amika reviews and discussion

4.4

87% of reviewers would recommend to a friend

Reviews mention

  • Addictive signature fragrance
  • Effective dry shampoo
  • Rich, nourishing masks
  • Versatile repair treatments
  • Overpowering fragrance intensity
  • Heavy formulas on fine hair
  • Inconsistent line performance
  • Potential scalp irritation

Amika earns largely positive reviews for effective, great-smelling hair care—especially Perk Up dry shampoo, Soulfood Nourishing Mask, and The Kure repair line—suggesting the brand works for many hair types. Reviews also flag real drawbacks: heavy, lingering fragrance, occasional residue or heaviness on fine hair, mixed results across lines, and reports of scalp irritation or hair loss for some, plus durability issues with a hot tool.

AI summary based on Thingtesting reviews

447 reviews and posts

  • The only deep conditioner I buy. Unparalleled scent and softness after using this product. Also a little goes such a long way. I have a thick giant head of curly hair and I have been using the same tub for years so worth the money up front. All their products I have tried are great but the Soulfood conditioner is the absolute best.

  • I absolutely loved the packaging of this product but the product itself is just like any other hairspray. I would buy suave instead since it’s basically the same thing! You are only paying for the brand name!

  • Great product. Love the colors on bottles too good marketing

  • I am 10/10 an Amika addict!!! For reference, I have long (down to my waist) straight, oily hair that hasn't been dyed. The Kure line of products has absolutely made my hair so much healthier and stronger!! I adore both the Perk Up dry shampoo and the texturizing/volume spray. Not to mention every single product smells INCREDIBLE!!!! I also love how inclusive/environmentally-conscious the brand is. I never thought I'd spend a fair amount of money (in this economy? lol) on hair care, but it truly has made the world of a difference.

  • i like the products but the scent is a little too overpowering for my liking to be hoenst

  • These products made my hair greasy, which was the opposite of what it was meant to do

  • Their hair mask (soulfood) is really amazing and smells incredible.

  • Absolutely love their conditioner - great smell and makes my hair super smooth!

    Received a free product from amika
  • Love the scent this leaves in my hair!! Oh yeah, it also works great at freshening up your hair after a big night. It's pricey, I know. But honestly, worth the cost.

  • the hair mask and dry shampoo have gone viral for a reason! these two products have changed my hair so much leaving it healthy and giving it so much volume

  • Dry shampoo is literally the best I have ever used, and I will be repurchasing it til the day I die. I have bought their conditioners and hair masks at Marshalls. I LOVE the masks that come in the tubs. They are amazing for my bleached, dry hair. I don't really love the squeeze-bottle masks; I just didn't see enough of a difference to justify the price

  • Curl cream felt good on and didn’t dry out my hair but didn’t help the curls that much so… can’t recommend

  • My perk up plus dry hair shampoo has helped me so much on the days I can't get to washing my hair. The smell isn't too intense and the white cast fades very quickly. The packaging is SO cute too!

  • The dry shampoo is the best I’ve ever used and it smells glorious. The hair mask left my hair feeling so thick and shiny and healthy but I don’t think it was particularly better than some other brands, other than the smell. The smell is amazing always

  • I've been using amika for years - especially love their conditioning mask. Smells so good, without being too overwhelming or floral, and my hair is always silky and healthy after!

  • I have used their products for a few years and I fall in love every time. Their shine mask is seriously game changing and is something you need in your routine. I use their curl cream also and its wonderful. I love that their products are clean because that's something I always look for in haircare products. Go try them out! They do not disappoint!

    Influencer for amika
  • Some products are a hit or miss. The biggest con for me is the scent choices, but overall, if you’re not sensitive to fragrances or certain ingredients, give it a shot!

    Influencer for amika