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ESW Beauty sells a collection of skincare products and sheet masks.

Glossier makes minimalistic beauty and skincare products for that "no makeup makeup" look.

Vacation creates a safe and clean sunscreen formula featuring the nostalgic smells of coconut, banana, and pool water.

Outdoor Voices makes activewear apparel for doing everyday activities.

COCOLAB sells luxury dental floss and flossing subscriptions that are ultra-cleaning and dentist-designed.

Pasty Man creates clean, broad-spectrum mineral sunscreen specifically marketed towards men

Graza makes high quality, extra-virgin cooking olive oil made completely from fresh olives.

Haus Labs sells a line of vegan beauty products, led by Lady Gaga.

Alpyn Beauty makes skincare from hand-harvest wild plants grown in the mountain from Jackson Hole, Wyoming.

Boy Smells creates candles, fragrances, and intimate apparel for all, regardless of gender.

DUDE Wipes make disposable wipes designed to revolutionize the use of toilet paper on the go or at-home situations

Oura sells rings that monitor your sleep and activity and offers personalized health insights.

Ultra Violette makes a face and body sunscreen to function as skincare and skin protection in one.

Blueland makes cleaning products in reusable packaging, no single-use plastic, and no harmful ingredients.

Entle Beaute makes a clear body mousse designed to visibly even the look of skin in 1–6 hours while supporting healthier-looking skin

Mimi Time creates a functional beauty-snack, inspired by Asian beauty traditions

Pinch sells high-quality, ethically sourced seasonings packaged in aesthetic, reusable metal tins

Peely Skin offers a patented, mechanical peeling stick for gentle exfoliation on all skin types

Roso offers thoughtfully sourced teas—notably organic spearmint tea geared toward hormone balance

Yom Beauty offers an edible-grade, microplastic-free lip mask designed for safe accidental ingestion