Italic reviews and discussion

4.6

93% of reviewers would recommend to a friend

Reviews mention

  • Plush, hotel-quality bedding
  • Durable, sleek luggage
  • Soft, substantial cashmere
  • Elegant, well-balanced candles
  • Inconsistent apparel fit
  • Occasionally light candle throw
  • Limited product variety
  • Frequent, prolonged stockouts

Italic earns largely positive reviews for high-quality home goods—especially sateen and percale bedding, plush towels, candles, knives, and sturdy luggage—while clothing and accessories are hit-or-miss. Reviews of Italic highlight luxurious-feeling basics and durable pieces, but recurring drawbacks include inconsistent apparel fit and quality, limited variety with frequent stockouts, occasional slow shipping, and mixed customer service experiences.

AI summary based on Thingtesting reviews

291 reviews and posts

  • Easily one of my favorite clothing brands. Love the vibe of the brand & they continue to create incredible clothes with each new line. Very cheap and affordable compare to other brands!

  • Material of the Athletic Shorts is high quality and the cut is just like you would get from Lululemon. Super comfortable and sharp. I'm a 34" waist and went with a medium to make sure they fit snug. Maybe could have gone with a large.

  • I bought a European linen duvet and sheet set, as well as a down comforter. Very happy with the quality and the price, small luxuries that make my bed my favorite place to lounge.

  • Found the perfect cashmere sweater! So soft, perfect shape, hits at just the right length, goes with everything. Need it in every color!!

  • The cashmere sweater is one of my favorite shirts I've purchased from Italic, it's very high end and soft, I highly recommend. Fits slightly big, but I like the fit a lot.

  • I've grown to love Italic's activewear a lot! The styling and quality are better than the more well-known yoga/workout brands for the price. And I like that there is no visible label. Due to the comfort and support of the Aura Racerback Bra, I have bought many of them. Sports bras are never easy to fit, but this is ideal. A major plus: no straps that dig into the shoulders.

  • Bought a percale bedding from Italic and compared to other brands, these are softer right out of the bag and have a greater thread count. The quality itself has a luxurious hotel-like vibe. I don't mind that there is no elastic on the side, though. I hope the durability is as good as it seems, but thus far, I'm in love!

  • Italic's changed the game when it comes to finding the perfect balance between clean ingredients and good price. I use their hair bundle daily and I doubt I will ever switch back to any of my old ones.

  • As an avid traveler, I always search for the perfect luggage, and Italic delivered. I recently purchased their Carry-on suitcase for my international trip, and it was a game-changer. The suitcase is not only lightweight but also incredibly durable. I appreciate the attention to detail and quality craftsmanship that Italic puts into their products. If you're a frequent traveler like me, I highly recommend the suitcase for your next adventure.

  • Italic has become my go-to brand for gifting. I recently purchased a set of scented candles for a friend's birthday, and she absolutely loved them. The fragrances are exquisite, and the candles come in beautiful packaging. Italic's candles are the perfect way to create a cozy and inviting atmosphere in any home.

  • Italic has some great quality products. It is more affordable than most brands and I love it so much that after one purchase, I end up ordering more. The jewelry are simple and looks classy. And I repeat, it has great quality despite being more affordable than other brands. Customer service is very reliable and helpful too, it was easy to order and has fast shipping too. Would definitely recommend to a friend!

  • I have a lot of stuff from Italic and almost no complaints. The comforter feels just as good as more expensive ones. The dutch oven looks good and has held up well. I like their hyaluronic acid and gel cleanser. Their solid gold jewelry is fantastic, exactly what it says it is, except for some of the earring backs, which tend to slip off, but that’s an easy fix. I have the tie strap linen dress which is made of the most luxurious heavy linen i’ve experienced—but I will say that the tie straps weren’t super well thought out, as the heavy weight linen makes for bulky straps. Their quality overall is a lot better than Quince in my opinion

  • I love shopping here. Their products truly do work and are made from the best quality materials ever at a FRACTION of a price!

  • I recently ordered a set of linen napkins from Italic, and they have elevated my dining experience. The quality of the linen is exceptional, and the napkins add an elegant touch to my table setting. Italic has become my trusted source for high-quality home goods that make everyday moments feel special.

  • When I first tried some Italic products, in their earlier days, I was chuffed. I was wooed by the notion that we as consumers could find companies that "cut out the middle man," and help us escape luxury markups. I loved, too, that their offerings skewed minimalistic and unbranded, which is very much my style. All of this I allowed to temper my weariness of the "same manufacturer as (x)" component, despite the fact that all product coming out of a given factory is not necessarily equal. Without more detail as to how fabrics are being sourced and garments constructed, this claim is somewhat laughable. Now, look, if I could purchase every product and compare them all, study the details, the fabrics, the stitching, I might say differently. And, for all I know, maybe the people behind Italic really have pulled off a heroic business feat and in fact delivered true, high-quality (however we define this), designer-level product (not to say that all designer products are great). Whether this is the case seems murky to me at best, though. Now, years later, the items I purchased have admittedly held up okay – so if we define quality in terms of general utility, it's been decent enough. These items have not been my favorites, though, by any means...none of them have been anything stellar, where many of the luxury products I have very much are. And – here's the kicker – with a little luck, time, and some sales, I've paid a comparable amount for truly beautiful luxury products, and even less in some cases. In terms of business and marketing, they clearly hit on something novel, something effective, i.e. "Luxury without labels." But is this real? In my brain, I've absorbed Italic into the same category as Uniqlo and the like. As I've become more intentional about the clothes I buy, both in terms of ethics and quality, and I can't say I've been moved to purchase from Italic again. If I were helping a friend shop, I could think of better alternatives at similar price points.

  • The best knife set!!! You cannot beat the deal for the quality. Who wouldn't question the integrity of the knives at a price point like this. The set also sits beautifully on our countertops so all in all, you should probably just get this if you're in the need for new knives.

    Feedback

    Italic is my go-to! Items being packaged safely, and their shipping service was pretty good too.

  • I purchased the Carry-on suitcase and immediately took it on an adventure. A small detail that I really liked are the zippers… they’re better than most other bags out there. The area where I thought it might struggle were the dirt roads and shared transport vans. Nope! It’s tough. It even fell out of a van… it did dent a corner, but no other issue… a total trooper! I also think a few scratches and bumps are a sign of a good trip! Very pleased. I’ll update if I have pertinent updates.

  • High quality sheets and pillowcases. Totally worth the money. Really soft and luxurious.

  • I bought a sweater labeled 100% cashmere. After wearing it a few hours and seeing how it deteriorated , piling, and did not feel at all like cashmere I took it to a yarn shop where i was told it was definitely not cashmere. I returned the sweater and italic refused reimbursement. This has been reported to the FTC for fraudulent labeling.

    Feedback

    don't buy from italic unless you want to buy something different from what is advertised