Tower 28 Beauty

Tower 28 Beauty

Tower 28 Beauty reviews and discussion

4.6

95% of reviewers would recommend to a friend

Reviews mention

  • Calming sos spray efficacy
  • Natural coverage tinted sunscreen
  • Creamy crease-proof concealer
  • Non-sticky hydrating lip glosses
  • Clumpy smudging mascara formula
  • Oxidizing tinted sunscreen shades
  • Short-wear cream blush longevity
  • Leaking messy lip packaging

Tower 28 Beauty impresses in reviews for delivering effective, sensitive‑skin makeup and skincare—standouts include the SOS Daily Rescue Spray for calming redness and breakouts, the SunnyDays SPF 30 Tinted Sunscreen Foundation’s natural, buildable coverage, and the Swipe Serum Concealer’s smooth, crease‑resistant wear. Weaknesses surface around the MakeWaves Mascara clumping or smudging for some, occasional oxidation or shade‑matching challenges with SunnyDays, mixed longevity for cream blushes, and complaints of lip gloss scent, stickiness, or leaking packaging.

AI summary based on Thingtesting reviews

437 reviews and posts

  • I loveeee this blush. It goes on so smoothly and blends out super seamlessly. It leaves a dewy finish but is fairly pigmented. The one draw back is that I don't think it's lasts a long time unless you set it with a powder blush but is a great barely there blush if you use a light hand by itself.

  • Obsessed with the GetSet Matte Powder Blush I purchased! The packaging is really cute and convenient, the color of the blush is beautiful, and it's highly pigmented, so I know it'll last me ages. It was a great price, and shipping was fast! Overall, a great experience!

    Verified purchase

  • I have been so impressed with this brand. The concealer serum is the best concealer I have ever used, so when I saw they came out with sparkle eye shadow sticks I just had to grab them. They are sooooo pretty and much more pigmented than I thought they would be. Very smooth and easy to apply. I thought the “cooling effect” was probably just marketing but they actually are! It’s like a cooling water feeling on the eye which is lovely in the morning. Nice and compact so really easy to travel with which I love.

    Verified purchase

  • I really love this brand. Everything I try, I end up loving. I first started with their tinted sunscreen. I love the formulation, only thing is that I wish they had more cool toned shades, but otherwise love it! I love the SOS spray and the pink setting powder!

  • I love anything and everything by Tower 28. The concealer, SOS lippie, SOS spray, and Make Waves Mascara are staples! The mascara even comes in brown which is a must for me 🥰

  • Purchased the Tower 28 Beauty SOS Daily Rescue Facial Spray from Sephora online for $28 for the 4oz bottle to be delivered (with a few other things). I had given up on toners because I didn't see any benefit from many, many brands, but I decided to give this product a shot when I kept hearing and reading about how it reduced redness after one use. The spray nozzle dispenses A LOT of product in a single spray that's a consistent and long mist. Even though I've seen people spray their faces upwards of six times, I felt like two pumps was plenty. I let the product dry down before applying anything else and I've grown to love to check out the before and after in a mirror as it definitely does reduce redness and irritation. I've read too that most feel it has a strong pool smell, but I don't get that at all. I'm trying to ration the mist so I don't overuse it, but it's quickly becoming my favorite product. I may end up trying a dupe version to compare, but for now this has fully met my needs and I'm looking forward to buying the travel size.

  • I love every product from Tower 28! Their rescue spray makes my skin feel so clean and prevents breakouts. I also just started using the Palisades Pink setting powder, and I like how brightening it is without being overwhelmingly pink. The mascara is also a great option for lengthening, and it never flakes off on me!

    Verified purchase

  • Huge fan of tower28! I don’t wear a ton of makeup but what I do have from them i love. It’s easy to use and beautiful to wear. When I purchase more I will definitely buy from tower28. I like the brand and the mission

  • I like this but I don’t love it. I think it’s better if you’re already using lash serums. But, with an eyelash curler and added lash primer, this isn’t bad. I would buy this for a family member or friend.

  • I enjoy their cream products and find them to work well on my dry skin, especially during the winter months. I've found that their SOS spray works better than other Hypochlorous Acid-based sprays on the market, such as Magic Molecule.

  • I discovered this brand in Sephora when I was in LA and needed an emergency face wash. As things happened, I ended up stumbling across this product used to help sensitive and red skin and have never looked back. It has a very light scent (from the actual ingredients) and works like a charm. I've since rebought a few times.

  • I have the tower 28 blush, in the shade golden hour. The shade golden hour is a sun kissed orange color. For the orange shade you don’t have to put a lot of the product on your finger or brush because it has a lot of pigment in it. The blush is a cream blush, but didn’t look oily on my skin, which I have combination skin.

    Feedback

    For me the container for the blush can be a little hard to open, If there is a way to change the container, but the blush itself is nice.

  • the SOS Daily Rescue Facial Spray for its soothing properties and the SunnyDays Tinted SPF for providing light coverage and protection.a fabulous skin care product and I highly recommend everyone try it out especially if you have sensitive, redness for me is a great product.

    Verified purchase

  • Such a fun brand! I recently got my hands on one of their blurring blushes, and WOW. What a stunning, lovely line – matte, yet soft and powdery and sheer. I love this purpley hue and how it comes across as light pink on my fair skin. I would love to continue collecting pieces from this brand!

  • The sunny days broad spectrum spf does a really nice job of light coverage to my face while still protecting it from the sun. It’s able to balance my skin tone without feeling heavy and cakey. I like that the brand is vegan and safe for sensitive skin

  • Ooh Tower28 makes such good product. My faves are their JuiceBalm, which I think is one of their most underrated products! It has such good staying power! I also really like their SOS moisturizer, which works great for my sensitive skin.

  • My absolute favorite every day face cream is the SOS daily skin barrier, I find that it's thick without feeling heavy and making me break out prone. The lip treatment is fine, I don't love the applicator and while the lip jelly is nice I actually am not a huge lip gloss person.

  • Needed to reach a minimum purchase and added this to my cart as a “meh why not.” Did I discover a new favorite on a whim? Possibly yes, for now. However I love it either way! And I will definitely buy more lol I use it right after cleansing and sometimes immediately after I wake up. It’s very good with inflammation and calming my painful under skin acne. It might be small but it does wonders. 10/10

    Feedback

    N/A

  • Wanted to review one of my favorite products right now - Sunny Days Tinted Sunscreen! It’s a mineral sunscreen with SPF 30 that leaves a dewy healthy finish. No chalky white cast with this one! The formula provides a light to medium buildable coverage that sits well alone or under a loose powder. There are 14 different shades available so it’s really perfect for everyone. Tower28 products are designed for sensitive skin; I love that this product doesn’t irritate my very acne prone skin, and provides coverage for my existing blemishes. My shade is 20 Mulholland - for light skin with warm undertones. Another Tower28 product I absolutely love is their SOS Daily Rescue Spray. With hypochlorous acid as the active ingredient, it helps calm angry skin and aids in healing. The brand also just released the SOS Serum, also containing hypochlorous acid, which I’m dying to try!

  • This is my new holy grail skincare. I can't say enough good things about what this does for my redness and inflammation. i wouldn't say I have bad skin to begin with, but I am truly shooketh for what this does for my general red tone. It's hydrating, gentle, and refreshing. I use it as my first step in my skincare routine morning and night. I can't think of a single downside to it. Ordering more ASAP.

    Verified purchase