4.7
95% of reviewers would recommend to a friend
Rare Beauty
4.7 • 359 Reviews
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4.7
95% of reviewers would recommend to a friend
Rare Beauty impresses in reviews for performance: highly pigmented blushes, blendable base products, and inclusive shade ranges deliver natural, long‑lasting results, while sleek, accessible packaging elevates routine. Weaknesses surface around certain formulas and usability—mascara fallout for some, liquid eyeliner drying or fading early, perfumes with short longevity, occasional leaking or bulky components, and the blush’s steep learning curve and potential to fade or cake on some skin types—making product selection key.
AI summary based on Thingtesting reviews
9d ago
I have two Tinted Lip Oils from Rare Beauty that I like. I feel moisturized and the colors are nice. They do need refreshed occasionally, but that’s pretty normal for moist lip products that don’t stain. I don’t use a lip liner with these and haven’t had any color bleeding onto my skin.

9d ago
I tried two shades of Rare Beauty’s Positive Light Under Eye Brightener and was generally pleased with it. I found the colors to blend nicely with my skin (sometimes I go lighter under my eyes and some days I blend it directly with my skin color). Another good part is that it didn’t sink into my wrinkles, but it’s possible that was due to another under-eye product I’ve begun using. I noticed it lasted all day, which is the very best part of my experience. I’ll definitely consider buying it in the future.


The positive light liquid luminizer In gold is a beautiful formula for a medium skin tone. I find it to dark for my complexion but I have found a love for this product using it on my chest shoulders, collarbone area, blended with oils or lotions. I think I would love this product more if I had the right shade for me, but I do recommend this for anyone to try a liquid highlighter.


2mo ago
Lasts forever and is so pigmented. Was a learning curve to use because you need suuuuch a tiny amount but the payoff is huge and truly you could use it daily for a year and it wouldn’t run out. Will buy again.

4mo ago
I've been using this mini set for months!!! One dot on each side of your face is truly enough for the blush. The highlighters/illuminizers have a nice shimmer glow to them that pops when you turn/light reflects. I think this is a good way to get a variety as long as you like the blush shades

The pigment payoff of the product is great but depending on the shade it is more manageable which is my case. It’s very affordable based on the cost per wear and its formulation is lightweight and glowy and adaptable to many skin types

3mo ago
I love my rare beauty soft pinch liquid blush. I have the shade Adore and it is the perfect pink. I put it on my hand and then apply it to my face so I don’t get other products in it (learned the hard way). Definitely recommend!

4mo ago
This is my first time trying Rare Beauty brand and I'm impressed. Starting from packaging, the bottle looks very elegant and modern, the pump is easy to use and provides mess-free application. The texture is so airy and whipped, it goes on smooth. It felt so comfortable on my skin, almost like I had no foundation at all. Unlike other matte foundation it didn't settle deep into my wrinkles and didn't accentuate fine lines. The finish is matte but it gives a very natural look, no dry or cakey result.

4mo ago
The Soft Pinch Liquid Blush from Rare Beauty delivers a natural, “just‑pinched” flush with a lightweight, airy formula that blends like a dream. A tiny dot of color goes a long way, whether you want a subtle everyday tint or a more vivid cheek pop. It feels weightless on the skin, comfortable all day, and works beautifully on all skin tones thanks to its strong pigment payoff and buildable texture. Many users appreciate how seamlessly it blends into skin or over makeup without feeling heavy, and the formula is sensitive‑skin friendly too. Overall, it’s a versatile, easy‑to‑wear blush that elevates your look with healthy, radiant color.

5mo ago
I have the Rare Beauty Soft Pinch Liquid Blush in the shade Grace. The color is beautiful and very flattering, and it blends really nicely into the skin. The formula is easy to work with and spreads smoothly, so you can get a natural flush pretty quickly. However, in my experience the longevity isn’t amazing. I usually have to set it with a powder blush on top if I want it to last longer throughout the day.


1mo ago
Rare Beauty's Stay Vulnerable Liquid Eyeshadow genuinely delivers on longevity — it lasted all day without creasing or fading. Unlike the blush in the same line, this one blends easily and melts into the skin without a fight. A rare case where the "melting" claim actually holds up.

1mo ago
Rare Beauty's Stay Vulnerable Melting Blush has serious staying power — it lasted the entire day without fading. The downside is the blendability: despite the "melting" name, it's stiffer than expected and takes real effort to work into the skin without leaving patches. Worth it for the longevity, but budget extra time (and maybe a damp sponge) for application.

1mo ago
Rare Beauty's blush has serious staying power — it lasted the entire day without fading. The downside is the blendability: it's stiff and takes real effort to work into the skin without leaving patches. Worth it for the longevity, but budget extra time (and maybe a damp sponge) for application.

5mo ago
I love the products from Selena Gomez, they have a nice quality, you didn’t need many of the product to have a good result. It has a nice pigmentation and is buildable. Love it!!! I recommend it for everyone!

4mo ago
I like this so much I got a back up. Yes this is similar to Burberry Goddess but it doesn’t have the lavender, and is slightly more spicy with the ginger. It’s so incredibly comforting and I use this to bed most of the time

2mo ago
As an Asian, I appreciate Rare Beauty products for their color range that actually suits my skin tone. This blush is great and it’s so pigmented. I don’t need to use a lot and it lasts me a really long time. I’ve had great experiences with their other products, and I’ll continue to try more.
3mo ago
I tried this foundation, I must say I was very impressed, I am 60 years young, have some dull skin and loss of glow, dry spots, this not only impressed me with the feel and coverage it stayed throughout my day without using a setting spray, I would suggest if you want a full coverage no weight breathable skin! try this product.
I like the lip soufflé it’s creamy (almost powdery in a good way) and doesn’t transfer much. As for the blush it might be an off color for me it can read as a bit too red. Also a little goes a long way which is good for the pricing

Rare beauty is such a refreshing brand to me, maybe because of Selena’s focus on Mental Health? I find that the products are good quality for the price. That said, sometimes I find the shade availability to be a bit too warm for my skin tone and preferences. I got the full sized fragrance and had to check if the bottle was glass or plastic, which was kinda disappointing.

Verified purchase
1y ago
I have used and liked their highlighter in the past. It’s smooth, blends well, and feels high quality. The new signature fragrance, though, smells thin, generic, and a little bit too sweet. Doesn't last very long and won't be joining my permanent collection.

Verified purchase