4.6
95% of reviewers would recommend to a friend
Tower 28 Beauty
4.6 • 437 Reviews
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4.6
95% of reviewers would recommend to a friend
Tower 28 Beauty impresses in reviews for delivering effective, sensitive‑skin makeup and skincare—standouts include the SOS Daily Rescue Spray for calming redness and breakouts, the SunnyDays SPF 30 Tinted Sunscreen Foundation’s natural, buildable coverage, and the Swipe Serum Concealer’s smooth, crease‑resistant wear. Weaknesses surface around the MakeWaves Mascara clumping or smudging for some, occasional oxidation or shade‑matching challenges with SunnyDays, mixed longevity for cream blushes, and complaints of lip gloss scent, stickiness, or leaking packaging.
AI summary based on Thingtesting reviews
My favorite blush is their cream blush, it’s creamy and long lasting and gives a beautiful sheen to the face. I also really like their skincare spray, has made a huge difference in my hydration.
I recently started using Tower 28's SOS Daily Rescue Facial Spray and SOS Intensive Rescue Serum and while it's too early to tell if they are effectively reducing redness and irritation, I'm optimistic that they will make a noticeable difference in the coming weeks. The packaging of these products is certainly a standout, with its bright and vibrant orange hue that's sure to grab anyone's attention. I also appreciate that they come in a spray and serum form, making it easy to use and apply to my face. I'm looking forward to seeing the results of using these products on a regular basis.
4y ago
Everything I have tried from this brand I have loved. I am an especially big fan of the lip glosses and the tinted sunscreen. I wear them almost everyday, and have had no breakouts, no redness, nothing.
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Great makeup, sustainable brand
really cute packaging and fun colors. I have their clear lipgloss and its so nice and the tube is cute too
This is a great line especially for my sensitive skin!
4y ago
The SOS Daily Rescue Facial Spray is easily one of my top 3 favorite products I've ever used. I didn't think a spray could have this dramatic of an affect to my skin. I've struggled with acne prone, sensitive, dry skin for years so I avoid using any full coverage makeup, and I needed a product that could remove the redness/irritation. This spray not only takes out the redness, but has improved my skin overall.
In the past year, I feel as if I have tried nearly all the tinted moisturizers available. After the very first try on, I feel for this product. It is my go to, everyday. I've already purchased the product twice. I like that fact that there is some SPF incorporated in the product and the ease it is to use the it. The best part is that the product is so hydrating for my very dry skin. In addition to the tinted moisturizer, I have really enjoyed the tinted balm. I've used it mainly as blush, but will use it on the lips when time is limited. Highly recommend!
Obsessed with my tower 28 products! The brow gel, cream blush, and cream highlighters are in my daily line up and look so natural.
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Make clean and natural products! Some comedogenic ingredients are used with some of the makeup.
Tower 28 is absolutely perfect for simple everyday “clean girl” makeup looks! Their glosses are super gorgeous, lightweight and they are not sticky! I would even dare say they are hydrating. A must-have if you're into glosses, for sure!
I love the SOS spray. I use it almost everyday and have it in full size and travel sizes. It's great for rashes and wounds and seems to really work.
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Nothing I can think of to improve upon
4y ago
Love everything they make
4y ago
The SOS skin spray is really wonderful. I read about it in A Thing or Two newsletter and would love to check out the rest of the line!
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Larger refill pouch or bottle, please!
Huge fan of Tower 28- I have their magic hour blush and it is perfect for that sun kissed look. I can barely feel the makeup on me, but it looks great on. I love too that there are a variety of models and skin tones, and the brand seems to live up to it's inclusive vibe. Would love to see more sustainable packaging in the future as it scales up.
LOVE LOVE LOVE! I have two products from Tower 28 (blush and bronzer) and I grab them everyday. Not only are they clean products, the pigment of the blush is gorgeous. The blush was the first ever cream formula I've purchased and I don't think I could ever go back.
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Zero feedback. Perfection.
I have two of their lipglosses, and a blush. I love all the products in their consistencies and wear, but I especially love the colors. The lip gloss is orangey-brown, without being too much of either, and the blush is a really nice warm pink. Their colors are very natural, and not candy-tone or overly feminine. I also have the classic clear gloss which is high shine.
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The blush packaging broke pretty quickly from regular use, and now the clear flip lid can't stay on :( bummer I can't throw it in my makeup bag anymore.
Absolutely love their gloss! It is light, stays on, and doesn't break me out, which is hard to find with glosses!
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More shades
Super cute brand with great products for sensitive skin! I have tried everything from their makeup to their skincare. For skincare, their best product is their face wash - it leaves my skin feeling super clean and does a great job at breaking down my makeup. My holy grail is their concealer, i have super red acne prone skin, and it covers them naturally without clinging to dry patches. It wears all day and I recommend it to everyone I can. I also love their powder blush, cream blush, and lip glosses, all are super pigmented!
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Some of their products are on the more expensive side so I'd like to see more product bundles
The blush from Tower28 is my holy grail product. I love trying new blushes, but I keep coming back to this one! I have Beach Please in Magic Hour and LOVE it!
I've only used their lip jelly and highlighter but have loved both! The lip jelly in Pistachio gives the prettiest juicy lip look without being too sticky. The highlight balm in shade rush hour is the best for a glowy but dewy look that makes my face look fresh! I struggle with combo skin so finding good liquid products on my face is difficult without looking overly oily but the highlighter balm is perfect.
Great, natural beauty products