Ouai reviews and discussion

I've used their Detox Shampoo, Treatment Masque, Leave-In Conditioner Spray, Body Wash, and Perfume. Across the board the scents are amazing. The Detox shampoo noticeably removes scalp/hair build-up and I find that conditioner and treatments absorb better after using the detox shampoo. I use it 1x a week. There are certainly other hair alternatives that are cheaper, but among similarly priced options Ouai is my favorite. I love that they now offer refillable pouches. The Melrose Place perfume smells incredible but does not linger on me as long as I'd like it to.

I use the detox shampoo when I go too long between washes or use a lot of product. I feel like it cleans my hair really well, but my hair does dry out quite easily so I’ll normally need to go back in with a more gentle shampoo or use leave-in conditioner/hair oil. It lathers really well, too.

I keep coming back to this leave in conditioner. I don't know that it is doing a ton for my hair but it smells great and doesn't leave any residue- seems like it adds body.

Love the packaging and simple good product.

I love the ouai hair oil. It makes my hair so soft. I use it when I blow dry and air dry and it really makes a difference with frizz. I also love the scent!

I love the detox shampoo! Whenever I feel like I need a cleanse/reset for my hair this is my go to. Especially when I used dry shampoo, this product does a nice job of getting the build up out. Plus it smells great!

I love the Ouai detox shampoo. It left my hair feeling very clean but not stripped and dry. This is a staple in my routine whenever I feel that I have product buildup or just want to feel squeaky clean.

Great price point and smells are amazing!

Love the product for my fine hair. It keeps it feeling clean and not heavy.

The scents will grab you and leave you addicted. I use the detox shampoo and the pet shampoo for my dogs consistently. Also will use either a tiny bit as bubble bath for the amazing scents. Excited for them to hopefully expand into new forms/modalities (like home goods?) so I can use the scents in other forms throughout the house.

Very mediocre for the price

The hair oil leaves my hair so shiny!

I've used a lot of their products, but I especially love their hair mask. Every time I use it it makes my hair feel sooooo healthy. Plus it smells amazing.

I love Ouai!! I have been use it for years. Chic Packaging and Branding: Ouai is known for its sleek and stylish packaging, which adds a touch of luxury to everyday haircare routines. The brand's modern aesthetics are appealing and resonate with consumers looking for products that are both effective and visually pleasing. Effective Formulas: Many users report positive results from Ouai's products, from shampoos and conditioners to styling products. The brand focuses on creating formulas that are beneficial for different hair types and concerns, which is reflected in its widespread popularity. Innovative Products: Ouai often introduces innovative haircare products that address specific needs, such as dry shampoo foam and leave-in conditioners. This commitment to providing solutions for modern haircare challenges appeals to consumers looking for effective solutions. Cruelty-Free and Quality Ingredients: Ouai is cruelty-free and uses quality ingredients in its formulations. This combination of ethical practices and effective ingredients resonates with conscious consumers. Cons: Premium Price: The quality and branding of Ouai products are reflected in their price, which can be higher than average haircare products. Some consumers might find the cost prohibitive, especially for products used regularly. Scent Sensitivity: While many appreciate Ouai's signature scents, some individuals might find the fragrances too strong or not to their liking. Scent preferences are subjective and can affect the overall experience. Ingredient Sensitivity: Despite the brand's commitment to quality, some individuals might have sensitivities to certain ingredients present in Ouai products. It's important to review the ingredient list if you have known sensitivities or allergies. Final Thoughts: Ouai has established itself as a premium haircare brand that offers effective solutions with a focus on modern aesthetics and quality ingredients. The brand's celebrity association and innovative products contribute to its popularity, and the positive results reported by users speak to its effectiveness. While the higher price point might be a consideration for some, those looking for professional-quality haircare and a touch of luxury in their routine will likely appreciate Ouai's offerings. If you're willing to invest in your haircare and value products that combine effectiveness with stylish branding, Ouai is definitely worth exploring. Just be sure to consider any potential scent or ingredient sensitivities based on your personal preferences and needs.

Leave in conditioner was phenomenal for my hair, helped me stay hydrated and bring out my texture!

I looove OUAI’s wave spray. I have some unruly hair but I’m too impatient to style it most days. This product is super quick to use and gives me a fun, light look in no time!

I simply LOVE Ouai, they have the best smelling everything. Between their detox shampoo and they body wash (I own both), they are simply amazing. They have limited ingredient s so it feels more natural in your skin.

Love the dandruff shampoo and scalp scrub. Feels very luxury

Ouai is pretty good. It’s not my favorite, but I will use it if nothing else is available. It tended to be ok for a few uses before my hair got used to it, then it became tangly.

I like this product a lot. I use the shampoo or conditioner for fine hair. I love that the formulation is light enough that my hair that has a tendency to fall flat has volume after I shower. I also get lots of compliments on how good I smell when I use it.