Odele Beauty reviews and discussion

4.5

89% of reviewers would recommend to a friend

Reviews mention

  • Gentle formulas for sensitive scalps
  • Effective clarifying scalp cleanse
  • Fresh, subtle fragrance profile
  • Elegant, minimalist packaging design
  • Underwhelming volumizing performance
  • Inconsistent styling product results
  • Low-lather shampoo experience
  • Clog-prone detangling spray

Odele Beauty earns largely positive reviews for gentle, effective hair care—especially the Clarifying Shampoo and Ultra Sensitive line—delivering cleaner scalps, softer shine, and light, fresh scents. Reviews also flag inconsistencies: volumizing shampoo underwhelms for fine hair, styling products can be hit-or-miss with occasional crunch or clogging, thin consistencies and low lather frustrate some, and plastic packaging feels less sustainable.

AI summary based on Thingtesting reviews

31 reviews and posts

  • I was drawn to this brand because it’s hard for me to find hair products that are clean and affordable that actually work well for my hair type (I have thick, frizzy hair) and so far I am really happy with Odele! I tried their clarifying shampoo because I get a lot of scalp buildup and it didn’t irritate my scalp or make it itchy. Feels really comfortable and makes my hair look more healthy!

  • Smells great, but I haven't quite perfected the right amount to use and how damp my hair should be first, which sometimes results in some crunchiness or not being able to comb through in the morning. easy to use pump!

  • It definitely cleared up the itchy mess in my scalp and made it smell better with about two weeks usage cause I needed something that would penetrate whenever it couldn’t wash my locs and I loved this product

  • I’ve been using Odele shampoo and conditioner and I’ve been so happy with the results. My hair feels clean, soft, and hydrated without being weighed down. The formulas are gentle and thoughtfully made, which I really appreciate, and the scent is fresh and light, not too strong. I also love the clean ingredients and the fact that it’s safe for the whole family. It feels like salon-quality care at a very reasonable price point. My hair looks healthier and smoother since switching to Odele, and I’ll definitely be repurchasing.

  • I've tried a lot of products from this brand and I think the volumizing shampoo and conditioner are where they shine the most. They smell great, suds up well, clean my hair gently and are hydrating without being too heavy. I find the styling products are hit and miss, but my fine hair is more picky on those. The detangling spray is a bit too thick for the spray bottle and clogs up, which is super annoying. The price point on everything is excellent. I also love their body washes, particularly the scents and hydration. They feel more luxe than their price tags.

  • I have an extremely sensitive scalp because of eczema and Odele’s sensitive shampoo is the first I have ever found that is eczema safe. It has been a true game changer and is a part of my hair wash routine.

  • Really like the products. They smell good, make my hair shiny, and are affordable. I get a lot of compliments on the scent when I’ve washed my hair with Odele shampoo. I’m looking forward to trying new products.

  • It’s refreshing to have a brand as solid as Odele! I have tried the ultra sensitive shampoo and conditioner and air dry styler. Love them both. I have struggled with scalp dermatitis and the sensitive shampoo does not bother it!

  • I love how clean and refreshing Odele's products are! They leave my hair feeling so smooth and healthy, while also leaving a shiny, fresh look to my hair afterwards. I have really noticed a difference after using their products!

  • I always know that an Odele product will live up to the hype! I love how inexpensive + accessible their brand is — no high ticket prices needed for high quality products. Their texturizing pomade is light, buildable, and holds my hair in place without producing grease, shine, or clumps. I definitely will grab more Odele products in the future!

    Verified purchase

  • I tried the air dry styler and it was decent! The scent was really lovely - fresh and light - not too overpowering. The results weren't anything great that stood out much, but maybe it differs by hair type. My hair is on the thicker/wavier/curlier side, and post-shower hair oils tend to help reduce frizz and help the shape of my natural curls better. However, the price point of Odele's air dry styler is really good, so I would recommend trying this out to see what it's like on your hair type. This product is probably best for people who aren't into oils like me and instead want to find an alternative to gel.

  • This brand wasn't for me. I used the Volumizing Shampoo and Conditioner, which didn't really do anything for my hair. I have long fine hair, but a lot of it, and it was very difficult to get the shampoo into my hair/scalp/roots effectively (it didn't lather much), and I struggled to distribute the conditioner evenly. The consistency of both products was very thin and somewhat water, which made me feel like I needed to use a lot of it every time.

  • Their moisture mask is no joke!! I try to keep it natural and this is a fantastic product for the price point! I even got my boyfriend hooked on it.

  • My favorite part about Odele is that I was able to buy 4 bottles of shampoo, 3 bottles of conditioner, and 5 post-shower styling products for a little over $100. Most of the products I purchased were meant to help tame frizzy and dry hair. While I liked the shampoos and conditioners, the post-shower products (flex gel, air dry styler, leave in conditioner, leave in detangling tonic, and moisture mask) didn't do too much for moisturizing, taming, or relaxing my frizzy hair.

  • Perfectly average, reasonable for the price, probably the cutest bottles at Target but I will not be repurchasing.

  • Love Odele! I like the branding, plus the ultra sensitive set really is actually gentle on my hair and scalp and has zero fragrance. My only gripe is that I would love to see more sustainable packaging over the plastic bottles they currently use.

  • Love their ethos and mission. Simple and approachable design with a great functioning product. I love their dry shampoo because it doesnt not have any nasty chemical propellants. I have also used their shampoo and would purchase again!

  • Love Odele! Packaging itself is clean and aesthetically-pleasing. I love their detangling spray and air-dry cream. I tried their volumizing shampoo and while it was nice, I can't say it did much for my volume personally. Also I'm a sucker for a good lather and I didn't get that from this shampoo. Overall though, my hair has been looking good and healthy since I've started using Odele. Also, FWIW I know Jenna Lyons is a fan too ;)