Tower 28 Beauty

Tower 28 Beauty

Tower 28 Beauty reviews and discussion

4.6

95% of reviewers would recommend to a friend

Reviews mention

  • Soothing, eczema-friendly skincare
  • Lightweight, comfortable textures
  • Glossy, non-sticky lip finishes
  • Blendable, natural-looking pigments
  • Glittery, synthetic-looking bronzer
  • Inconsistent mascara performance
  • Cream blush longevity issues
  • Warm-leaning, oxidizing tints

Tower 28 Beauty earns strong reviews for sensitive-skin-friendly formulas that genuinely calm redness and acne—especially the SOS Daily Rescue Facial Spray and Barrier Recovery Cream—while everyday makeup standouts like ShineOn Lip Jelly, BeachPlease cream blush, SunnyDays SPF 30 Tinted Sunscreen, and MakeWaves Mascara deliver easy, dewy looks. Reviews also flag weaknesses: some lip gloss scents, Bronzino’s visible glitter, cream blush longevity and sticky texture for some, mascara clumping over time, tinted SPF oxidizing or running warm, packaging breakage, and SOS spray value concerns versus cheaper hypochlorous dupes.

AI summary based on Thingtesting reviews

431 reviews and posts

  • I got their tinted moisturizer on a whim after the one I usually use wasn’t available at Sephora, and I’ve been loving it! They didn’t have my exact shade match in stock so I got one shade darker (almost summer!) and it still works well without looking silly because it’s a sheer formula that still evens me out and provides SPF coverage. Would repurchase!!

  • I love the lip jelly! It’s super light weight and not sticky!

  • I love the SOS daily rescue spray. I use it on my eczema and psoriasis patches. I see improvements and I enjoy how the spray makes me feel.

  • I’ve loved everything i’ve tried from Tower 28, particularly their SunnyDays tinted sunscreen. I had been looking for an SPF with a tint, and this one looks SO beautiful and natural on the skin– just the right amount of coverage. Great brand!!

  • I love Tower28! The rescue spray is incredible and made such a difference in my skin

  • I haven't tried everything from Tower 28, but I love their lip glosses! The colors are amazing, they are pigmented but aren't sticky and never dry out my lips. I prefer their lip glosses over almost anything now! I also use the SOS spray frequently, especially after the gym and I'm not sure if it makes a difference in my skin but it feels great and refreshing.

  • Tower 28 Lip Gloss is truly the only one I'll use now. It's not sticky at all and has a gorgeous shine. I'd recommend these to anyone.

  • I have tried the SOS Daily Rescue Spray (Hypochlorous Acid Spray) & the SOS Recovery Cream. I keep a travel mini size of the Rescue Spray in my purse for post workout on my face and I use the Recovery Cream daily twice a day as my moisturizer. I was disappointed by the size of the cream at first but it has lasted me longer than I thought it would and it's been great for warmer and colder weather! Will continue to purchase the Daily Spray but I'm keeping my fingers crossed for a bigger version of the Recovery Cream!

  • This is a review of the mascara. It was not right for me. It goes on very thick. I found it hard to get coverage across all my eyelashes without it getting really clumpy. I cleaned off the brush with a tissue and that helped a little bit, but I still had to use an eyelash separator to get rid of the clumps. I can’t imagine how anyone could use both sides of the brush as directed (short side for building up, long side for lengthening) and not just have three large clumps of eyelashes. Definitely more of a glam look than an everyday look.

  • SOS Spray is a needed part of my skincare routine that I recently added. Makes me skin feel refreshed after almost any situation

  • The SunnyDays SPF 30 Tinted Sunscreen Foundation is my go-to makeup product! I purchased this over the summer to make vacation makeup easy and it was a total game changer. The shade was a great match and I tend to have issues with finding the right shade. It's great coverage and also is an effective sunscreen. It doesn't have a strong smell and lasts all day.

  • Such amazing products with a great inclusive background. They have very affordable products that are high quality. The blushes and bronzers are to die for.

  • I have extremely sensitive, acne-prone skin and Tower 28 is one of the only beauty brands (if not the only one, to be honest) that I trust with my life. Their SunnyDays tinted SPF is my holy grail — I love how buildable it is, I wear it on days when I only want a tiny bit of makeup and on full-face days. I also adore their SOS rescue spray, it's surprisingly effective for being such a simple product! Other favorites are the BeachPlease Cream Blush and ShineOn Lip Jelly. I hate to say it, but Tower 28 is everything I wanted Glossier to be and more. I'm obsessed.

  • This is by far the best lip gloss I've ever used. For someone who doesn't like to use a bunch of different products, it's really one and done. It has a really pretty color and is the perfect opaqueness. It's hydrating and super flattering.

  • I love the spray! As someone with naturally red cheeks, it was a nice base before doing my skincare and while I still have color in my cheeks my skin definitely feels more calm. The packaging is cute and the mist sprays even which sometimes is tricky with other products.

  • I love Tower 28's mascara! It's light, and it really adds length to my eyelashes. I also use their spf tinted sunscreen and its amazing!

  • I have the tinted sunscreen, and it just doesn't sit right on my skin. It latches onto any dry skin that I have (and my skin leans oily), and isn't buildable. In order for it to not obviously sit on top of my skin, i have to use such a ridiculously small amount that I'm not even sure I get enough sunscreen coverage. Sucks, cause I love the ethos and aesthetic of the brand, but it's not working out for me.

  • I got the contour and really like it, blends easily. Want to get the redness spray

  • This brand is only for the gen z… The color range, the finishes, the packaging… Sorry but NO!