E.l.f reviews and discussion

I got the dupe of the space cowboy from urban decay. For $7 it is a fantastic eyeshadow. I later got space cowboy, and whilst they are similar, they are not identical. I love them both for different reasons. I also got the eyebrow soap which i am not a fan of.

This formula is a standout for anyone who wants high-impact coverage without that heavy, traditional "makeup" feel. Here is a breakdown of how it performs on the skin. The "Satin" in the name is incredibly accurate. It sits perfectly in that sweet spot between a flat matte and a greasy dewy finish. It has a creamy, lightweight consistency that feels more like a high-end serum than a heavy-duty concealer. Note on Glow: Since this is a true satin, not a matte, I did notice a slight shine after application. However, it was easily fixed with a light dusting of setting powder to lock everything in and control the luminosity exactly where I wanted it. Coverage & Wear • Pigmentation: It offers medium-to-full buildable coverage. It’s excellent at neutralizing redness and evening out skin texture without needing a ton of product. • Feel: It feels weightless. You don't get that "tight" sensation throughout the day, which is a huge win for maintaining a fresh look.

This is my go-to brand for low cost, reliable and on-trend make-up products (including some decent dupes). Okay, the formulas don't feel luxe and the packaging breaks easily but when I'm on a budget these things aren't a major issue. With the cost of living biting hard, I want things that do their job, with a good selection of shades, without busting the bank, and e.l.f. delivers. I'm currently using the Camo foundation powder as a cover-up, with success, and liked the brand's primer too. It's a great brand for when you want to dabble in trends without shelling out loads.

As a blush girly, I’ve tried countless blushes, but I really started trying to stay away from powders and trying to use more cream formulations so this was a no-brainer to try. It is just the most beautiful shiny formula. It’s thin it gently goes over your skin and it is like a highlight and blush in one my only issue with this product is the cushion tip. It gets really oversaturated with product clumpy, and it kind of feels weird and almost unhygienic after a while so I would love to buy this formula in a different type of container or if they came out with this in a stick formulation would be even better, but if you’re not opposed to the cushion tip, it’s a great product.

e.l.f. (Eyes Lips Face) is a brand known for affordable yet quality makeup and skincare products. It stands out for being cruelty-free and mostly vegan. Products like the Poreless Putty Primer, Camo CC Cream, and Hydrating C Moisture Cream are highly praised by users. The brand offers a wide range of products for both makeup and skincare and is easily accessible in stores and online. While packaging isn’t luxurious, the products are effective and perfect for daily use. Some items may not work for everyone, so checking reviews is helpful. Overall, e.l.f. is ideal for anyone seeking quality on a budget.

I have oily acne-prone skin and always look for new products that can clear up my skin. This oily serum is easy to apply and leaves my skin looking supple and smooth without uncomfortable oily residue. Unlike most acne treatments, it didn’t irritate my skin and it wasn’t peeling off. I enjoy its natural scent from aloe that soothes any redness. Salicylic acid works great in getting rid off blemishes and I noticed my skin was clearer in a few days. I love that ELF creates high-quality skin products at affordable price.

I haven’t used primer very often but I just recently tried this e.l.f. Primer and I’m obsessed with it! I’m so glad I got to try it. Especially since it’s a matte primer since I have pretty oily skin. It works super well for me!

They grip primer works better or the same as the milk grip primer in my opinion. It did have y makeup lasting all day and is a fraction of the price. You cannot beat the quality and value for money. The texture is tacky however that is the point. I like this and repurchased.

Elf overall has cute, affordable, and travel-friendly products. They lean heavily into the dupes of popular brands. The contour and bronzer works pretty well and nicely fills an underserved market in 2025/2026 of cool-toned contour shades.

I was skeptical when choosing my shade, but I was pleasantly surprised by how seamlessly it blended and matched my skin. I love that it applies sheer for everyday wear and is easily buildable for nights out. It gives a beautiful dewy finish without looking greasy, and the SPF 50 leaves no white cast, which is a huge plus. For the price, this skin tint performs amazingly-it lasts a full workday with no separation and washes off easily with my regular face cleanser.

Tubing mascara has literally changed my life. I tried the elf version first to see if I liked it, and when I did I tried some other higher cost brands from Sephora but none of them were as good as this one. Voluminous, long lashes every time. I'm on my third one!

I think the Elf bronzing drops are simply and absolutely terrible. They don't do anything. There is no change to my appearance when I put the drops on. I am not tanner. There is no bronzing effect. It is just a waste of money.

I discovered the e.l.f. Halo Glow Liquid Filter last year, and I absolutely loved it. I enjoy the glowy makeup aspect that comes, and this foundation does not leave my face cakey but with also healthy skin. This foundation has a great coverage, and it’s buildable. The color I selected was great for my skin tone. I really liked this foundation for a long time, but after a while it started not giving me the same result. I think maybe it’s because of the sponge applicator that comes with it caused the makeup to be off, which is upsetting because I had an almost full bottle. I think the next time I will use it I will try to not to use that sponge applicator at all.

10/10 for the brow lift for $6. Goes on great to laminate and shape brows, also love the price tag! Would recommend! 3/10 for the clear brow and lash mascara, after using the brow lift, this guy doesn’t do much for brows.

A pretty affordable cleansing balm, it definitely does get the job done! I like to use this to remove eye makeup because the formula is very gentle. It’s a good makeup remover that doesn’t dry out your skin. The texture is like a typical balm an easy to just melt into your skin. I haven’t experienced any irritation or breakouts from using this balm because although it’s a balm it doesn’t clog my pores. I like that it makes my skin feel fresh without stripping it when I wash it off. Definitely recommend it if you’re looking for a cleansing balm for your double cleansing routine.

So impressed by this product!! The brush is probably the best mascara brush I’ve used. Even with the first application, the brush is never over-saturated with product. You get the appropriate amount each time. The brush is flexible and easy to control. I have not had any incidents of accidentally brushing product onto my eyelids (which usually happens with all my mascaras). The bristles are short but do an amazing job at separating lashes and applying on lower lashes. The tubing technology does a great job at lengthening your lashes, even with just one coat. And it’s buildable, so you can really extend your lashes with each application. My lashes look longer, fuller, and natural. This mascara is not waterproof but it is smudge proof. No raccoon eyes at the end of the day, no random black specks and smudges under your eyes. I usually wash my face with an oil cleanser to remove makeup, and it works perfectly to remove this mascara. If you’re looking for an everyday no makeup look, this mascara is perfect.

4 stars only because I don't like their primers and brushes. However, their setting spray and eyebrow gel is great. I've been using their Wow Brow Gel for years now because it's simple to use, quick, and natural looking.

I've only bought elf's Wow Brow, but I am addicted. I have relatively light brows and tried a bunch of other brands, all of which were too dark or noticeable on me. The Wow Brow really lifts and holds my brows, but doesn't make them look "stuck" in place, and the Taupe shade suits my colouring.

This review is just about the Instant Lift Brown Pencil - it’s been my tried-and-true for years. Not only I had never been able to find a cool-toned grey-blond tone that didn’t lean more orange or black, but also the price of it is perfect.

I found E.L.F. when I was looking for an affordable, yet high quality makeup and skin care company. I've tried quite a few of their products before and have been satisfied with them. I'd keep buying from them