3.8
70% of reviewers would recommend to a friend
Thrive Market
3.8 • 44 Reviews
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3.8
70% of reviewers would recommend to a friend
Thrive Market earns mixed reviews: it excels at convenient, well-organized shopping for organic and specialty pantry goods with fast shipping, sturdy packaging, and an expanding in-house line, but it falters on limited everyday selection, frequent stockouts, and friction around memberships and cancellation. Reviews note that while some see genuinely competitive prices and discovery-friendly curation, others find minimal savings versus local stores, mandatory order minimums, and autoship quirks that undercut value.
AI summary based on Thingtesting reviews
5mo ago
Thrive Market is super easy to use, finding organic and healthier alternatives quick and stress-free. The site is well organized, so you can filter by diet, brand, or values and check out in just a few clicks. Prices are noticeably lower than most grocery stores, especially for organic items. They even have their own brand staples. Overall, it’s a convenient way to save a lot of money while sticking to healthier, high-quality choices.

Verified purchase
6mo ago
I love Thrive Market! Their selection of healthy, organic, and specialty products makes it easy to shop. The prices are consistently lower than what I find in local stores, and has all the snacks you could want. So many healthier choices than the conventional options. Shipping is quick, the packaging is eco-friendly, and my kids love to open and go through everything we get. Overall, Thrive Market has become my go-to place for convenient, affordable, health-focused shopping.

Verified purchase
I have been a member and now a free member on Thrive for years. Besides my weekly produce home delivery, Thrive is amongst the many companies I purchase from online the most. The sales, selections, fast shipping, customer service, and the chance to earn from orders makes Thrive a no brainer to utilize for foods, pantry items, personal care, and more.

Overall, I like the concept and customer service; however, improvements are needed. When I entered my card details for the membership, it charged a different card on my account without notifying me that there was an issue with the card I provided. Normally, there’s an option to provide a different card, so I was upset that it used a card I did not authorize. Second, they failed to update me that my price match link did not work, which resulted in me waiting unnecessarily. When I contacted customer service, I received a $5 Thrive credit, but by then, the price of the oil I wanted to purchase had gone up by $7. While the price match eventually worked after I provided the link, the lack of status updates was frustrating. That said, I think the price match system is great when it works. I also don’t think it’s fair that the "$60 gift" isn’t revealed until after signing up for the membership. Lastly, I will not be keeping my membership, as there isn’t enough variety. I would LOVE if they started selling fresh and frozen produce. On a positive note, their home brand products are well made and look as great in real life as advertised online.



Great service! Love their products and reliable shipping!
I love Thrive Market. It's given me the opportunity to try so many new products. As a vegetarian, I love a place that offers so many vegan and vegetarian items and makes it easy to shop based on diet, like Keto, Paleo, and even Whole 30. I don't usually order products in glass bottle for delivery since they are never packaged well enough but not with Thrive - Thrive has the best packaging and I never worry about getting broken bottles in my shipment. Thrive prices are highly competitive. I've recommended them to many friends.
Feedback
Thrive offers a wide-range of products, categorized by diet (which is helpful when shopping), and competitive prices.
Even though I skipped the AutoShip sometimes I absolutely love this company because it has the coolest niche new brands while also having fan favorites. 10 out of 10 recommend to everybody. Plus who doesn't love discovering new products?
I used to have subscription with Thrive market but I have put to a pause right now. Their corrugated boxes are very cute designed and when you unbox it, you will see the name of the person who packed your goods. They pack everything in a very neat order which I very much like. The website let's you choose what kind of diet you or your family prefer and they suggest products for you. I liked browsing through new items which I wouldn't take in hand at a grocery shop. The only reason I stopped using them was because I used during COVID when we couldn't go out and I had my baby with me which was convenient for someone to make a delivery to my doorstep. Now post COVID, it felt a bit too luxurious for my lifestyle now but I love the brand's mission!
I think Thrive market has a great selection of items but is probably not necessary for anyone who lives close to a Whole Foods or similar type of market. Occasionally they do have great sales on certain items that I'll take advantage of but personally I don't use it as my go-to for my regular weekly groceries because I can find most of the items in stores nearby.
I like the veggie pastas that thrive market has but I feel like everything is always out of stock? I've been trying to place an order for months and everything I want is out of stock. Its really not that convenient when you cant get the foods you want.
I am subscribed to Thrive Market and though I love the convenience of getting some things delivered, I really don't know if it is worth the money. A lot of it is not cheaper than grocery stores near me and the variety changes a lot. The Thrive Market brand is also not all that much cheaper than name brands on their site. I only like this for the convenience of not carrying cans around.
Always have a good experience buying through thrive. Recommend for convenience and access to really great healthy brands!
I'm really on the fence about this company. I first went on the website just to see what products they had on their page but I couldn't unless I had a membership. A membership is 12 dollars a month which is a lot for a college student. I made a membership just to give it a try. They have some great products that are pretty marked down. But it really is a place to just to get snacks. Another tidbit to keep in mind is, it's a little difficult to cancel your membership. You can't cancel it from your account, you have to do an online chat with customer support. Even then when you ask to cancel they offer you deals to keep being a member. I tried to cancel my membership just because I don't have the money right now as a college student, so they offered me a two months free membership fee. Which I am not complaining about at all. I just think that it could be a little annoying to anyone just trying to cancel their membership and not wanting to go through all the negotiation.
Affordable prices for health conscious items. Sometimes, they have the best prices on the products I buy for my family. They also have great customer service. I have had a thrive market membership for over six years. It's a great place to order dry goods and home products.
1y ago
I love shopping on Thrive Market. They have a huge selection of items across a variety of categories. You can get household cleaning products, snacks, and even frozen meals all in one place! I always find something new each time I shop. The "Thrive Market" branded items are often very affordable - it's part of the reason I keep subscribing year after year. I don't love that you have to pay a yearly subscription fee, but I overall really enjoy Thrive Market.
3y ago
I got a month of Thrive Market because I was genuinely curious about what was being sold... I didn't love that they don't let you browse before purchasing but I get it. I didn't really see a big price difference in any of the foods I normally get so I've decided to cancel and just continue grocery shopping normally. To me, it wasn't worth it, but maybe in bigger cities than Nashville it would be.
Great selection of products in the gluten free space and tons of “healthy” snack options, with the convenience of orders shipped straight to your door. Despite the convenience and wide array of options, a lot of what Thrive Market advertises as super discounted products are actually cheaper at my local grocery stores. Price matching is available through Thrive Market, however, it’s not worth the hassle in my opinion. Overall, if you want that convenience-factor, sure it’s nice, but you’re not saving that much money when you compare to products in store.
They honestly have a really great selection of products and I enjoy being able to explore the brands on here. The annual subscription is worth it in my opinion if you are someone who likes being able to easily shop those newer CPG health brands. Some of them aren't easy to access IRL or you have to pay shipping to buy through their site so thrive market consolidates it which does make it easier and worth it if there are multiple products you like.
3y ago
Thrive market is a useful way to order, or try, new grocery items. I received a free membership when I signed up using my student email. The items are packaged well and prices are reasonable. Back when I was living in California, I didn't use this service as much because I have similar grocery stores, such as Sprouts, near me. Now that I'm moving out of state for school, I'm using it much more because the grocery stores near me do not carry many options for my dietary preferences.
Overall I had a decent experience with Thrive, but in the end, it just wasn't worth the cost of membership. I found a few brands and products I liked here, and they typically were at a slightly lower cost than my local store, but overall I just wasn't interested in a lot of the "health" foods and trends they tend to specialize in. I will say the shipping was extremely fast (often next day or 2 after purchasing).
Feedback
Just not for me. The membership made me feel pressure to buy from them even when I found many of these brands at my local store (albeit for a higher price). I would have preferred being able to pause or cancel my membership on demand vs having to chat with a representative (who of course is pushing me to renew my membership). I would also have preferred more items focus on sustainability rather than diet trends.