4.2
84% of reviewers would recommend to a friend
cocokind
4.2 • 236 Reviews
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4.2
84% of reviewers would recommend to a friend
Cocokind earns mixed-to-positive reviews: many shoppers see gentle, effective standouts—especially the Oil to Milk Cleanser, Ceramide Barrier Serum, Revitalizing Eye Cream, and sea kale/clay masks—while others report minimal results or irritation and call some formulas greasy, filmy, or prone to white cast and pilling in SPF. Reviews also praise clean ingredients, transparency, and accessible retail presence, yet note sensory drawbacks (funky scents, grainy masks), inconsistent textures, and packaging issues (cracked lids, messy tubes).
AI summary based on Thingtesting reviews
Bought four products to try and was unhappy with all: Scrubbing Clay Turmeric Tonic Sake Body Lotion One-for-All Balm I felt ambivalent about the Scrubbing Clay and Turmeric Tonic. The Scrubbing Clay was super effective (smoothed and soothed), but it left a film on my skin. Worse, it smells like a barista's trashcan. If you're picturing the blissful scent of fresh coffee, you can let that hope die right now. They advertise the scent truthfully when they say "upcycled coffee and chicory prebiotics" - yeah. Fermenting old coffee and rancid 'other' stuff. I genuinely dreaded using it, and hated every second it was in my body. The Turmeric Tonic is just confusing -- I don't know (even after dozens of uses) whether it works for blemishes. It definitely doesn't work on redness and recent acne marks (to calm or brighten). Colloidal Sulfur and gentle BHA serums work faster and better for sure. The Sake Body Lotion was my biggest disappointment. It sounded amazing on paper. However, it's simultaneously too greasy and too thin. It both fails to absorb and doesn't keep your skin comfortable throughout the day. Did not help my itchy eczema skin and encouraged a backne flare (probably the coconut itself and/or stearic acid). It smells neutral though. Super mild, subtly sweet with a hint of sake musk. The One-for-All Balm was also a hard no. It is *so very* greasy and very heavy. I imagined something more sophisticated and multipurpose, like Weleda's Skin Food (but without the scent). This could easily be called an ointment. I couldn't imagine using it on anything except *maybe* cuticles.
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This brand has a great ethos and obviously great marketing. I would like to see their formulas become more sophisticated, a pleasure to use. They're doing innovative things with ingredients and sustainability, but it doesn't seem like most of their products are ready to go to market (ie, not well considered in texture, efficacy, sometimes packaging, etc.) I think there's an assumption here that a sustainably conscious consumer will tolerate 'raw' scent (even if off-putting); formulas that work 'well enough' or 'sometimes' (even if they're uncomfortable or don't last long); ingredients that are 'active' yet 'natural' (even if they can't even begin to compete with their better known alternatives); or, packaging that is useless but 'good for the planet'. With all the wonderful cruelty free and environmentally conscious options available today, those kinds of assumptions can't be taken for granted anymore.

The Revitalizing Eye Cream is the only Cocokind product I've tried, but it's enough to get me hooked on the brand. The formula is somehow light and rich, which is great for someone like me with dry skin. I thought the metal applicator wouldn't really matter, but it really does give a cooling sensation on my undereyes that makes my nightly skincare routine feel that much more luxurious.


CocoKind🤝me forever! Love coco kind especially their ceramide serum! I’ve gone through countless bottles of this serum! When my skin is stressed or reactive this serums helps restore my barrier and calm my irritation! I use these serum daily morning and night and love it! Also love their transparency!!!

And the skincare saga continues… I have seen cocokind EVERYWHERE! My friends talk about it, my boss talks about it, even my mom talks about it! So when my go-to moisturize was sold out I decided to bop over to Target and try out cocokind’s texture smoothing cream and matcha stick! I love the smoothing cream, it’s light and so gentle with a barely their scent. I’ve continued to buy it and incorporate the cream into my skincare regimen. As for the matcha stick, I use it as a chapstick and it feels nice. Not sure if it was totally worth it, but no regrets there. Team cocokind!

Cocokind is SO good. They are CLEAN and high quality ingredients. They are so real and share everything about their brand. How it’s made and why. The packaging is beautiful and I love the women behind cocokind! Their sea kale clay mask is by far my FAVORITE. Next up is the oil to milk cleanser and body scrub! Everything is wonderful and priced so good!
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I would love to be able to purchase the scrub at target ;)

Cocokind gets points for their brand mission, packaging, and company values. However, I have not been loving the AHA Jelly Cleanser. It is a low-foaming gel, I usually prefer foaming, and products like this are exactly why. I find myself using double the product amount because it seems to disappear once I start washing with it. I was warned about the smell while reading reviews, still I was unprepared, and I am not normally bothered by strong or strange smells. It is a bit like rotten grapes mixed with hot asphalt. I don't find it to be more effective, or even as effective, as other AHA washes too. Overall, if you can handle the smell, it is an average product. Nothing I would recommend compared to others on the market. 10/09/2025: Ordered the electrolyte water cream, it was delivered in 3 days. The cream is lightweight and still is moisturizing. Im going to try this out as my daily moisturizer! 03/30/2025: I’ve been using the electrolyte water cream since October as my daily moisturizer and I do love it. In the winter I found I needed something extra, but in usual California weather it’s great. I use two pumps for my face typically, it works amazing to sandwich retin-a between. I don’t find it to be clogging.

Verified purchase
I bought the “best seller bundle” which came with everything to get me started on my skincare journey. It was under $100 too which is great! Cocokind is really good about telling you when and how to use the products too which was really helpful! I am turning 30 and have read that this is the time to really start a skincare routine to keep the skin lookin goood. I had super rosy cheeks (probably rosacea I got from my mama), and I have noticed that they aren’t as red anymore. I saw reviews about the smell but I really don’t think they have a strong scent. It’s very subtle. If you’re looking to begin your skincare journey I recommend trying Cocokind out!



Love love LOVE the Rose Water! I use it on my scalp after washing my hair and on my face after cleansing as a toner. It makes my skin and scalp feel hydrated and smell good! The matcha all-over stick and face masks are good but not very impressive.

1y ago
I ordered the calming magnesium mist, daily spf, and the hydration skin barrier set. I really do like the calming magnesium mist for pre and post workout, or even just throughout the day. It does hydrate my skin and helps calm any redness. I’ve been using the spf every day and will continue to. It doesn’t leave a sticky residue or a white cast. It’s a little pricy for a small container, but it’s okay because a little goes a long way. As for the hydration set, the cleanser is not harsh at all so it’s good for sensitive skin. And I really love the cream, it’s thick but makes my skin feel great!

Verified purchase
2y ago
I have been using the Ceramide Barrier Serum at night and sometimes in the morning before my makeup. The serum locks in moisture and I’ve noticed my complexion looks dewy after application. The bottle feels and looks high quality. I do wish there was a slit on the side so you could see how much product is left.

4y ago
My go to for this brand is the ceramide barrier repair serum. Whenever my skin barrier is damaged, I purchase this serum and it totally does the job in getting my skin back on track. I can clearly see a difference in my skin when I use it, I wish they made a bigger size!

4y ago
MyMatcha is my fav lip balm! So moisturizing and it lasts a long time. On my third tube already! Also good that u can use this wherever moisture is needed, and all clean ingredients!
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Maybe the green pigment. I noticed it doesn’t dissolve on ur lips as other balms do. Ull have green lips if u put on a semi-thick layer.

4y ago
I have acne prone skin and I immediately purchased the turmeric stick as soon as I saw the “how to use” tiktok. I have been very pleased with how this stick works with my skin. I am also loving the all for one balm and an excited to see how it works with winter worn skin.

10mo ago
I really liked the cocokind Beginner Retinol. It lasted me a long time and felt very gentle on my skin. I started using it once a week and slowly worked my way up, and I never experienced irritation. A great option if you’re new to retinol and want something effective but mild.
I’ve used their products in the past. I had the chia oil and it smelled bad so I eventually switched my products.
I like alot of cocokind's products, but I sometimes hesitate to purchase because I can't tell if it's random/fluff ingredients or actual clinically studied effective products!
Love the AHA jelly cleanser. Not my everyday, but in the rotation for sure.
I've been disappointed with every product from cocokind that I have purchased. I always want them to be better/more effective...
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Function.
I've regularly used the vitamin c serum with sea grape caviar, chlorophyll mask, and skin butter for about two years. The products are competitively and efficiently priced compared to other brands that are 10 times the cost. cocokind is also transparent about its ingredients and often has promotions running to entice benefits to its customers. The effectiveness of products is noticeable, but not super dramatic.
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What could use improvement is that the packaging of some of the products in jars has often leads to cracked lids in my experience after regular use. The rollerball products are stellar though!
5y ago
I feel like Cocokind is trying hard to be Glossier. Some of their products are so much better and are amazing! Some of them don't really work for me. Regardless, the are super hydrating and if you need that, this will be perfect for you.