Item: Ouai
Rating: 4
Author: Sophie Z

Ouai sells luxury hair and body care products that are affordable and nourishing.

OUAI is a hair, body and lifestyle brand that creates products made with good-for-you ingredients & signature scents for all hair and skin types. Founded by celebrity stylist Jen Atkin in 2016, OUAI is cruelty-, paraben-, and sulfate-free. Join the community @theouai to be part of the conversation.

Jen Atkin

Hair Care

Ouai earns largely positive reviews for decadent, lingering fragrances and effective standouts like Detox Shampoo, Leave‑In Conditioner, Curl Crème, and Hair Oil, which leave hair clean, soft, shiny, and more manageable. Reviews also flag weaknesses: some shampoos/conditioners feel drying or heavy with buildup, performance can be hit‑or‑miss across hair types, and several users find the scents overpowering or headache‑inducing.

Ouai

Beauty

Personal Care

Fragrances

Bath & Body

Thickening Spray

Fine Hair Shampoo + Conditioner Set

Ouai Travel Anti Frizz Creme tames unruly hair on the go. This lightweight cream smooths strands, controls frizz, and adds shine without weighing hair down. It creates a sleek, polished finish, whether air-dried or heat-styled, ensuring manageable and healthy-looking hair. Simply apply a small amount to damp or dry hair, focusing on the mid-lengths and ends, to achieve a smooth, frizz-free style, even when traveling.

Travel Anti Frizz Creme

Detox Shampoo

I've used Ouai's shampoo and conditioner for a few years now, and my hair has definitely looked healthier and shinier. I like most of the styling products I've used, but the price point isn't always the greatest. 

Travel Anti Frizz Creme

4.0 • 1 Review

1 review or post

Travel Anti Frizz Creme 4.0 • 1 Review

Travel Anti Frizz Creme

4.0 • 1 Review