Trubar
4.2 • 69 Reviews
Trubar makes vegan protein bars and protein powders using clean, organic ingredients.
4.2
Trubar earns largely positive reviews as a tasty, vegan protein bar that often tastes like a candy bar and masks “protein” flavor, with standout flavors like Daydreaming About Donuts, Oh Oh Cookie Dough, and Smother Fudger Peanut Butter; however, many reviews flag excessive sweetness, occasional chalky or dense textures, softer bars that can squish, and lower protein per bar than some competitors. Overall, reviews suggest it’s good for flavorful, clean-ingredient snacking, but flavor accuracy and sweetness tolerance vary.
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22d ago
I’ve only tried this cookie dough flavor so far and thought the flavor was good. The texture was soft and pleasantly chewy. I didn’t think this bar was “too sweet” like others are saying, but it might be flavor-dependent. A lot of fiber (13g) and the protein amount (12g) is fine, but if you want more bang for your buck with protein, look elsewhere. This is more for a quick on-the-go snack.
3d ago
I used to love this bar and have one after most workouts. I like the macros and the flavor of the cookie dough its a treat without being indulgent. However i do feel like the ingredients have changed ever since the buyout so will have to keep an eye on consistency going forward
I've tried a few of these and the texture and flavor is a bit off. I like that they have a good amount of fiber, but they're overly sweet and a bit off putting. I would eat in a pinch but not recommend.
Easy and convenient plant protein snack without any weird protein taste! The strawberry cake flavour is actually really reminiscent of the strawberry pocky sticks I ate growing up. The icing coating on these bars is satisfying and the strawberry flavour is not artificial as they used natural flavours and freeze dried strawberry powder. Only note is the texture is dense but I find that to be the case with good protein bars in general.
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What is Trubar?
Trubar makes vegan protein bars and protein powders using clean, organic ingredients.
In their own words
It’s too often that we find ourselves standing in the grocery store aisle, in a frantic dilemma of having to choose between something good-tasting and good-for-you. After what felt like a lifelong quest for clean snacks that satisfy my seemingly untamable sweet tooth, I stopped looking around and looked at myself.” Inspired by the indulgence of dessert and passionate about plant-based ingredients, TRUBRANDS products are the first-of-its-kind to blur the lines between healthy and delicious.
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Erica Groussman
Vegan.org
