smol

4.6 β€’ 10 Ratings

smol makes high-performance, eco-friendly household cleaning products that are delivered to your door.

Ships to
Europe, U.K.
Founded
2017
Launched
March 2018
Headquarters
London, UK
Founders
Paula Quazi
Nick Green
Founder attributes
Female-founded
Certifications
Leaping Bunny, Vegan.org
Social links
This brand page has been claimed
Brands claim their brand page to verify and update company details but cannot influence or delete reviews.
If you work at smol and want to be a contributor, apply here.
What is Thingtesting?
Our mission is to build a trustworthy corner of the internet where people can come together and talk honestly about new online brands. Learn more.
smol

smol Reviews

Only verified users can write reviews for brands on Thingtesting.
Rate smol
How would you rate your experience overall?
Experience

I have been a subscription customer with Smol for almost 3 years and receive monthly orders of their bio and non-bio laundry detergents. I have also previously been a subscriber for their dishwasher tablets and tried out their sprays. I have positive things to say about all of their products but wish they were all slightly stronger! I use 2-3 pods for a larger load of laundry as otherwise the scent disappears and some products seem to be less clean than others.

Feedback

The only product I wouldn't order again would be the sprays - although they are a nice idea, it doesn't feel like they have any active ingredients in to actually clean - more it is just a scented liquid to wipe surfaces with.

Innovative productWorth the money πŸ’ΈEco-friendly packagingSustainable productsLove the brand's mission πŸ’•
3 months ago
Experience

These were great products - I received the dishwasher tabs and laundry pods for free (only paid shipping) and was impressed. They are quite small, about half the size of regular tablets. The safety seals on the small mailbox-sized boxes are really effective as well. Really want to try their larger products and sprays as well!

High qualityInnovative productCool look & feelSustainable products
4 months ago
Experience

So convenient and well-priced. I trialled the dishwasher tablets and the laundry capsules and immediately subscribed β€” the subscription is super flexible, you can always edit the day you want it delivered and over time adjust frequency of deliveries. The laundry detergent smells great.

Feedback

I don't have children, so would appreciate packaging that's slightly easier to open!

Works really wellEco-friendly packagingSustainable productsLove the brand's mission πŸ’•
5 months ago
Experience

Love the brand and the product! Really simple to use and like how delivery is tailored to your use. Laundry smells amazing after use too!

6 months ago
Experience

I tried their dish and laundry detergent. My laundry came out smelling great, and my dishes came out sparkling! I've tried other DTC cleaning brands, and they just don't work as well as the big company stuff. smol really does.

Works really wellSmells amazing
7 months ago
Experience

Love! So great to find a more sustainable alternative to the usual washing pod & I really like the subscription aspect. Also really great pricing, would love to try their other products.

Eco-friendly packagingSustainable productsLove the brand's mission πŸ’•
7 months ago
Experience

Love the washing capsules and fabric softener - and it’s amazing that I don’t have to remember to buy it. Love the lack of plastic.

Feedback

I don’t find the dishwasher tablets to be as good as my old brand - but I love the lack of plastic

Cool look & feelEco-friendly packaging
5 months ago
Experience

I started with a free trial of both the dishwashing tablets and laundry capsules. I found both products to be effective, and their website makes your subscription easy to manage. There are cheaper alternatives out there, but not necessarily ones that are plastic free like Smol.

Feedback

Smol, you keep doing what you're doing. Oh, except the child-proof lock on the box. It was almost adult-proof too. Required assistance in opening the boxes and I'm a grown-ass woman! This may just be me, though...

High qualityCool look & feelWorth the money πŸ’ΈWorks really wellEco-friendly packagingLove the brand's mission πŸ’•
6 months ago
πŸ’°Invested in smol
Experience

Love the delivery experience, packaging, and product, as well as their price point.

Feedback

More bundling of products and make me forget about having to think about this whole category of products!

Lovely customer supportInnovative productWorth the money πŸ’ΈWorks really wellEco-friendly packagingSustainable productsLove the brand's mission πŸ’•
6 months ago
Experience

The letterbox delivery format is so convenient. No more shlepping big plastic tubs of detergent from the store or taking up lots of precious storage space (already limited when you're living in an apartment). I started with the laundry pods and soon after added the dishwasher tabs as well. The price point is fair, there's less plastic involved and the products work just as well as supermarket brands as far as I can tell.

Feedback

It'd be great to have an easier way to edit the subscription plans. Today you have to log onto the website and click through a bunch of times to edit your plan (e.g. change the next order date). Being able to do that via text or something would be really slick.

Works really wellEco-friendly packagingSustainable productsLove the brand's mission πŸ’•
9 months ago