I love bagels! So I loved this idea and jumped on the Thingdrop as soon as I saw it. The box came and the packaging was lovely...however slightly over the top. Sometimes when a product seems slightly overpriced (granted I got a great deal on Thingdrop, but I was aware of what the full price was), I think to myself: "am I paying for the product or the packaging?"
I love branding and work in brand-land, but sometimes get frustrated with how much people over-index on packaging and brand...like the product needs to be great too!!
Anyways, I digress. Back to the bagels.
I open this beautiful packaging and find a...bun? These bagels are missing the most bagel-y part of being a bagel: the hole! I was with my parents when I opened them and they both said the same thing: "that's not a bagel!" Well, again, I'm a substance person so I was like I'm not going to judge these suckers until I've actually tried one. Lo and behold, I was pleasantly surprised. They tasted decent and had a nice chewy texture. With some cream cheese, they were fab! HOWEVER I would not advise eating them untoasted. That was a weird experience. But toasted, they are fine. And toasted + spread of your choice, you'd think you were eating a normal bagel.
Would I call it a "better" bagel? Mmmmmmaybe? I don't know. To put it this way, I haven't bought them again at full price because I don't see it being quite worth it, but if they can get the price down and maybe spend a little more time on the product, I think they are onto something.