Ilia reviews and discussion

4.5

89% of reviewers would recommend to a friend

Reviews mention

  • Hydrating textures, skincare benefits
  • Natural, dewy complexion finish
  • Clean, cruelty-free ingredients
  • Easy, intuitive product application
  • Overly dewy, oily finish
  • Inconsistent shade range depth
  • Mascara flaking and smudging
  • Leaky, finicky dropper packaging

Ilia earns strong reviews as a clean, skin-first makeup brand that delivers a believable no-makeup finish—standouts include the Super Serum Skin Tint SPF 40, Limitless Lash and Fullest mascaras, multi-sticks, and lip oils—while recurring complaints cite oily or overly dewy wear, scent issues, flaking/smudging mascaras, and gaps in deeper shade range. Reviews of Ilia also highlight hydrating textures, SPF and skincare actives, and easy application, contrasted with packaging quirks (leaky droppers), occasional poor longevity, and certain products (liquid eyeshadows, some foundations) that don’t suit oily or combo skin.

AI summary based on Thingtesting reviews

109 reviews and posts

  • I received a sample set of Ilia skin tint. I was impressed by how soft it made my skin. It helped the complexion without being a heavy foundation. It basically enhanced my current skin. It was light weight and felt like it would hydrate my skin as well.

  • I tried the Mini Fullest Volumizing Mascara and loved the way my lashes looked at the start but overtime I found that they would smudge and run.

  • This mascara was all right, but it was nothing to write home about and I didn’t like the mascara wand. I also don’t feel like it gave a lot of length and it did not make my eye eyelashes full. I don’t think I would recommend this.

  • Feels more like skincare than makeup, and gives a nice dewy base without being greasy. It helps everything apply smoother and adds a subtle radiance that looks healthy, and not too shiny. It hydrates and makes my makeup look great.

  • I purchased the Ilia skin tint based on a recommendation from an influencer. It is pretty expensive for me but I do love how it looks on the skin. It gives a natural glow. I have to say I hate the smell though. It has a very off putting almost chemical smell.

  • Such a cute little blue light setting mist that allowed one of my skincare looks to really pop and hold for 24 hours so I will say their products do work and I will recommend to any beauty guru to use for a good setting

  • EASILY ONE OF THE BEST MAKEUP BRANDS. Beautiful packaging, very clean, good for the skin, long-lasting, worth the price.

  • I have been very happy with the Ilia Limitless Lash mascara. It won't give you dramatic lashes but that's not what I look for in a mascara.I have very light eyelashes and this mascara darkened and lengthened my lashes. It added volume to my lashes as well.

  • Best combo in the hot Texas summer is the tinted serum with SPF 40 then spot treating with the Ilia concealer. Minimal coverage that gives you an even skin tone and it gives me the no make up makeup look.

  • The formula has extreme lengthening capabilities, holds up all day (no raccoon eyes or end-of-day smudging here), and the brown shade is bold enough to define I like how it last the day without flaking.This mascara is that it layers very beautiful.

  • Love the skin tint - even converted my mom who never wears makeup. The benefits of just wearing it (fighting redness, combating dark spots, etc) make this product a standout. My friends have noticed that it smells earthy, but this doesn't bother me once i'm wearing it

  • Ilia’s lip oil is my favorite! it has the perfect balance of color and moisture. I have tried a few other ilia products before, but this one has been a stand out. great for a little gift or surprise for anyone!

  • I tried two products from Elia the skinner wind complexion stick, and their mascara. The stick really did not work for me. I’m not sure if I’m just not a stick type person, but it wouldn’t blend and I had a really hard time getting it on. The mascara though is pretty good it doesn’t migrate off my lids and I don’t look like a raccoon at the end of the day plus it comes in a nice brown color instead of black though honestly I’m not sure I can tell the difference.

    Received a free product from Ilia
  • I really loved everything I’ve tried from Ilia. The lip sketch hydrating crayon is a really great product. I have the color genre and it’s the perfect color for my lips. I can overline or correct them and it blends right in or if you wanna fill your lips in completely, it’s a great your lips but better product.

  • Wow, this brand is it. The story, product, quality, company. All so beautiful with their mission of making whole, natural beauty products. I started out using their lipsticks but as they have added new product including skin care I’m basically replacing my daily routine with just their stuff. My absolute favourite product is the multistick. I can use it on my cheeks and brow to highlight and then my lips for a pop of colour. Literally one product, 30 seconds and I look fresh and dewy.

  • I can never remember exactly what each product is called but I love them all and will be reordering. Especially love the mascara, brow gel, blush stick and vitamin c tinted spf serum. Also love the tinted lip oil.

    Feedback

    My only con on the brand so far is that the super serum doesn’t always seal perfectly and has leaked. (Thankfully very easy to clean up). The product is great but the packaging was imperfect.

    Friends with Ilia
  • I’ve been using the Skin Tint for a few years now and love it. It’s the perfect light coverage if you don’t want to wear full on foundation, and the SPF 40 in the formula is a great bonus. It does have a mineral smell to it at first, but it goes away as it dries. This product does dry beautifully and adds a dewy effect to your skin. I’ve also tried the Limitless Lash Mascara for the first time recently and like it, but not sure if I love it. It goes on nicely, but I have noticed black transfer around my eyes as the day goes on. It wipes off easily, though and the double sided brush is great.

  • I purchased ILIA's clean makeup kit and super serum skin tint from Credo Beauty's website. I was trying to get into “clean” beauty products. I don't wear makeup daily but love a "no makeup, makeup look" I need something simple. Unfortunately, I didn't like the products as much as I wanted. I felt like the skin tint, which also had SPF, just sat on my face and made me look grayish, the lip gloss leaked inside of my bag, and I had to stop carrying it. The highlighter was blah, and the multi-stick did not work for my skin tone. Also, the mascara did smudge and eventually flaked off. I would not repurchase! I feel like there are so many other "clean beauty brands" out there to try, so I haven’t given up hope. The website and the branding are seamless; you can quickly sign up for their affiliate program. I would still recommend this to a friend because everyone is different and it might work for them.

  • Love this brand! So far I've tried the skin tint, brow gel, eye cream, Serum concealer and the brow pencil. The skin tint and concealer blend really well. The skin tint also contains SPF 40. Gives a more natural complexion. Highly recommend!

  • Their lip products are amazing. The lip wrap mask and lip wrap balm are both very emollient. Lasts a long time my lips. the tinted balm goes on smooth and the color is just right! The color is actually complimentary to my skin tone.