Thingtesting - Your guide to new brands

Your guide to new brands.

Bubble Skincare

A fragrance-free skincare brand for Gen Z teens that encourages recycling.

AVEC changes what you mix with your alcohol for the better: tastier, healthier & simpler. All-natural ingredients and 80-90% less sugar.

Shampoos, oils, serums & treatments for men's everyday use.

The sortasweet candy bar for so-called adults. Totally plant-based and humongously delicious.

CBD skincare from Kristen Bell

DIY pottery kits that air-dry at home.

Men's skincare reinvented. Geologie makes premium, personalized skin care for men.

Howl is a sex-positive lifestyle brand, designing products shaped by our love for cannabis and respect for the queer community.

A US skincare brand that follows more rigorous EU regulations.

Patent-pending haircare concentrates that are clean, waterless and zero-waste.

Footwear for time well spent. Mahabis sells premium slippers designed for comfort and made for adventure

Bottled cocktails & cocktails on tap made with fresh ingredients and award winning spirits.

This is skincare for the modern man—or anyone who wants softer, smoother skin and a calming new ritual. Vegan + follows EU regulations.

A more sustainable egg made by chickpeas, not chicks -- scramble or bake it.

Empowering women to take charge of their menstrual health through nutrition, lifestyle changes and body literacy.

Paire designed the comfiest sock with Australian Merino wool and organic cotton. Softer, smoother, fresher. Giving good feels, feels good.

Multifunctional makeup products colored with fruits, vegetables, flowers, and iron oxides. Non-toxic | Vegan | Cruelty Free

Stryx is building cosmetics and skincare from the ground up for men.

Skincare for Men Who Care. Science backed, vegan skincare line for men formulated with an Ivy-league dermatologist.

Helping you look out for the guy in the mirror with A+ products built by industry veterans.

Navigate newness. Go beyond the packaging.

What’s new? What’s good? What’s interesting?