4.7
95% of reviewers would recommend to a friend
Rare Beauty
4.7 • 353 Reviews
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4.7
95% of reviewers would recommend to a friend
Rare Beauty earns strong reviews for high‑impact, blendable formulas—especially the Soft Pinch Liquid Blush and bronzer stick—which wear comfortably, flatter diverse skin tones, and often last all day; many call the brand a standout. Weaknesses surface around extremely high pigmentation and learning curve, occasional shade-match gaps for very fair or cool tones, variable longevity for some items (mascara, blush on oily skin, fragrance), and sporadic packaging issues like leaking or bulky compacts.
AI summary based on Thingtesting reviews
13d ago
Lasts forever and is so pigmented. Was a learning curve to use because you need suuuuch a tiny amount but the payoff is huge and truly you could use it daily for a year and it wouldn’t run out. Will buy again.

2mo ago
I love my rare beauty soft pinch liquid blush. I have the shade Adore and it is the perfect pink. I put it on my hand and then apply it to my face so I don’t get other products in it (learned the hard way). Definitely recommend!

3mo ago
I've been using this mini set for months!!! One dot on each side of your face is truly enough for the blush. The highlighters/illuminizers have a nice shimmer glow to them that pops when you turn/light reflects. I think this is a good way to get a variety as long as you like the blush shades

3mo ago
This is my first time trying Rare Beauty brand and I'm impressed. Starting from packaging, the bottle looks very elegant and modern, the pump is easy to use and provides mess-free application. The texture is so airy and whipped, it goes on smooth. It felt so comfortable on my skin, almost like I had no foundation at all. Unlike other matte foundation it didn't settle deep into my wrinkles and didn't accentuate fine lines. The finish is matte but it gives a very natural look, no dry or cakey result.

3mo ago
The Soft Pinch Liquid Blush from Rare Beauty delivers a natural, “just‑pinched” flush with a lightweight, airy formula that blends like a dream. A tiny dot of color goes a long way, whether you want a subtle everyday tint or a more vivid cheek pop. It feels weightless on the skin, comfortable all day, and works beautifully on all skin tones thanks to its strong pigment payoff and buildable texture. Many users appreciate how seamlessly it blends into skin or over makeup without feeling heavy, and the formula is sensitive‑skin friendly too. Overall, it’s a versatile, easy‑to‑wear blush that elevates your look with healthy, radiant color.

4mo ago
I have the Rare Beauty Soft Pinch Liquid Blush in the shade Grace. The color is beautiful and very flattering, and it blends really nicely into the skin. The formula is easy to work with and spreads smoothly, so you can get a natural flush pretty quickly. However, in my experience the longevity isn’t amazing. I usually have to set it with a powder blush on top if I want it to last longer throughout the day.


5mo ago
I really really love this primer. It is so soft feeling on the skin and feels like skincare. I use one pump and it covers my whole face. It seriously makes my skin feel so smooth! I have not noticed any pilling or separating of the makeup that I put above it and have used brushed and beauty blenders to blend.

3mo ago
I love the products from Selena Gomez, they have a nice quality, you didn’t need many of the product to have a good result. It has a nice pigmentation and is buildable. Love it!!! I recommend it for everyone!

3mo ago
I like this so much I got a back up. Yes this is similar to Burberry Goddess but it doesn’t have the lavender, and is slightly more spicy with the ginger. It’s so incredibly comforting and I use this to bed most of the time

6mo ago
I love the packaging of the mini perfume as a roll-on. It's very easy to bring along everywhere, especially if you're traveling. It's also my first time using layering balms and it definitely changes the smell of the base perfume. I probably wouldn't purchase the perfume again without the balms because while it smells pleasant, it's not really "me".

Verified purchase
6mo ago
Love rare beauty products rem beauty products rhode products

6d ago
As an Asian, I appreciate Rare Beauty products for their color range that actually suits my skin tone. This blush is great and it’s so pigmented. I don’t need to use a lot and it lasts me a really long time. I’ve had great experiences with their other products, and I’ll continue to try more.
2mo ago
I tried this foundation, I must say I was very impressed, I am 60 years young, have some dull skin and loss of glow, dry spots, this not only impressed me with the feel and coverage it stayed throughout my day without using a setting spray, I would suggest if you want a full coverage no weight breathable skin! try this product.
10mo ago
I like the lip soufflé it’s creamy (almost powdery in a good way) and doesn’t transfer much. As for the blush it might be an off color for me it can read as a bit too red. Also a little goes a long way which is good for the pricing

10mo ago
Rare beauty is such a refreshing brand to me, maybe because of Selena’s focus on Mental Health? I find that the products are good quality for the price. That said, sometimes I find the shade availability to be a bit too warm for my skin tone and preferences. I got the full sized fragrance and had to check if the bottle was glass or plastic, which was kinda disappointing.

Verified purchase
7mo ago
I don’t always have a need for this product so I don’t use it so much but I do like how light it is on the face and the packaging is cute as well. I also like what the brand stands for and supporting mental health.

7mo ago
I bought the mini version of the lip oil stain and I really enjoyed the color and wear so I ended up buying the full size! The color bright when you first put it on but it dries pretty quick so I top it off with a lip balm to keep its shine. I have the shade Wonder.

10mo ago
I have used and liked their highlighter in the past. It’s smooth, blends well, and feels high quality. The new signature fragrance, though, smells thin, generic, and a little bit too sweet. Doesn't last very long and won't be joining my permanent collection.

Verified purchase
8mo ago
The Rare Beauty Soft Pinch Tinted Lip Oil is a versatile lip product that combines the benefits of a lip oil with the color payoff of a lip stain. Its comfortable wear and hydrating formula make it a great addition to any makeup routine. While the slightly slippery texture may require occasional reapplication, the overall performance and shade variety make it a worthwhile investment for those seeking a comfortable, everyday lip color.

7mo ago
The products offered by the brand are very good in the most part, but they do lack the WOW factor in the majority of the cases. They’re not life changing products if you don’t possess a disability for which the packaging may help significantly but the formulation is good.
