3.8
67% of reviewers would recommend to a friend
Native
3.8 • 2,491 Reviews
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3.8
67% of reviewers would recommend to a friend
Native earns praise in reviews for clean ingredients, refined scents (Coconut & Vanilla, Eucalyptus & Mint, Lilac & White Tea) and comfortable, non-irritating wear for many, but effectiveness is inconsistent: several reviewers report odor breakthrough, frequent reapplication, staining, and texture issues. Reviews note body wash and haircare smell fresh and lather well, while deodorant can underperform in heat or workouts and sometimes causes rashes or gritty residue.
AI summary based on Thingtesting reviews
4y ago
I can't wait to try other products from them I currently only use their deodant!

6mo ago
I really didn’t like this product. I thought it would be a good idea to buy it as it seemed it would be good for sensitive skin. However, this product made my armpits break out in rashes. It was so bad that almost my entire armpit was covered in rashes. I’m not saying it can’t work for others, but it most certainly did not work for me.
10mo ago
I really like the design and scents of the Native products and think it’s great that they are so accessible, ie you can buy them at your regular grocery store. But I’m not a big fan of product performance - I’ve used the shampoo and conditioner and did not like how it made my hair feel (no volume or flow)
1y ago
It was ok for me. I used Native for about 6 months and it totally matched what I was looking for - biodegradable packaging (it was all basically cardboard) and light to no scent. I enjoyed it while I was using it, after about 6 months I started developing a rash under both arms. Long story short I figured out through trial and error that it was the baking soda used in Native.
9mo ago
My daughter, now 21, was born with Eczema, and is sensitive to many products. Native Natural Deodorant is a strong choice for anyone seeking a clean, aluminum-free deodorant with excellent scent options and reliable everyday odor protection without the added ingredienta that bother sensitive skin! It performs well for typical daily use—especially when choosing the baking soda–free formula for sensitive skin. We both use it and give this brand a 5 star rating and suggest customers give it a chance ;)
7mo ago
Loved the way this smelled and how soft it left my body! However I do wish it did a better job of making feel clean vs smelling good.
8mo ago
Meu Deus que produto incrível e maravilhoso, eu realmente estou muito satisfeito com este produto, minha pele está incrível e com uma textura sedosa e leve, sem dúvidas foi minha melhor comprar, estou amando ele 😻
8mo ago
Ohhhhhh, how I love the smell of this body wash! My whole bathroom and bedroom smell amazing for an hour after my shower. My skin is dry and cracks easily in winter. This body wash didn't irritate my skin and left it soft.
10mo ago
My order missing some products that I was charged for . There’s no customer service support line contact only via email. Tried couple of times sending an email but there is no response. I’m guessing I just swallowed my losses . Horrible customer service
1y ago
I’ve tried two different scents for native and personally, it’s not the type of deodorant I would count on to keep me smelling fresh all day. I would prefer a gel deodorant in lieu of the Native brand. If you sweat a lot during workouts or in general, I would shy away from this.
I recently tried the Native deodorant. What I love about this brand are the fun, unique scents as well as the natural ingredients used rather than artificial ingredients. Native also prides itself on using a lot fewer ingredients, which I appreciate to help create a more natural product.
It is non-irritating and easy to glide in your arm pits. Its subtle scent is comforting, barely there. It struck me more like one of those new body deodorant product options rather than an antiperspirant. Maybe it's a great option for someone who is allergic to "regular" antiperspirants? If you sweat from being outside or exercising, this is NOT your pick.
I really wanted to like this product. I had read so much about it that I also wanted to support the company. However, I tried several of the body washes and I just couldn't take the scents; they were too strong and smelled "off." I won't be giving this another try.
I really wanted to like this line. Their deodorant smells really good, but it didn't last as long as I'd hoped. I had to reapply far too often for my liking.
I like the mission of this brand obviously, but sadly for me the products just simply don't come through. The deodorant had me smelling like B.O within just a few hours after I put it on, the body wash is runny and doesn't have a lasting scent, and it's all just so simple that it doesn't feel like it's doing much!
Deodorant unfortunately did not work for me. Maybe it just depends on the person and where they're located. No way this would be okay to wear in the Texas heat. It's a shame because I liked how clean it is.
I tried Native Deodorant and it’s okay, but not mind-blowing. It works well for a while, but I found myself needing to reapply during the day. The scents are nice, but it didn’t keep me as fresh as I’d hoped. Solid, but not my favorite.
I use and buy native products often. I like the ones that they sensitive on them. I recently tried their sunscreen and really liked it.
I’ve switched to mainly native body wash and I love that I’m not putting harsh chemicals on mine or my family’s skin. Very grateful “clean beauty” is having its moment, thank you Native!
3y ago
Smells good, rolls on well but doesn't last that long. Masks odour rather than preventing it. However, best natural brand I have used.