Le Chouchou Lip Softening Balm 14g

4.8 • 33 Reviews

Sakura Shaved Ice 🍧 is a beautiful, cool pink. This is the best lip balm I’ve ever used. They moisturize my lips and feel like a sleeping mask. Shiny and glossy look without being sticky. Great for everyday especially in the winter.

EADEM Le Chouchou lip balms are the best lip balms, I have way too many of them. They deliver hydration and color pay-off and never leave lips feeling dry or sticky. It stays on for HOURS. The metal applicator is cooling and makes it feel nice to apply. Sometimes the tubes leak a little bit of product onto the metal applicator but it's not a huge issue. I use the Butter Mochi (clear) every day at night and the Guava Fresca (pink coral) and Rose Chateau (sparkly light pink) during the day. I'm eyeing the Fig Sauce (mauve) and Sakura Shaved Ice (pink) colors next. Forgot to add but each scent also smells amazing!

Take it from someone who is hyper-critical of most lip balms- this stuff really does what it says. Not only is the marketing great but turns out the balm’s exfoliating properties were what I needed this whole time to tame my perpetually cracking lips. I don’t think any product has effectively softened like this one has. Not to mention, the thick consistency is ideal for anyone who finds that most balms disappear after a while.

I have Fig Sauce and Guava Fresca and am OBSESSED with both of them! The texture is perfect -- not sticky while still being hydrating, and the color payoff still lasts all day. As someone who is sensitive to smells in cosmetics, I was hesitant about these but it's not too heavy or too sweet!

Pleasantly surprised! This lip balm is decadent! It feels so thick and smooth, with a large metal tip applicator, it’s very plush on the lips! I love the smell and flavor, as well as the variety of shades offered. I was equally as pleased to get a free chisel with my purchase, which is heavy duty and high quality! You won’t regret trying Le ChouChou!

This is such a good loo balm because it’s hydrating without feeling sticky or too thick. It has a slightly glossy finish but it doesn’t feel annoying at all. It gives off a slightly glossy finish tint but you can add more layers if you want bolder color

My first purchase from this company happened to be a limited release and i had no idea, I'd be hooked from the start. I got both croissant au beurre and pain au chocolat because I could not decide. The scent of these balms are so delicious and addictive. The applicator is by far my favorite of any balms i've tried, it glides over my lips smoothly, spreading the product evenly and seamless. No mess, no overuse of product and zero sticky mess. My lips feel hydrated, no caked up white sticky mess after wearing it for a while and the sparkles make my lips POP! Shipping was a little behind because they sold so quickly but the customer service was very helpful and informative with reassurance that my package was still in route. I have my eye on a few other products but as of now I'm loving the balms and look forward to exploring the rest of their products.

From my wife: I’m guilty of overpurchasing lip products… I have so much hope for them, and 90% of the time, I’m disappointed. I am a pretty low maintenance gal and I don’t like having to constantly reapply or fuss with whatever products I have on. You can find so many good reviews on various lip products, but I have to say that I was truly blown away by the Le Chouchou Lip Softening Balm. It not only makes your lips glossy and colored, but it actually hydrates and softens your lips, and makes them look amazing… it actually does what it promises to do. And it takes hours before another reapplication is required. I’ve read a number of complaints regarding the applicator for this product breaking, but this hasn’t happened to me yet. Buy this. It’s the best lip products I’ve ever tried, and if I could only use one, this would be. (Let’s hope Eadem can come out with an SPF version too!)

I’ve really been enjoying Le Chouchou Lip Softening Balm — it’s more than just a regular balm. It feels super hydrating and nourishing on my lips thanks to rich butters like açaí and mongongo, and the gentle exfoliating enzymes help smooth away dry patches so other lip products go on much better. The finish gives a natural glossy sheen with a nice hint of tint that looks effortless for everyday wear. It’s lightweight, comfortable, and doesn’t feel sticky. While it doesn’t last all day on its own, it keeps my lips soft and smooth throughout the afternoon. Overall, a great everyday lip treatment with color and care in one.

I. Love. This. Lip balm. I’ve rotated lip balms around every 6 months for the last few years, and I think besides the Ami Cole one, this will be one of the only ones I’m keeping in the rotation. It has gorgeous pigment, great long wear (last at least 4 hours for me after applying), and does leave my lips feeling softer after wear. I also love the feel of the cooling metal applicator on my lips!

The ONLY lip gloss I’ve used for over a year. It’s my daily go-to (even overnight sometimes) and I literally don’t leave the house without it. I love the chic silver tube and the formula is so buttery. Even swiping the gloss on my lips feel good because of the metal applicator. The scents are yummy without being overly sweet and the wear is pretty long-lasting (about 3hrs for me), likely because of how thick the gloss is. They’re listed as “lip softening” balms that have exfoliating properties in them — not sure if I’ve noticed any change other than avoiding chapped lips from wearing it every day. I normally put vaseline or aquaphor on my lips at night, which could be what’s actually maintaining softness. Also, these balms are pricey, so definitely take advantage of sales/promo codes whenever possible. I’m up to four different colors now and they all suit my brown skin really well. Love that the brand was created by and for women of color!

I ordered three shades: boba bounce, bissap glaze, and the limited edition pain au chocolat for some new fall lippie shades. I’ve been using these for about a week now and they’re so pretty on! I love that they make my lips look “blurred” and the formula doesn’t settle into the lines on my lips and instead almost glazes over my lips to make them look smooth and shiny. They also have really good color pay off and aren’t just a “tint.” They do have exfoliating properties so I wouldn’t wear this daily or a lot during the day. But my lips already do feel smoother after wearing these!

My new favorite lip product! I ordered the Pain Au Chocolate lip softening balm and it smells heavenly! It smells like chocolate. The applicator is so nice and it makes it feel like a very high end product. A little goes a long way. I definitely recommend this product.

The products, the packaging, and the branding definitely give ~luxury~ products (for not a super high price point). I tried their Lip Softening balm, which seems to have a LOT of hype, but it wasn't what I was expecting...the product is great, but I prefer the formulas from Summer Fridays or Laneige (if you want a glossy product). The balm collected on my lips in an odd way after some wear...which is apparently normal? I do think it softens my lips, but I prefer a glossier finish.

I got the lip balm in the butter mochi (unscented/unflavored) and boba bounce. The product packaging is substantial and feels luxurious. The product itself has a smooth application and leaves lips feeling glossy but not excessively sticky. I noticed that over time my lips do feel softer with use. One note is that the pigmentation of the colored balms is much less sheer than I expected. The boba bounce looks more like lipstick with my complexion. Still beautiful but not what I expected!

Really loving these products so far. I have been searching for a gentle exfoliant for my very sensitive skin and this one is great and has no pore clogging ingredients. The lip balm is also phenomenal. Truly an exfoliating lip product and the croissant scent is lovely.

EDIT: I stand by the rest of my review, but the applicator part for one of my older tubes broke off as I was recapping it (see photo). I wasn’t twisting hard or putting a lot of force into it…it’s just a lipgloss. And a tube I bought at the same time and have used more is perfectly fine. I emailed customer service about it, got a response within an hour, and they already processed sending me a complimentary new lipgloss (I didn’t even ask for one). A+ service, and I’m assuming this is a fluke issue. After trying lip product after lip product and coming out with lips drier than before I used them, I’m always skeptical about peoples’ claims that XYZ lip product is SO hydrating and softening. But Le Chouchou honestly changed the game for me. Besides one specific Vaseline product, Eadem’s lip glosses is the only lip product I’ve used that actually leaves my lips softer than before without the revenge dryness that you get from other products. And since I would get dry lips if I didn’t use anything at all, I’m happy I found this. The colors are really nice and buildable. The consistency is a slightly sticky one - it doesn’t dry down really until you need to reapply for color purposes. I got Burnt Malai and Bissap Glaze last year off an influencer rec, and Bissap became my immediate go-to given my coloring (burnt malai was a bit warm for me). But since they’re now at Sephora, I went there first to see the colors before ordering off Eadem’s website for the Thingdrop. This time, I got a backup Bissap and the fig, clear, and guava shades. I debated getting their limited chocolate croissant one (smells great!) but I don’t often do brown lip shades and decided against it. They’re missing a red shade but otherwise have the main colors. Eadem was also having a promo, so the Chisel was included in my purchase. I’m not a gua sha person, so I need to do some reading to make sure I’m doing it properly and not pressing too hard in the wrong spots (Eadem could def add more guidance online). But the Chisel feels good quality - weighty and sturdy. I wouldn’t have paid full price for it, but it’s nice!

I’m so glad I gave it a chance, it completely exceeded my expectations. This isn’t just a basic balm; it’s an actual lip treatment and improved the condition of my lips. It has a lovely plush texture that isn’t sticky but remains glossy.

I love the packaging of these products, firstly. Very simple and appealing. The lip softening balm works! I wish I got a clear version but the limited pain au chocolate smells chocolatey and really helps my chapped lips. With my purchase, I also got a Gua sha which I’m also excited to use.

I knew nothing about this brand but liked the sound of the products so took the plunge. First off the packaging is really lovely. I got the new limited edition croissant au beurre lip balm. The metal tip is lovely and cooling on the lips and the formula feels nice but croissant scent it is not. I get zero smell which was disappointing. I also got the cleansing balm gel. It has a refreshing citrus scent and takes off light makeup nicely and washes off easily, however I think I have just come to the conclusion that gel balm cleansers are just not for me. I prefer an oil as it’s easier to use and doesn’t tug at my skin or eyes at all. Overall a nice experience from this brand but not a must have in my routine.