Item: amika
Rating: 5
Author: Emma K

Amika sells a range of hair product collections for every hair type, texture, and style.

amika is a friend to hair, hairstylists, people, and the planet. 

the name "amika" means friend and is a symbol of our belief in the power of community and the beauty of diversity

brooklyn born + salon raised, we like to bend the rules and push beauty boundaries, all while cultivating an environment of inclusivity.

11 collections for every hair type, texture, and style— all hair is welcome. 

Hair Care

amika earns largely positive reviews for effective styling and care—especially Perk Up dry shampoos, Soulfood and The Kure masks, Bust Your Brass purple care, and tools—delivering clean-feeling, shinier, smoother hair with no white cast and strong, lasting hold. Reviews also flag drawbacks: the signature fragrance reads overpowering or allergenic for many, some shampoos/lines feel heavy, drying, or leave residue on fine hair, and multiple users report inconsistent results and poor customer service.

amika

Shampoo & Conditioner

Amika Velveteen Dream Smoothing Shampoo provides a silky, frizz-free finish. The smoothing shampoo gently cleanses while fighting frizz and flyaways. It leaves hair soft, manageable, and ready for any style. The formula helps to block humidity and promote a lasting smooth look.

Velveteen Dream Smoothing Shampoo

I truly love everything I’ve tried from Anika. The forget frizz line makes such a difference, especially in the summer when it is humid. I don’t think I’ve tried a product from them I don’t like. Will be refilling my shampoo.

Velveteen Dream Smoothing Shampoo

5.0 • 1 Review

1 review or post

Velveteen Dream Smoothing Shampoo 5.0 • 1 Review

Velveteen Dream Smoothing Shampoo

5.0 • 1 Review