4.6
95% of reviewers would recommend to a friend
Tower 28 Beauty
4.6 • 431 Reviews
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4.6
95% of reviewers would recommend to a friend
Tower 28 Beauty earns strong reviews for sensitive-skin-friendly formulas that genuinely calm redness and acne—especially the SOS Daily Rescue Facial Spray and Barrier Recovery Cream—while everyday makeup standouts like ShineOn Lip Jelly, BeachPlease cream blush, SunnyDays SPF 30 Tinted Sunscreen, and MakeWaves Mascara deliver easy, dewy looks. Reviews also flag weaknesses: some lip gloss scents, Bronzino’s visible glitter, cream blush longevity and sticky texture for some, mascara clumping over time, tinted SPF oxidizing or running warm, packaging breakage, and SOS spray value concerns versus cheaper hypochlorous dupes.
AI summary based on Thingtesting reviews
I have only used a handful of products: gloss, creme blush and bronzer, but all three have been a dream to use. The price point is perfect, the packaging is cute, and the products apply wonderfully.
4y ago
I love the brand and its mission, and I think its products are effective and great for sensitive skin types. The foundation and lip products are very easy to wear every day and do not worry about irritation. I had one product that did not work out for me, and their customer service is quick to help you out.
The cream blushes are my favorite! I find that Magic Hour looks amazing on my skin and I can never overdo it. I've just tried Power Hour, and I have to be a lot more careful with how much I apply because it can look a bit like a rash on me.
Feedback
If the blush hasn't been used a lot/isn't warmed up/isn't close to your skin tone, I'd recommend warming it up on your hand first and applying with a sponge for a smoother blend. Power Hour sometimes gets a little splotchy on me.
Love that I can trust any product coming from this brand for my sensitive skin. Lovely mission statement and great company diversity/DEI initiatives ("Summer School" for BIPOC founders). Standouts are the tinted sunscreen and tinted balm.
Feedback
Please make a concealer next!
This brand has created very unique products, and I love the packaging & formulation. I've tried out the SOS facial spray and the SunnyDays lightweight foundation. The facial spray is great for reducing redness overtime and it helped calm my face. I find that the SunnyDays foundation is more like a skin tint because it has a more "liquid" consistency. It has a nice natural coverage to it, though I'm not the biggest fan of how it feels on my face (it kinda feels like a tinted mineral sunscreen). I think it's still a great product because of its natural finish + sufficient SPF (SPF30).
4y ago
The workout spray saved my life. I am so grateful to Tower 28 for changing my skin for the better!
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4y ago
Tower 28 is one of my favorite makeup brands. Their products are great for my dry and sensitive skin because a lot of them are cream based! I tend to go for a more natural look and I think their products help achieve that. I especially love their lipgloss and blush.
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I would like to see more product types (a foundation, brow products, etc.) instead of just more shades of the same product.
I am OBSESSED with their tinted sunscreen. I honestly use it as my foundation and it has amazing coverage. It is thicker, which I like, and blends so nicely with my makeup. It truly will leave your face glowing.
great products for glossy gworls who are into dewy low key makeup. They work well, last long, and the aesthetics are *chefs kiss*
Love their lip gloss and cream blush! I need to try more products.
I've used almost a whole full sized bottle of their SOS spray and I have two of their lip glosses. The SOS spray is really refreshing and feels like it calms down my skin. It's especially nice in hot weather! It might be placebo but I do feel like the spray helps calm down any breakouts or redness. The lip gloss is also great. The clear is a solid gloss, no sparkle, high shine, a bit sticky but not too bad. I'm absolutely obsessed with the tinted glasses from this brand. The colors are pigmented and really gorgeous, and the gloss lasts a long time on me and is so shiny and super hydrating. I want more!
Top tier clean beauty brand. Tower28 excels at producing high quality, high performance makeup that you feel good about using. Love the multi purpose function of the cream blushes, which melt into skin. The cream bronzer is the same formula and creates a sunkissed, just-arrived-from-vacation effect. I also love their eczema - friendly face mist. I use it to revive my skin, prep for skincare or melt my makeup in once I finish applying.
4y ago
great brand message and great products! i have tried multiple products from Tower28 and i’m excited to try more. the tinted SPF and SOS spray are two of my holy grail products in my routine. the jelly lip gloss is also one of my go-to everyday lip-products.
Feedback
would love to see more shades in the cream blush
I have been testing Tower 28 products for the last month, and OMG, this brand is worth every dollar. Their SOS spray and serum were my favorite products; they felt soft on my skin, making it calmer and healthier. The tinted sunscreen is also amazing.
Love their S.O.S skin spray and cream blush. So well-priced and effective!
Not a fan of chemical/ chorine smell of this product. It didn’t seem to help with the redness either. Magic molecule works a lot better for me and the smell is very minimal compared to this product.
2y ago
The Tower SOS spray is a staple. Everyone needs this on hand. If you break out, get windburn, sunburn…anything that compromises your skin barrier-this is the product I use!! I spray it on after the gym or anytime I’m sweaty and dirty and can’t wash my face. It’s just an all around fantastic healing soothing spray. 10/10 have repurchased several times
For the SOS daily rescue spray alone this brand gets 5/5 in my eyes. The reason I have to be honest and bring this down to a 4/5 is due to some of the other products I’ve tried. I recently tried the sunny days tinted sunscreen and found it far too oily for my skin type. I know people who very much enjoy this product so I suppose take this with a grain of salt but keep in mind those who do love it seem to all have very dry and flawless, super smooth skin. Obviously that is not my case. I would love to see another skin tint formula option from tower 28. Additionally I have tried their moisturizer and serum, both of which I found just okay. The serum feels nice but in my eyes is pretty pricey for the product. Their other makeup products like their cream blush and lip glosses are pretty good. Nice staying power but ultimately nothing to write home about. Long story short it’s allllll about that spray. Get the spray!!!!
Really like this product! I get acne breakouts on my cheeks and forehead and this really helps my skin when it's super inflamed/irritated. Would recommend trying! It's not too heavyweight and dries quickly, so it's easy to apply and then put on makeup.
Oh, this stuff works. As a sensitive skin gal, Tower28’s Rescue Spray *delivers*. I’m dubious of products that feel like water, but claim results, to be clear. So far, a lil’ spritz does the trick for softening reddened/inflamed skin. Full fledge believer.🙌
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