E.l.f reviews and discussion

Unbeatable quality for the price. The primers and blushes rival high-end brands. I just purchased the brow gel...perfect for sparse brows...especially if you aren't looking for that drawn-on look. Affordable, effective, and cruelty-free — what’s not to love?

Elf always kills the game! I mean- the price is insanely good and their products are always a hit! I love their shadow sticks and lip balms, but their brushes are a classic too! It is just such an incredible brand, with great prices, and work for all different types of skin.

E.l.f products are great for when you want to look nice without breaking the bank. Their products aren't super complicated and they have a ton of options. They've become my go-to for brow products these days and I use their hydrating camo concealer often (a little bit goes a LONG way). With that being said, I'm not a fan of their primers or setting sprays because I couldn't tell the difference between the wear of my makeup with them vs without them. I also think the packaging for the concealer needs improvement because it leaks a lot.

Matte putty primer - I like this primer. It's infused with kaolin clay and white charcoal. It absorbs oil and moisturizes the face. It helps with my t-zone. It doesn't rub in under my eye area as well as other primers, but my concealer blends and looks smooth after applying. It's a thin whitish consistency that absorbs quickly leaving the skin soft. Jelly pop luscious lip mask - It is easy to apply, it comes with a little applicator, I liked using it, but then had no place to put it after using it, so I just use my finger. It's a thicker consistency. It doesn't last that long. It didn't do much for my flaky lips. I gave it 4 stars because I liked the way it coats my lips and it tastes so good. It tastes like watermelon. Quad eyeshadow palette - This is a great eyeshadow palette. If you want green eyeshadow then this is for you. The colors are pretty. They apply nicely and are buildable. It's cheap. Many pretty colors to choose from. Plus they're small so you can take them along with you on the go.

So impressed by this product!! The brush is probably the best mascara brush I’ve used. Even with the first application, the brush is never over-saturated with product. You get the appropriate amount each time. The brush is flexible and easy to control. I have not had any incidents of accidentally brushing product onto my eyelids (which usually happens with all my mascaras). The bristles are short but do an amazing job at separating lashes and applying on lower lashes. The tubing technology does a great job at lengthening your lashes, even with just one coat. And it’s buildable, so you can really extend your lashes with each application. My lashes look longer, fuller, and natural. This mascara is not waterproof but it is smudge proof. No raccoon eyes at the end of the day, no random black specks and smudges under your eyes. I usually wash my face with an oil cleanser to remove makeup, and it works perfectly to remove this mascara. If you’re looking for an everyday no makeup look, this mascara is perfect.

One of the best in the biz for good reason! ELF’s commitment to high quality, accessible makeup and skincare puts them at the top of their class. I know when I grab a product from their section that it will be high quality and comparable to products in Sephora.

Love elf products! My fave is power grip primer! Wow this is a fabulous product even for beginners like me! Cheap but I can’t go a day without! It’s soooooo amazing and best makeup primer I have ever used.

This review is just about the Instant Lift Brown Pencil - it’s been my tried-and-true for years. Not only I had never been able to find a cool-toned grey-blond tone that didn’t lean more orange or black, but also the price of it is perfect.

I found E.L.F. when I was looking for an affordable, yet high quality makeup and skin care company. I've tried quite a few of their products before and have been satisfied with them. I'd keep buying from them

This is E.L.F’s version of super goop’s unseen sunscreen. It does achieve a texture that is sheen and matte. It’s good for me since I have oily skin. It is good as a primer for makeup application too. My only complaint is that it quickly comes out of solution. If I don’t shake it I get a liquid before the lotion. Just be sure to shake well and it isn’t t an issue.

I have tried many e.l.f products and have loved almost all of them. I don’t love their eyeshadows as much since they don’t last as long for me, but they are great options for the the price point. I love their brushes, and have been using the brow lift gel and Camo powder foundation in light daily and they work incredibly well. While the prices have gone up from when I first discovered the brand, they still have excellent products at a great, inexpensive price point. I am waiting to test out their setting sprays, among a few other items.

Oh yeah!! All my elf primer are gone but I have the old school ones I found around where I live.. n there are good too. Elf have from blush to primes to lip liners I love there price u could by a few products at ones

ELF is such an amazing and affordable brand of makeup. I have found I am reaching for my ELF products over the insanely expensive brands I normally use. The quality and durability is amazing!

As someone who has tried every beauty product known to mankind, I am consistently impressed with a wide variety of ELF's offering - my favorites are the primer, setting spray, clear eyebrow gel, and blush tint!

I love how affordable ELF feels yet performs well I have a few staples that really work for me though not everything hits it out of the park I appreciate the value, but some products you can definitely tell are cheap.

e.l.f. is super affordable and vegan, which is a big plus. I always grab their mascara when I need a new one as it does the job without fuss. Their lip liners also go on really smoothly and don’t look over the top. Excellent basics when you think about the price. The company just bought Rhode too, which I'm veryyyy excited about.

The e.l.f. Power Grip Primer delivers on its promise—it gives skin a tacky, hydrated base that locks in makeup beautifully and rivals high-end options. It’s a game-changer for longevity and glow. That said, the amount of product feels minimal, and I ran through it faster than expected. The concealer offers solid coverage and a creamy feel, but it can crease under the eyes if not set well and may cause breakouts for sensitive skin over time. Great for the price, but best with a good prep routine.

This lip balm is so cute and actually works—it makes my lips feel soft and juicy. It gives a sheer tint and a glossy finish without feeling sticky. I love keeping it in my bag for quick hydration on the go!

Elf is one of my favorite drug store cosmetics brands. There is a good variety of skin care and basic cosmetics products, which work well and are very reasonably priced. I like the simplicity and functionality of the brand.

I was never a primer user, but as I've aged, I've wanted a product to help smooth my skin for makeup application. I also have a bit of redness in my cheeks and nose so the Tone Adjusting Face Primer is what I chose. I love how my face feels after I apply it; SO smooth! The fact that it's green does help counteract the redness a bit, but not as much as I had hoped. I still use my foundation or another redness corrector if my face has a lot of redness.