Rare Beauty reviews and discussion

4.7

95% of reviewers would recommend to a friend

Reviews mention

  • Highly pigmented blush formula
  • Inclusive, thoughtful shade range
  • Elegant, accessible packaging
  • Blendable, lightweight textures
  • Mascara prone to fallout
  • Eyeliner dries or fades quickly
  • Perfume’s weak scent longevity
  • Blush difficult for beginners

Rare Beauty impresses in reviews for performance: highly pigmented blushes, blendable base products, and inclusive shade ranges deliver natural, long‑lasting results, while sleek, accessible packaging elevates routine. Weaknesses surface around certain formulas and usability—mascara fallout for some, liquid eyeliner drying or fading early, perfumes with short longevity, occasional leaking or bulky components, and the blush’s steep learning curve and potential to fade or cake on some skin types—making product selection key.

AI summary based on Thingtesting reviews

361 reviews and posts

  • The products offered by the brand are very good in the most part, but they do lack the WOW factor in the majority of the cases. They’re not life changing products if you don’t possess a disability for which the packaging may help significantly but the formulation is good.

  • I’ve only bought the blush it I do have to say it’s very well pigmented, the formulation glides on your skin smoothly, and the shades are great. The mess appears when you use it over a powder foundation.

  • I love the perfume - packaging and smell. The lock and unlock mechanism is genius to not have to worry about a lid but also to actually prevent it from spraying accidentally. This makes it travel froendly as well. But it does not have the best lasting power. I even purchased the balms since that is so innovative. The balms are tiny and a little can go a long way but the tubes also do not feel as if they are filled all the way either. However, the smell did not really develop in anything more complex and it did not help with lasting power either. I had to lower my rating based on things outside of the products though. For anything out of stock, you need to sign up for both email and text notifications in order to he informed of a restock. This is ridiculous. I am a huge fan of Selena Gomez and the company. With this said, I have had to use their customer support a few times and they either do not respond or are unhelpful if they do respond. I am mentioning that because it really leaves a bad taste when the company's mission is the exact opposite. You can have an ehh product but stellar customer service and that will make people shop again. But multiple bad tastes in your mouth can turn you away from a good product.

    Verified purchase

  • I have the Rare Beauty Soft Pinch Liquid Blush in the shade Grace. The color is beautiful and very flattering, and it blends really nicely into the skin. The formula is easy to work with and spreads smoothly, so you can get a natural flush pretty quickly. However, in my experience the longevity isn’t amazing. I usually have to set it with a powder blush on top if I want it to last longer throughout the day.

  • I really really love this primer. It is so soft feeling on the skin and feels like skincare. I use one pump and it covers my whole face. It seriously makes my skin feel so smooth! I have not noticed any pilling or separating of the makeup that I put above it and have used brushed and beauty blenders to blend.

  • The powder pouch is a perfect final touch to my makeup routine! It makes my skin have the perfect matte finish and is super easy to throw in my purse to keep my makeup fresh all day and night. The sponge is great to get with it too!

  • I’ve tried so many cream and powder blushes over the years, but Rare Beauty truly stands out. The formula is incredibly smooth and easy to blend — it melts into the skin without clinging to texture or looking patchy. The pigment payoff is fantastic; you only need a small amount to get a beautiful, healthy flush that lasts all day.

  • shade enlightened is the only highlighter you will ever need! It is seriously so silky and blinding when on the skin. I'm on my third one, but the only downside is the powder is shaped in a dome, and it has broken every single time when i travel, even when it's just in my carry on. I still use it broken since it still lasts forever, but besides that this is truly my ride or die product - just something to note!

  • Best blush I have used. A little bit really does go a long way. I am not really a blush girl but when i tried this it made the most beautiful shade and had me sold. The range of colors available also makes it great.

  • I use this every single day. The scent? Amazing. The formula? Hydrating without being greasy. And the packaging? 10/10 — sleek, soft, and perfectly on-brand for Rare Beauty. The hand cream in particular deserves a shoutout — the packaging design is unique and actually fun to use, which makes me reach for it more often. It leaves my hands soft and smooth without that heavy residue some lotions have. Verdict: Smells divine, feels luxe, and actually works. This one’s a forever re-purchase for me.

  • I love the products from Selena Gomez, they have a nice quality, you didn’t need many of the product to have a good result. It has a nice pigmentation and is buildable. Love it!!! I recommend it for everyone!

  • I love the packaging of the mini perfume as a roll-on. It's very easy to bring along everywhere, especially if you're traveling. It's also my first time using layering balms and it definitely changes the smell of the base perfume. I probably wouldn't purchase the perfume again without the balms because while it smells pleasant, it's not really "me".

    Verified purchase

  • very pigmented! You really only need a drop for a natural finish. I also don’t apply directly to cheeks - on the back of my hand for more control. Does apply seamlessly and gives that glowly look! I love the shade range

  • I love love, love how perfect the shade match is for my skin. This is the first foundation that I found that perfectly matched my skin plus it is very hydrating and does not feel cakey at all even if I have been wearing it the whole day.

  • Smells amazing. Soft, cozy, and clean, like fresh laundry with a hint of warmth. Absorbs fast, leaves skin feeling silky and smooth. The scent lingers gently and feels instantly comforting. I love to put it on before bed because of how relaxing the smell is.

  • The Rare Beauty blush is perfectly pigmented — it radiates glow and elegance! ✨ I tried two shades and fell completely in love. They make the makeup look flawless, long-lasting, and full of life. Totally recommend if you’re looking for something bold yet natural!

  • I like the lip soufflé it’s creamy (almost powdery in a good way) and doesn’t transfer much. As for the blush it might be an off color for me it can read as a bit too red. Also a little goes a long way which is good for the pricing

  • I've only ever used this blush from rare beauty. I love the color and I love the fact that a little goes a long way. However, whether you use a brush or a blending sponge, I find that the texture gets a little weird and almost seems dirty because of how gel-like it is. The packaging is super cute, though!

  • I was really surprised by this mascara! It gives me great volume, definition (without the clumps or flakes!) and curl. I have a hard time finding a mascara that checks all those boxes. It is a little more difficult to remove (you will need a really good eye makeup remover). This is one of my favorites that I constantly reach for now! You won’t be able to remove with your typical double cleanse or a makeup remover wipe. It’s a very reasonable price, too!

  • Rare beauty is such a refreshing brand to me, maybe because of Selena’s focus on Mental Health? I find that the products are good quality for the price. That said, sometimes I find the shade availability to be a bit too warm for my skin tone and preferences. I got the full sized fragrance and had to check if the bottle was glass or plastic, which was kinda disappointing.

    Verified purchase