4.4
85% of reviewers would recommend to a friend
Ouai
4.4 • 518 Reviews
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4.4
85% of reviewers would recommend to a friend
Ouai earns largely positive reviews for effective staples like Detox Shampoo, Leave-In Conditioner, hair oil, Air Dry Foam, and Wave Spray that leave hair clean, lightweight, shiny, and well‑scented. Reviews also flag notable drawbacks: overly strong, lingering fragrance that irritates sensitive scalps, hit‑or‑miss performance on shampoos/conditioners and masks (drying, buildup, or just “meh”), and occasional packaging frustrations (stiff conditioner bottles, finicky sprayers).
AI summary based on Thingtesting reviews
3y ago
Quality products that I can actually see a difference with. The Ouai Detox Shampoo was one of the first hair products that I used that actually did what it said it would VISIBLY. That shampoo took out all the buildup from my hair, especially the buildup due to the hard water at my apartment. It is STRONG and works — buyer beware, if you have extremely dry and brittle hair, use this product sparingly and use a conditioner after. On top of that, the product is cute and smells great. Love it.
3y ago
Okay, OUAI wave spray smells like you just left the salon but you really just sprayed it on your fresh hair and bonus it has also made your bathroom smell like bougie Paris hair spray. Unsure if I see a difference in what the product actually does for my hair but the smell alone is the easiest reason as to why. Also, the OUAI chill pills are so cute for your bath setup and really are the perfect size.
I absolutely love the apple cider detox shampoo. With fine hair it's difficult to find a shampoo that works but this one brings my hair back go life!
3y ago
Tried the sea salt spray. I wasn't a huge fan.
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Found it to be damaging. Didn't do anything as far as creating waves.
3y ago
Love the Wavy hair spray and the Air dry mousse. Both are part of my everyday hair routine. They don’t have much hold but get you some great textured waves and curls. I just finish with a flexible hair spray or add in another mousse/gel. The Detox clarifying shampoo works great every once in a while when you’ve been overdoing the dry shampoo and smells divine. Big fan
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I’m not sure all the products are non-comedogenic so something to look out for. The wave spray adds good texture but dries a bit too so wouldn’t recommend for really dry hair. Except that, they’re awesome and worth a try!
Bought the Ouai Hair Oil Mini when I ran out of my usual product while on vacation. It added shine and helped tame my frizz. I really smelled the gardenia and love the scent of this product. I thought the price point was good, the product worked, and it smelled nice. I would purchase this again.
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I've only tried the hair oil, and I applied it to damp hair with mousse prior to styling. My hair turned out shiny with less frizz. I haven't tried any other Ouai products, but after my experience with the hair oil, I totally would. There's nothing 'wrong' with this product per se. It's pretty good, I just know some of my full-size products at home are better.
Leave in conditioning spray is a must! My hair is noticeably softer, shinier, and smoother.
Ouai is probably one of the best brands of shampoo and conditioner that I have ever used. I was using the Monday shampoo and conditioner and I am not exaggerating when I say the drain would be covered in hair. Once I switched to Ouai, not only did I loose less hair, but my very fine hair became so very thick and fluffy, Yes, it is expensive, but it is worth it to at least try!!
1000000% would recommend this product!! I absolutely live for the body and scalp scrub. It smells phenomenal and makes my body feel so clean and smooth.
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Over pricing could be cheaper but know the product is high quality so you get what you pay for.
Not only does Ouai amazing products for your hair. They also have amazing fragrances.
3y ago
Have only tried a couple of products from this line but have loved them all. The detox shampoo is a holy grail for me and their scents are incredible.
3y ago
i have dry hair and since i use them my hair is so shiny, smooth, and moisturize !! i really love those product. My mom was totally amaze and bought the whole collection !
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Nothing ! I do believe good products are expensive and since then I cannot go back
The detox shampoo is the perfect clarifying shampoo my curls needed. The dry shampoo foam is amazing to use when I straighten my hair, but it doesn’t work as well on curls.
I have not tried all of Ouai's products BUT 5 stars because the products look aesthetically pleasing. I have only tried the hair oil and it is amazing. It smells so good and it makes the frizziness of my hair go away. I would love to try their other products. I assume they are just as good.
Ouai Detangling and Frizz Leave In Conditioner - After showering my hair is dry and gets super tangled and this not only saves me every time but it makes my hair so easy to comb through + so smooth! + it smells amazing! I use this after every hair wash and it significantly changed my hair.
3y ago
I tried one of their conditioners and it smelled really great, however, it left my hair with a strange texture. I also gave their detoxing shampoo a try and loved it - it made my hair feel so soft and clean. Overall, I think it depends on the product and your hair type.
Recently used the Detox Shampoo and it was the perfect reset my hair needed.
Dandruff shampoo is great. A little conditioner goes a long way—my hair is so rich! A little pricy, but worth it in my opinion.
the detox shampoo made my hair feel squeaky clean without drying out my hair!
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i can’t recommend this company enough
Great overall product does exactly what it states a little product goes a long way
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The price!!