amika reviews and discussion

4.4

87% of reviewers would recommend to a friend

Reviews mention

  • Iconic, addictive signature scent
  • Effective, residue-free dry shampoo
  • Rich, transformative hair masks
  • Vibrant, joyful packaging design
  • Overpowering fragrance for sensitivities
  • Inconsistent results across lines
  • Heavy formulas on fine hair
  • Occasional white cast/residue

amika earns largely positive reviews for effective, salon-feel results—especially the Perk Up dry shampoo and Soulfood/Kure masks—delivering cleaner roots, softer, shinier hair, and standout fragrance and packaging. However, reviews flag drawbacks: strong, lingering scent, occasional white cast or heaviness on fine hair, hit-or-miss performance across lines (Mirrorball, hydration, some shampoos/conditioners), and complaints about discontinued favorites and poor customer service.

AI summary based on Thingtesting reviews

446 reviews and posts

  • The products are super cute and smell great. They make my hair super shiny and healthy feeling/looking. Definitely better quality than DryBar.

  • I love amika. They have the best dry shampoo. They’re not necessarily the cleanest brand however as far as sustainability goes, they offer a recycling program via Terracycle. You can go to Terracycle’s website and find their program and sign up. You can ship your empty containers back to them!

    Feedback

    I would like to see them shift to cleaner beauty.

  • Every product of theirs I’ve tried actually worked as expected. The scents are nice and I’ve gotten smaller take-along sizes that are great for perk ups on the go.

  • My stylist recommended the purple shampoo for brassiness and it worked great! It smells amazing and you only need a bit. It often mix it with my regular shampoo to keep my hair bright.

    Feedback

    The bottle shape is narrow and the concave top/spout always gets messy.

  • Have tried many of their products and love them

    Feedback

    Great quality and smell great

  • I tried this hair conditioner and it was HEAVY. These products are made for girls with THICKKKKKKK hair that can handle WEIGHT YALL.

  • I have yet to find an amika product that I didn’t like. My hair feels so soft after using their products. The scent alone is another reason to purchase their products.

  • Love their dry shampoo! Doesn’t give my hair a tacky wax feel like most do. I think their products are great for the price

  • Quite possibly the BEST dry shampoo I have ever used! Will typically use it after a late night workout when I really don't feel like washing my hair that night -- will wake up with fresh, good-smelling hair! It also smells AMAZING.

  • I love the Amika Dry Shampoo! I used to be someone who washed their hair everyday but once I found this dry shampoo I stopped! Not only does it smell amazing, but it also provides volume to my hair.

  • I've tried many brands of dried shampoos, but this one is the best. Applies well and smells great.

  • I have tried several products in this line and have been very pleased with the results! Sometimes the smell is overpowering though (hello dry shampoo) so if you are sensitive to fragrance this might not be for you. The deep conditioners are my favorite and the bombshell volume spray is amazing!

    Feedback

    There is a strong fragrance with this line that can be too much for some people. The products are consistently very good!

  • I first started using Amika products when my hairdresser recommended them to me! I have tried the shine spray, and hairspray and I would love to test out even more of there products! I have re-purchased the shine spray MULTIPLE times because of how beautiful it makes my hair look!

  • The best dry shampoo on the planet and really good purple shampoo and conditioner for blondes.

  • Used most products to include recent use of the Kure

    Feedback

    From the scent to functionality amika has it all. My favorite hair product brand! The scent is intoxicating 😍😍

  • Love their dry shampoo and detangler wizard. The packaging is always beautiful. As a hairstylist this is one of my go to products that I recommend to clients as the price point is great for a high end product

  • The perk up dry shampoo is the only dry shampoo I will use and I LOVE it so much. Not to mention, the packaging for the entire brand is so colorful and fun!

  • I absolutely love their dry shampoo. It’s the only one that I’ll use on my hair that doesn’t leave white specks everywhere.

  • Used their hair mask when my hair was colored to help with the dryness. Works ok!

    Feedback

    I think the brand does great overall It wasn’t perfect for my hair type