Colorwow reviews and discussion

4.3

85% of reviewers would recommend to a friend

Reviews mention

  • Lightweight texture, non-greasy finish
  • Powerful anti-humidity performance
  • Noticeable shine, glassy finish
  • Effective heat-protectant formulation
  • Inconsistent frizz control results
  • Heavy application requirement
  • Occasionally heavy on fine hair
  • Questionable multi-wash longevity claims

Colorwow earns strong reviews for delivering sleek, glossy, frizz-resistant hair—especially with Dream Coat, Dream Coat Extra Strength, and anti-humidity stylers—yet results can vary and some find the effect overhyped or inconsistent without heat. Reviewers praise lightweight feel, shine, and long-lasting humidity defense, while noting downsides like needing heavy application, occasional heaviness on fine hair, limited longevity versus the “three washes” claim, and some users seeing little to no frizz control.

AI summary based on Thingtesting reviews

34 reviews and posts

  • I used their spray that lifts minerals, and it worked wonders. Afterwards my hair looked so much brighter, totally recommend. Love the packaging, sleek look.

  • 100% RECOMMEND. Recently got to try the DREAM COAT EXTREME spray, I loved it! My hair is extremely frizzy and I needed something to tame the frizz and help my blow dry last for a long time and it did wonders! I tried the extreme version and it was the right call for my frizzy hair, my blow dry lasted for the next few days and hair was shiny & healthy!

  • I absolutely love Color Wow’s Dream Coat Supernatural Spray, both regular and for curly hair. These products are a must-have for someone dealing with damaged, wavy & color-treated hair, along with Florida humidity. The Dream Coat For Curly Hair is my go-to, especially when I air-dry my hair. Helping to stop frizz, block humidity and add shine, while working to protect your hair from heat styling, I would recommend these products to everyone. While it says it lasts 3-4 shampoos, I still reapply the products when I wash & style my hair for the best results.

  • OMG EVERY PRODUCT IS INCREDIBLE. I found this brand through their tiktok page which explains how to use their products. If you follow the instructions and use the product how it's intended, you will see incredible salon-like results. I was shocked at how much of a difference the serum and the anti frizz spray made on my blowout. I am not good at doing my own hair and I looked like I just stepped out of the salon. I will forever be repurchasing from Color Wow and am excited to keep testing out their products as I have yet to be even slightly disappointed

  • Loveee the anti-humidity products for both curly hair and the traditional. I use them as an elevated heat protectant with more added benefits that always makes my hair look shiny and soft.

  • As someone constantly battling frizz, COLOR WOW Dream Coat Supernatural Spray has been a game-changer for my hair routine. This magical elixir lives up to its name, creating a shield of sleekness that lasts, regardless of the weather. The application is a breeze, and the results are nothing short of spectacular. My hair transforms from a frizz-fest to a glossy, smooth masterpiece. Even in the most humid conditions, COLOR WOW Dream Coat stands strong, keeping my locks under control. What sets it apart is the weightless feel – no greasy residue, no heavy buildup. It's like a supernatural cloak for your hair that enhances shine without any unwanted baggage. I appreciate that it doesn't just mask frizz but actively works to prevent it. The longevity of the effect is impressive; I can confidently say goodbye to the daily battle against unruly strands. For anyone seeking a frizz-free fairytale for their hair, COLOR WOW Dream Coat is the secret potion.

  • I was introduced to this brand by my hairstylist. I have very thick, wavy hair that tends to frizz unless I get a professional blowout. These products, both the Dreamcoat and the One Minute Transformation, are ah-mazing. My hair actually looks normal, even in the heat and humidity of a New Jersey summer.

  • I’ve used this product 3 times. Followed all directions but I did not see any smoothness to my hair or anti~frizz. A little disappointing. I’ll keep trying !👍🏼

  • the Color Wow’s Dream Coat Supernatural Spray works great on my kinky natural type 4 hair. i use it anytime i want to blowout my hair. i upgraded to the large bottle, i love this stuff!

  • I recently tried the Extra Strength Dream Coat mist and while it is light/does not weigh the hair down, I did not notice any difference in smoothness. Maybe it would help if I was blow drying my hair more, but even when I did, I didn't see any changes.

  • I used Color Wow Dream Coat and liked how it made my hair feel. My hair is slighty wavy and fairly thick and I live in a humid area. The Dream Coat makes my hair look sleek. The first time I used it, I didn't use enough so don't be shy when applying it to your hair.

  • I use color well for hairspray, smoothing spray, volumizing spray, and the prefer virtue labs, and Ola Plex for shampoo and conditioner, though. I do want to try some of the new products they have out now for eyebrows and will write a review again.

  • I found Colorwow while reading an article about beauty products. After a bit of research, I decided to give the Dream Coat Super Natural Spray a try on my mom's 4B/C hair as she has been looking for something to keep the frizz down and help her blowouts last beyond a day. The price is a bit much at $28 a bottle on Amazon, so I decided to get a travel-size bottle, just in case it did not work as expected. The results were nothing short of "WOW". I followed the instructions to the letter and used only this product to blow out and straighten her hair, and it got the job done. Like really done. It left her with a salon quality blow out. It has been five days and she has not had any signs of puffiness, despite the Texas humidity and sometimes windy weather. The product is non-greasy and very light so it did not weigh her hair down at all. I have already ordered a bigger bottle for her and one for myself to use when I do finally decide to blow out my 4C hair. I know everyone's hair is different, but this product is definitely worth the price to me. It does require you to use it liberally so the one downside is if you have a lot of hair, you may end up running out faster than expected. Other than that and the price, this is perfect for natural ladies who prefer to straighten and blow out their hair.

  • I swim a lot and have wavy-curly, dry hair that is not color treated. In the winter, I pretty much have to blow dry it every time I swim (every day or two) or it would freeze solid in the cold. Otherwise, I would never blow dry because it breaks and dries out so easily. was listening to a podcast called The Beauty Brains and they recommended ColorWOW as an excellent heat protectant. I bought a couple of the products to use before blow drying at the gym. They're expensive but they work! My hair actually feels healthier as a result of using them, in spite of the repetitive blow drying.

    Feedback

    They should consider lowering the price. Also, make it clear that this is not just for color-treated hair, but also works well for "virgin" hair that undergoes a lot of stress because of frequent heat treatments, e.g., if you're a frequent swimmer!