4.6
95% of reviewers would recommend to a friend
E.l.f
4.6 • 521 Reviews
•

4.6
95% of reviewers would recommend to a friend
E.l.f earns strong reviews for delivering high-performing, cruelty-free dupes—standouts include Power Grip Primer, Camo Concealer, Putty Blush/Bronzer, Halo Glow Liquid Filter, and excellent brushes—proving the brand is good and often comparable to prestige. Reviews also flag inconsistencies: hit‑or‑miss formulas, sticky primers for some, creasing concealer without setting, messy or leaky packaging, short product quantity, and irritation or breakouts on sensitive skin.
AI summary based on Thingtesting reviews
E.l.f. eyeliner is a total game-changer! It glides on smoothly, providing bold, precise lines that last all day without smudging. I love that it’s cruelty-free and vegan, making it a perfect choice for anyone looking for ethical beauty products. The formula is long-wearing and comfortable, and it comes in a variety of shades to suit any look. Whether you're going for a natural line or a dramatic cat eye, E.l.f. has you covered with amazing quality at a budget-friendly price. 🌟👁️
2y ago
I am OBSESSED with Elf products. They are very cheap and work better than half of the expensice makeup out there! They always have dupes for popular items and I love this brand!
Big fan of the clear gloss! Not sticky !
When e.l.f does dupes, they do them the best. I don't recommend any of the white labeled products, but anything in the black packaging tends to be amazing. The newer face highlights a-la Charlotte Tilbury is phenomenal. There's no reason to ever spend more than e.l.f prices on most products.
Eyebrow wax is hands down the best I’ve ever used. Also, their mascaras are excellent. I have been pleased with every product I’ve tried and the price point is fantastic. It’s affordable, not cheap.
Elf is great, I love that it’s vegan, I love that you can find it most anywhere these days- what I don’t love is that it used to cost around $1 even at major retailers like Target and now is just as expensive as every other drugstore brand makeup!
2y ago
Makes amazing dupes for all the high end popular products. I love the elf glow wand. Such a good charlotte tilbury dupe.
Elf products truly are outstanding at an affordable price. I have so many products and I love them all.
Big fan of Elf products. They are affordable and still top quality. They also have a great range of products, and that combined with being reasonably priced, I can try different ones out!
So thick and cakey. Feels like I’m wearing face paint and always breaks me out. If you have sensitive and acne prone skin, keep looking.
I love how this brand used to have items that were all under $5. But now, they’ve gone up a bit in price and sometimes is valid for the quality of their products. Overall now, they do have some good products, it’s just hard for me to say all of it is good when I have super sensitive skin and can’t use a majority of their products. Kudos to them for keeping up with trends and always providing a dupe for higher end products.
great cheap products that work well! has been my go to since middle school!
2y ago
Affordable and good quality, great dupes foe overpriced makeup. Some products are a miss.
Great product at this price point.
I use E.L.F. a lot in my everyday makeup routine and look forward to their product releases. E.L.F is always good quality and mixes well with other makeup brands.
Almost every product I've gotten from E.L.F. has never let me down. Not only is the quality amazing, but it is also very reasonably priced! They are my go-to ~
3y ago
I am obsessed with the putty blush. It's longwearing and the perfect buildable coverage.
Fabulous quality makeup for great prices. I typically buy from Amazon and it gets here super quick! I also love the color availability.
Killer price point, effective products, staying up on the trends in cosmetics. Elf can’t be beat. Their point system online gives so many incentives and samples.
All the products are an amazing value for the price. Worth a shot if you’re interested.