4.6
94% of reviewers would recommend to a friend
Crown Affair
4.6 • 172 Reviews
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4.6
94% of reviewers would recommend to a friend
Crown Affair earns strong reviews for delivering lightweight, great‑smelling haircare that leaves hair softer, shinier, and less frizzy—standouts include The Oil, Leave‑In Conditioner, Dry Shampoo powder, the microfiber Hair Towel, and boar/nylon Brush No. 001. Reviews also flag weaknesses: the dry shampoo packaging can be messy, some formulas underperform on oily scalps or very thick hair, brush/comb durability and cleaning are issues, certain scents read too strong, and a few tools feel fragile or hard to maintain.
AI summary based on Thingtesting reviews
9mo ago
Thought this brand would be one of those that doesn't live up to the hype but it definitely does. I love the dry shampoo and the leave in conditioner, every time I use either of these products, I get compliments on the scent!

10mo ago
Great hair products! So far, I have the towel and the scrunchies and I love them. Great colors and branding, and quality that has lasted through a lot of wear! I'd hope to try the shampoo/conditioner very soon!

7mo ago
Love this product!!!! It adds volume and is lightweight, it helps to define my waves and make also make it look curly. I love that it’s easy to apply to the hair after towel drying and allow it to work its magic as my hair dries.

Verified purchase
8mo ago
After some research on the best dry shampoos, I was excited to try the Crown Affair’s version. It comes in a beautiful jar with a brush that’s sort of crescent shaped, so that when you apply it you can kind of dab it onto your scalp/part and it feels like it’s really getting in there. You do have to shake and mess with the jar a little bit to get the powder to come out. It smells great and actually works really well. And as always - the gorgeous packaging is chefs kiss 💋

7mo ago
I really like this mousse for a quick styling for wavy/curly hair. It is not crunchy when dry. I wish the price was lower. I also had a travel size version (pictured) which is convenient for quick styling when traveling or on the go.

7mo ago
The towel is expensive, but my hair has never dried faster! I have the longest hair I’ve had in a while and it still dries my hair in 2 hours with just air drying. My hair is down to the middle of my chest, normal thickness.

7mo ago
Everything Crown affair does feels luxurious! The packaging is chic, the products smell great. The leave in conditioner has been a game changer for me as someone with thin, frizzy hair, especially in the winter. Combined with their hair drying towel, I've seen a marked improvement in my hair.

10mo ago
I'm beyond obsessed with everything I've gotten from this brand. I will absolutely continue to purchase from them and I'm looking forward to seeing the innovative products that are released next! I use the Volumizing Shampoo and the Hydrating Conditioner in the shower. The shampoo makes my hair feel so clean and adds volume without making it frizzy. The conditioner does as good of a job as some of the hair masks l've used before. I love using The Towel right out of the shower - it's big enough to cover all of my hair and thick enough to really make a difference in the drying process. After letting my hair sit in the towel for about 15-30 minutes, I like to run some of the Leave-In Conditioner through my hair with my hands. It makes my hair feel so soft without weighing it down like many other leave-ins. I then like to do the same with the Air Dry Mousse and scrunch my ends a bit. It adds texture without adding frizz. This is a game changer for those of us who don't like using heat. It takes a lot for products to become part of my regular routine, and ALL of the products l've tried have impressed me. Thank you, Crown Affair!

8mo ago
All time favorite hair care brand. My absolute hero product is the dry shampoo which I am constantly pushing on my friends and is the only dry shampoo I have found that works consistently, doesn't leave a white haze (once letting it work in), and doesn't make my hair feel stiff after using. The Ritual shampoo & conditioner duo is also my most consistently used shower product, with the hair towel after for easier drying process. I wish I could spray the hair fragrance everywhere, all the time (praying for the return of the Nette collab candle). Recently bought the new overnight repair serum and have been enjoying a lot, even if just for the smell. I think the hair oil is good, but have found other products that I like just a teeny bit more.

8mo ago
I love their mousse. It dries so soft, without any crunch. it gives my hair some nice waves and calms down some frizz while being light and not giving a "too much product feel" to my hair. Their hair towel is a must too!

9mo ago
Best new dry shampoo. Love that it is simple and easy to apply. It blends in very easily and smells great. It is lightweight so it doesn’t weigh you down a definite repurchase and gift for friends and family.

10mo ago
I looove the finishing gel! It smooths flyaways and gives my hair a polished look without feeling stiff or sticky. The best part is the scent, it smells so good, clean and fresh, which makes me want to reach for it even more. A little goes a long way, and it holds up well throughout the day. I’ve already repurchased because it’s become such a staple in my routine.

1y ago
I wanted to love how elevated the products are but I'm not convinced the price point is worth it. The brush is beautiful and really smoothes my hair, but it is such a pain to clean. It really should already include the brush cleaner. The comb is... well, a comb. It's a convenient size to throw into your bag and does the job. As for their hair towel, when I first tried it completely changed my routine. I loved the simplicity of the design and how easy it was to use, but after only a few months the towel got moldy even with regular washing and bleaching. I stubbornly purchased a second thinking I could prevent it, but it quickly met the same fate as the first.

The quality of Crown Affair products is unmatched. My hair has never felt healthier, and the entire experience — from packaging to results — feels like a daily ritual. Each formula is lightweight but effective, and everything smells clean and luxurious without being overpowering. I especially love how intentional the brand feels — it’s more than just haircare, it’s a routine I actually look forward to.

I purchased "The Oil", Hair ties, and the "Dry Shampoo", and Brush no. 2 . I really love all the products. I feel the difference in my hair. The annoying thing about the brush is that it gets really dirty and dusty. It is rather difficult to clean. I asked the company the best way to clean and they sell a brush for it, but honestly its like a coating of dust.
Feedback
The only improvement would be in the packaging of the dry shampoo. I wish the brush for the dry shampoo neatly fit in the container once used.

This leave in conditioner is an absolute dream! It smells amazing (if you have ever smelled MAC cosmetics perfume “Turquatic” this is exactly what it smells like! I have fine hair and it didn’t weigh my hair down or feel greasy after!

I love every product I have tried from crown affair and will keep buying their stuff for as long as the brand exists. The renewal mask and hair oil are nourishing and make my very long hair feel like silk threads without making it look or feel oily. The only negative thing I can say is that the brush used to have silver writing on the handle that said Crown Affair and it was rapidly rubbed off when I would use the brush while I still had a little hair oil on my hands. If they could seal the writing with something to better protect it then the products would be perfect. Also, the renewal mask smells incredible. If the brand ever makes a perfume in that scent I’ll be first in line to get it!
Feedback
For ethical reasons I would love to see the brand make a faux boar bristle brush. I use the brush 002 with wooden pins and it does a great job of detangling and is easy to clean but it doesn’t smooth the hair down the same way boar and vegan boar bristles do.

I was really excited to order the shampoo and conditioner after having it on my list for a long time. First off, the packaging is great and it definitely feels more luxe than other nice haircare products I've used. The shampoo feels high-quality and leaves your hair kind of a high friction texture if that makes sense which means you really need to condition it. The conditioner is nice and goes on well. I used up the whole shampoo bottle and still had a bunch left in the conditioner. I wish brands would make smaller conditioner sizes so you run out at the same time, personally. Overall I enjoyed using this product but it didn't change my life and at the price point I don't plan to repurchase. In the past, I ordered the silk scrunchies from Crown Affair for my bridesmaid boxes and thought they were great.
Feedback
The product is great but it's a bit too expensive for me to incorporate into rotation moving forward. I also wish there was more of a sustainability aspect to the packaging, maybe there is but I'm not aware of it.

Have been on the hunt for a non aerosol dry shampoo to prolong between washes. I was attracted to Crown Affair's due to the brush applicator and because of my love for their shampoo and conditioner. After using the product for a month + I give this dry shampoo a ten out of ten. It does the job of soaking up oil, not leaving a residue, and easy to apply. Bonus points because it smells great too! I have been able to go longer between washing and it helps style my hair like a just washed vibe. Photo shows at least 4 days between washes!

1y ago
I have crown affair’s scrunchie. After my hair stylist told me scrunchies are the only hair ties I should use, I quickly ordered the crown affair set. I enjoy the product but the disappointing part is that they stretch out really fast and they are pretty pricey for a pack of 3 - but you are paying for good quality material just wish they didn’t stretch out. I like to wear my hair ties on my wrist and I can’t do that with these because they stretch out so much.
