
  • Lightweight, breathable foundation
  • Creamy, blendable bronzer stick
  • Accessible, ergonomic packaging
  • Overly intense blush application
  • Occasional shade undertone mismatch
  • Leaking or fragile packaging
  • Fragrance lacks lasting power

Rare Beauty wins strong reviews for high‑performing, highly pigmented staples—especially the Soft Pinch Liquid Blush, bronzer sticks, highlighters, and a lightweight, breathable foundation that blends easily and flatters many tones—so yes, the brand works. Reviewers praise long wear, blendability, accessible packaging, and inclusive shades, while noting drawbacks like overly intense blush that’s tricky for beginners, occasional fading or clumping, shade undertone mismatches for very fair or cool skin, and some leaking or fragile packaging and short‑lived fragrances.

AI summary based on Thingtesting reviews

351 reviews and posts

  • I've only tried their lip products so far but they last a really long time so major points for that! I love how many shade options there are and I think the packaging is really thoughtful. I'd definitely be open to buying from them again!

  • Would only recommend using the liquid blush if you're very confident in your makeup skills! It's *highly* pigmented and hard to blend out, so it's difficult for beginners. A little goes a VERY long way.

  • Their highlighter and blush are some of my favorite makeup products and they last a whiiiiiiiile. The only reason they lose 2 points is because my values don't align with those of its male CEO.

  • Love the lip oil (I have it in the shade serenity).. pretty long lasting and a beautiful color. When I use it for some reason, I get a tingly feeling on my lips the way you would feel with a plumper so I'm not sure what that's about - could just be my lips being sensitive. But it goes away after a minute and I love the final result.

  • I'm obsessed with the Mini Pore Diffusing Primer. It's the best primer I've ever used! I want to try more products because it really impressed me.

  • I have their liquid blush, and I absolutely love it. Matte and pigmented. Perfect for my everyday base makeup. I put a powder from another brand on top, and it's perfect. Pro tip: blend it out on your hand, not directly on your face.

  • i'm often skeptical of celebrity brands but the soft pinch blush last forever and is super pigmented. I also really like the formula and brush on the mascara. impressed and excited to try more products!

  • So far loving a lot of their products! Definitely love the liquid blushes, very pigmented and last a long time. A huge fan of the lip oils too, recommend the colour honesty, look beautiful even on pigmented lips. Not a huge fan of the stay vulnerable cream blushes, they don't last too long. Trying out the lip liners now, and loving it so far! So a hit and miss with a few, but definitely recommend the liquid blushes & lip oils to kickstart!

  • i purchased a lip oil in the shade hope, which is a mauvey pink. i like the lip oil a lot, but i’m someone who hates product on my lips that are glossy and sticky. this formula is smooth and pretty liquidy, and it doesn’t really stay on the lips long. it has a staining effect which is subtle, but for people who like a stronger color it’s probably not the best product to use. it also has a tingly cooling sensation but i love that!

  • I love the purpose of this brand and all the inclusivity Selena brought to the community thinking about ALL the differences around the globe.

  • I love rare beauty and what they stand for. I have their blush right now and I think it’s amazing.

  • Want to see more cool tones! Other than that I have their blotting paper set and it’s so cute and handy. I love it.

  • Tried the liquid eyeliner and it wasn't for me. Pigment was strong but not long lasting, I had noticed after 2-3 hours it would start to come off. The eyeliner itself also started to dry out quicker than other brands I had tried.

  • I only have a blush and highlighter and I’m obsessed. The shade mesmerize is a stunning liquid highlighter and hope is a stunning blush shade. I have also tried the eye brightener too. I need to try other products. I love everything Selena stands for and her inclusivity.

  • Out of the multiple Rare products I've tried, there's only 1 I haven't liked - the melting cream blush. That said, I absolutely adore the soft pinch liquid blush, the bronzer stick, and the tinted lip oil. All fantastic products that I will continue to repurchase.

  • This brand sells my favorite blush. I will not walk out the door without this on my face. I have had the same blush for over a year and I still have half the container left. I am so impressed with this brand.

  • Rare beauty has really high pigmented lip and blush products. I love that their lip oil is long lasting and does not leave my lips feeling chapped. The formula is high quality and comes in flattering colors.

  • This is my new favorite foundation I love it as I am getting back into makeup after not wearing makeup for years. It does not feel like I want anything and it has great coverage and the color quality is amazing.

  • They’re blushing their products go on, so smooth and soft unnoticeable great application

  • Rare Beauty has quickly become one of my favorite makeup brands! I love how inclusive they are, offering a wide range of shades that cater to every skin tone. The products are so easy to use, and the formula is always lightweight and buildable, giving me a natural yet polished look. The blushes are especially amazing—so pigmented and blendable. Rare Beauty makes me feel confident and empowered, and I love how it celebrates individuality in beauty!