A one-stop destination for horse care supplies, tack, and more for all horse owners. Always the best prices with excellent service.


Say hello to Reggie — the first vet-approved dog supplement built to form a lasting regimen for you and your dog.


Dogdrop provides better, more accessible dog daycare at their physical locations, along with modern dog essentials delivered to your door.


The first ultra-luxury fashion house for pets.


Jinx is here to upgrade the way you care and connect with your pup—with clean ingredients, real science, and a whole lot of love.

Buddy Pet Foods

Healthy dog food delivered? Buddy is a Swedish premium pet food brand that offers personalized pet food on subscription.

The Anxious Pet

Our veterinarian-formulated solutions support physical and mental wellbeing, to help you and your pet live happier, more peaceful lives.


Healthy dog food delivered? PetPlate delivers ready-to-eat personalized meals freshly cooked for your dog.


Created by Cat Lovers, for Cat Lovers, Ziggy is a french, super healthy catfood brand that gives power back to cats.


Dog beds worth dreaming over? Laylo makes design-forward dog beds that blend in with your home's decor.


Goodboy is a direct-to-consumer pet wellness and lifestyle brand delivering unique, premium, and high quality products specifically targeted and tailored to fit the needs of your individual pup.

Front of the Pack

Dog supplements led by love, backed by science? Front of the Pack makes a pure powder format supplement with clinically-proven ingredients, guaranteed to make your pup thrive.


The most innovative, convenient, and versatile pet gear ever. Designed for both you and your dog.

Alvar Pet

Alvar Pet is on a mission to minimize carbon pawprints. Making climate-friendly choices for your furry friend isn't always easy – until now!


Dog food with nothing to hide: we share the full story, journey and sustainable impact of each meal from farm to bowl.


Hemp based extract made for your dog.

Spot and Tango

Human-grade food for dogs. Personalized meal plans made from farm fresh ingredients.


Wellness for city dogs? Maev delivers holistic nutrition solutions, like food and supplements, for urban dogs.


Nutritional supplements for dogs, covering everything from joint pain to behavioural issues.

Navigate newness. Go beyond the packaging.
What’s new? What’s good? What’s interesting?