4.4
91% of reviewers would recommend to a friend
DedCool
4.4 • 104 Reviews
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4.4
91% of reviewers would recommend to a friend
DedCool earns strong reviews as a modern, gender‑neutral fragrance house whose scents like Milk, Xtra Milk, Taunt, Red Dakota, Madonna Lilly, and Mochi Milk draw frequent compliments, layer beautifully, and extend across lifestyle formats. Reviews also flag inconsistencies—some perfumes and dedtergent can feel light or fade within hours, certain products leave an oily residue or clash on fabrics, and scent profiles skew amber-forward or more feminine than expected—so longevity and fit vary by product and chemistry.
AI summary based on Thingtesting reviews
I’m feeling Ded Cool now. I don’t know why people say the scents don’t last, I have the Mochi Milk perfume and it lasts for hours. I can still smell it on myself in the afternoon if I put it on in the morning, which is saying something because I feel like we all become nose blind to our own perfume over the day. I also bought the dedtergent and some incense. I agree with one of the other reviewers - they should really have a measuring cup to measure the detergent properly. Overall, I am really impressed by the brand, the scents and longevity.

Verified purchase
5mo ago
I purchased the mochi milk dedtergent, mochi milk dryer sheets and matching room + linen spray. The brand doesn’t make much in the way of sweet gourmand scents so I was very excited when mochi milk launched. I thought all the mochi products smelled sweet and delicious. The scent combo of the detergent and dryer sheets also had good lasting power. I washed my sofa throw blankets with it 7 days ago and my blankets still smell like it. The spray is also wonderful but smells slightly different than the laundry products in my opinion. Overall the products smell incredible and elevate my laundry washing experience. Its marshmallowy heaven! My only complaint is that the detergent does not come with any kind of dosing cup and the recommended amounts for load types are in ounces. I have no clue what 3 ounces of detergent looks like drizzled into the machine so an included measuring cup would be greatly appreciated.

Verified purchase
5mo ago
I have been eyeing Mochi Milk for a while and used the Thingdrop as an opportunity to finally try. I LOVE THE SCENT. It’s so good, I will definitely order a full size when this smaller travel bottle runs out. I only wish it lasted longer, I only notice it for about an hour or two.

Verified purchase
DedCool Xtra Milk is one of those rare fragrances that quickly becomes part of your daily rhythm. Soft yet distinctive, it blends bergamot, white musk, and amber into a scent that feels clean, comforting, and quietly confident. I find myself reapplying simply because I miss the smell. The fact that it comes in a travel size makes it easy to keep close and reach for throughout the day. It lingers beautifully without feeling overpowering and wears effortlessly from morning to night. Clean, vegan, carbon-neutral, and thoughtfully made, Xtra Milk delivers understated luxury in a way that feels modern and personal. The hype is real.

Verified purchase
I have been aware of Dedcool for a very long time but it took me until now to actually give them a go. The price point has always made me teeter on the edge of actually trying a new scented product without sniffing it in a store in person first, so I ultimately landed on the detergent in scent "Xtra Milk" and a set of the air fresheners in assorted scents. I was most excited about the air freshener going in and the detergent was sort of an add on because I was running low. I was really surprised to find that I was wrong about what I liked most! It was the detergent that impressed me the most-- the laundry actually held the scent after washing and drying with a modest amount of detergent and no dryer sheets. The air freshener didn't have much scent at all. I can really barely smell it, which is a bummer. I will use all 3 in the pack, but I felt like it was time to replace the "Madonna Lily" freshener in my car after only a few hours, as it wasn't fragrant at all. Going forward, I think I'd definitely use scented bath & body or perfume products in the Milk or Xtra Milk scent! I probably won't repurchase the fresheners, even though I like the look and the scent-- they just don't have any throw.

Verified purchase
6mo ago
Finally managed to snag the Xtra Milk refills and decided to stock up on the perfume as well. The products are little on the expensive side, but so far, the sillage and longevity of the products make up for it

Verified purchase
5mo ago
This is one of the best perfum I ever tried is not heavy scented and has all organic high quality, I love the fact that they make a compatibility test to see wich one is the best choice for you. Definitely recommend!!

Verified purchase
4mo ago
I really would recommend this brand for their laundry soap and their generally fun and creative vibe. Refillable laundry tins and hand soap are really a non-negotiable for me now, so I find myself repurchasing. Also love the creative incense!

Verified purchase
5mo ago
While I like most of the scents (I did a sample tin and chose Red Dakota, Milk, Mochi Milk, Xtra Milk, Madonna Lily and Sunlit Blooms), they don’t last very long on my person and/or smell WILDLY different on me than when sprayed around the room. Milk and Xtra Milk make me smell like a dusty room, which is so odd. I also got the xtra milk room spray. I barely smell it. Given the pricing I wouldn’t order it again. Maybe I got faulty products?

Verified purchase
5mo ago
I stumbled upon this brand when I purchased their collaboration with Soft Services Theraplush hand treatment. I was particularly drawn to the Xtra Milk scent and decided to get the full-sized product. The scent is a delightful blend of musky and light notes. As someone who suffers from migraines, I appreciate that this fragrance is not overpowering and doesn’t trigger my migraines.

Verified purchase
Ded Cool detergent and dryer sheets leave your clothes feeling clean and smelling fresh. The detergent suds up nicely and rinses clean, and the dryer sheets cut static with a gentle scent. The price is a little steep, but it feels like a little luxury to get into good-smelling sheets.

Verified purchase
Oh my gosh, this smells amazing. Extra milk body lotion is awesome. It basically will have you smelling like extra milk until you shower again there formulation somehow grip onto the skin in the scent never leaves so if you’re layering this with the body wash the lotion and the perfume. You will smell like heaven everyone around you will smell it and you will get so many compliments whenever I wear this combination, people are obsessed. The lotion is thin, but it absorbs easily and leaves your skin silky with a long lasting scent highly recommend.

I am obsessed with this brand I own multiple perfumes, multiple lotions, multiple body washes, and I’ve even done sampler packs. I would really be interested in trying their detergents. That’s how good they are. So this travel wash, is very thin but makes the skin soft and the scent last for hours, so if you’re a fan of the extra milk and your layering it with the perfume, you will smell like it forever. Their products smell for as long as time love it.

5mo ago
I have bought many things from Dedcool and the first thing I have to mention is that their customer service is great. I was accidentally sent lotion instead of soap that I originally ordered and they were so quick to remedy this situation. But anyway, this is not about that past experience. I recently bought a few new items--the Mochi Milk EDP, a Mochi Milk travel set, a sampler set, and I got a free sample of the red dakota detergent. My favorite thing about this scent is that it really stays with you. I wore it to Disneyland where someone stopped me and asked me what scent I was wearing, hours after I applied it and I couldn't even smell myself. The fragrances with dedcool layer really nicely and the scent lasts a long day. The Mochi Milk i bought has an updated cap which is bigger than the original cap and is easier to put on and off. The travel spray remains the same in terms of packaging. The Mochi Milk scent is so light and flattering and really works for anyone's chemistry. What I like about this one over the regular milk and even x-tra milk is that it doesnt go on oily. I felt like if I put on milk and was standing over tile, the residual spray made the floor slippery! If you're a sandlewood and amber scent lover, I would highly recommend Mochi Milk. It's not overly any of those scents, but the blend is perfection. It's on the sweeter side, but not its not like a sugary scent that would give you a headache. Its such a great cozy scent I would recommend trying. DedCool has really cool packaging and their scents are long lasting--if you are hesitant, get the sampler! I love to get it even though I am pretty committed to the Xtra and Mochi Milk I use. The sampler is a great way to try layering through products made to layer. The only reason I dont give Dedcool a 5 star rating is that the shipping is SLOW. I ordered my order 3.5 weeks before I actually got it.

Verified purchase
5mo ago
Dedcool is one of those brands that IMMEDIATELY feels cool. Fun branding, interesting scent concepts, pretty modern. I picked up a few things in the Mochi Milk scent and was especially drawn in by the rice milk note because that sounded right up my alley (🍚) Mochi Milk is fluffy, cozy, and definitely sweet. Think soft marshmallow, vanilla, and a creamy warmth that feels comforting without being childish. If you’re a vanilla girl, you’ll probably love this. There’s a gentle fuzzy/fruitiness too and I can smell the peach, especially at the start. The rice milk gives it that pillowy, almost cloud like feel that makes it really easy to wear. Sweet, but still feels a little elevated and grown. That said, the longevity is where it falls short for me (sad face). The scent is strong right out of the gate. Opening the package honestly scented the room (hours later, someone asked what it was!) But on my skin, it fades pretty quickly. I get maybe around three hours before it’s mostly gone, which was a bit of a letdown because I loved the initial smell so much. Overall, I like Dedcool as a brand and think they do unique, wearable scents really well. Mochi Milk is cozy and pretty and fun, just not the longest lasting on me. I’d definitely recommend starting with a sampler, especially since they offer a voucher toward a full size. It’s a great way to figure out which scents really stick with you, literally and figuratively lol




Verified purchase
5mo ago
I’m officially obsessed with Madonna Lilly Travel Spray by Dedcool. This scent is exotic, confident, and unexpectedly bold—in the best way. It truly feels like what the brand describes: a power suit in a bottle. Floral, yes, but grounded and spicy, with an edge that makes it feel modern and bold rather than traditionally “pretty.” The blend is stunning and beautifully balanced. The sandalwood and black pepper open with a spicy, confident burst, while the amber and exotic woods add warmth and depth. As it settles, the moss and cardamom emerge beautifully, giving the scent an earthy, sensual, and addictive feel. It’s unusual without being polarizing—distinctive yet still very wearable. The travel spray format is a huge win. It’s the perfect size to toss into a purse or carry-on, and the packaging feels high quality. No leaks, no cheap components—the spray pump is smooth and delivers the right amount of fragrance with each spritz. Beyond the scent itself, I really love the brand. Dedcool feels genuinely cool and intentional. Their ethos checks all the boxes for me: recyclable glass packaging, vegan, cruelty-free, carbon-neutral, non-toxic, gender-neutral, and 1% for the Planet. It’s rare to find a fragrance brand that feels this thoughtful without sacrificing luxury or performance. They also have a robust fragrance lineup—there truly is something for everyone. I wasn’t sure which scent would suit me best, so I took their online scent quiz. Madonna Lilly was recommended. Spot on. It feels personal, empowering, and very “me.” Pricing is also refreshingly approachable for such elevated, complex fragrances. Add in a fun, easy shopping experience, super-fast shipping, and careful packaging, and it’s clear this is a brand that values its community and customers. If you’re looking for a scent that feels confident, modern, and a little bit fearless—this is it. Bonus points for their creative collaborations (including with OUAI), which reinforce how innovative and culture-forward Dedcool really is!

Verified purchase
4mo ago
I really wanted to love these products, but just can't justify the price. I ordered the detergent and hand soap, and while they do smell nice, they don't smell AMAZING, and the scent doesn't last very long. I washed a cycle of delicate items with the detergent, and by the time they were dried, you could barely smell it. I'm not sure I am convinced by the cleaning power either, as a few of them still had stains that would typically be easily washed off with my regular detergent. I might but the hand soap again, but I don't think I would get the detergent again. I got the Xtra Milk scent. I did also get a sample of the perfume Spring, which I really liked.

Verified purchase
5mo ago
I like the simplicity packaging and clean looking bottles. I used to wear Pink Sugar in high school and Mochi Milk reminds me of a grown up version of that scent. Sweet and vanilla forward but a little more airy. It still has that your-skin-but-better scent that DedCool is known for.

Verified purchase
5mo ago
I love this product line! I've never repurchased a perfume before but I have with this brand. I've also layered in detergent and air fresheners! Everything smell so clean and nice but also somehow subtle? Will continue to repurchase!

Verified purchase
5mo ago
Dedcool makes quality fragrances. I ordered the bundle that includes the detergent, dryer sheets, room spray, travel perfume, and full size perfume. The value for the quantity of products. I got it in the "Xtra milk" fragrance smell. This smell is a nice skin scent, very ambery and fresh from the bergamot. I dont think it's all that milky/lactonic despite the name. Smells is subtle, good for work settings since its not too strong.

Verified purchase