Magic Spoon reviews and discussion

3.5

58% of reviewers would recommend to a friend

Reviews mention

  • High-protein 13g cereal
  • Nostalgic, playful packaging
  • Gluten-free, grain-free formulas
  • Fun, diverse flavors lineup
  • Artificial-tasting sweetener aftertaste
  • Gummy, teeth-sticking texture
  • Inconsistent chocolate flavor execution
  • Small, pricey box portions

Magic Spoon largely satisfies those seeking a healthier, high‑protein, low‑sugar riff on nostalgic cereals, according to reviews, but it is not universally loved. Reviewers praise its 13g protein per serving, gluten‑free/grain‑free formulas, fun flavors like Fruity, Cocoa, Cinnamon Roll, and Maple Waffle, and cheerful packaging; common complaints cite an artificial or stevia/monk‑fruit aftertaste, gummy texture that sticks to teeth, flavor inconsistency (especially some chocolate/peanut butter variants), limited satiety for some, and very small, pricey boxes.

AI summary based on Thingtesting reviews

1,202 reviews and posts

  • Not fantastic

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    This brand is mediocre. It draws you in with the whimsical boxes, but leaves you high and dry with a poor taste in your mouth.

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  • The flavor was actually awesome. I ordered three boxes and ate them all :)

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    I wish there were marshmallows, fruit, clusters, or another type of texture. Personally, I like my cereal to have multiple types of ingredients/textures or I get kinda bored eating it.

  • Was super enticed by the packaging, but honestly just tastes like a mild version of fruity pebbles.

  • I'm surprised there are so many negative reviews! We love Magic Spoon and have tried many of their flavors. Nice to get some low-carb breakfast cereal options.

  • Love Magic Spoon! Combining the peanut butter and chocolate flavors is my go-to. I get it for myself occasionally, or I send it to my nieces on special occasions, or when they have deals. Definitely a little pricy for day to day compared to other cereals, but with all the benefits I think it's worth it.

  • Not my favorite - but if you’re looking for an alternative cereal with no sugar and keto, this brand may work for you.

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    Work on more flavorful products!

  • Delicious! When I ate it with milk it was fantastic, great flavor- only issue is that if you eat a lot (which is easy bc it’s delish) or if you eat it dry it leaves a weird feeling in your mouth and takes a while to go away.

  • The cinnamon one tastes great, I have ordered it several times. I stopped buying because I'm waiting for a vegan SKU. The texture gets stuck in your teeth but the flavor is great.

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    Vegan SKU

  • I have tried a few of their flavors so far and love them all! They have great macros and have quickly become my go-to quick breakfast. I find that they keep me full until lunch time and give me the energy I need to get through the mornings.

  • Great taste; great macros, reasonable ingredients. This is the best tasting keto cereal that I've ever tries. I've tried many of their different flavors - if you're a cereal person then I can definitely recommend.

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    Portion size is small. Could be great if macros could continue to improve

  • Expensive cereal that doesn’t taste great. There are plenty of other better-tasting, less expensive alternatives out there.

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    Overall quality for price

  • expensive, flavor is just okay.

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    improve the taste of the cereal. lower costs.

  • Really wanted to love this but the texture and flavor both threw me off. I tried about a year ago (2021) so it's possible the formula has changed because I still have coworkers that rave about the stuff and have only tried it more recently.

  • Honestly, very meh. I didn't really like the taste, and it had a weird, gritty texture that you often find in high-protein, low-quality packaged foods. Packaging is very cute, though.

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    Taste & texture :(

  • The flavors were underwhelming and the texture makes me not want to repurchase. I do appreciate a fun cereal option for those who prefer a lower-sugar, higher-protein option.

  • Website and branding are super cute! Flavors are definitely appealing.

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    The product didn't quite deliver on flavor and there's sometimes a strange aftertaste.

  • Magic Spoon’s was first on the scene for alt-cereal and they’ve made a subscriber out of me! Order a 4-box of Maple Waffle now, thank me later.

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    Improvement critique is more reading-the-tea-leaves: I hope Magic Spoon doesn’t sacrifice quality for expansion.

  • Great Taste, Flavor, and Macros.

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    Need better pricing to make it a more sustainable part of the diet.

  • Their customer service is incredible, and speaking on behalf of my brother - he loves the taste!

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    I wish they had a dairy-free cereal option. I also reached out to suggest that it might be beneficial for them to use a different, non-seed oil.