Thingtesting was born as an Instagram account where our founder Jenny Gyllander personally reviewed internet-born brands. That was in 2018, when direct-to-consumer brands were beginning to appear at hyperspeed, repackaging commonplace items with a point of view. But, were these products actually “better”?
In its first year, the Instagram account grew to 25k+ brand discoverers looking for honest, unpaid reviews of brands. That popularity signaled a need for more transparency in the world of online shopping — a task too big for one person alone. That’s why, today, Thingtesting has grown into a platform where shoppers can research and review purchases. Our aim is to provide a place to share candid experiences that help other shoppers buy better, giving brands the feedback they need to do right by their customers.
Join us as a reviewer today!