4.6
95% of reviewers would recommend to a friend
E.l.f
4.6 • 521 Reviews
•

4.6
95% of reviewers would recommend to a friend
E.l.f earns strong reviews for delivering high-performing, cruelty-free dupes—standouts include Power Grip Primer, Camo Concealer, Putty Blush/Bronzer, Halo Glow Liquid Filter, and excellent brushes—proving the brand is good and often comparable to prestige. Reviews also flag inconsistencies: hit‑or‑miss formulas, sticky primers for some, creasing concealer without setting, messy or leaky packaging, short product quantity, and irritation or breakouts on sensitive skin.
AI summary based on Thingtesting reviews
Love this brand! High quality products at great prices!
cheap and high quality
I love the affordability! All of their products seem to be really great dupes for luxury brands. I would buy elf product over the original expensive products any day.
I am thoroughly impressed with e.l.f. makeup! The quality of their products is outstanding, especially considering the affordable price point. The range of products they offer is extensive, from foundation and concealers to eye shadows and lipsticks, allowing for endless creativity and variety in my makeup routine. The formulations are excellent; they apply smoothly and have great staying power. Highly recommended!
I’ve used this makeup brand for so many things. I know that I can rely on ELF to provide me with a new face everytime.
2y ago
Lovely brand and products are great!
such good prices for such good dupes!! i love the liquid blush and lip products!!
The brow lift works great and it’s affordable! A lot of brow gels I’ve tried, never keep my brows in place but this one does! A dupe for the Anastasia brow freeze. Recommend 100%
Absolutely LOVE their lip oils!! Everything is completely affordable and long lasting. Would 100% recommend!!
What's not to love when it comes to E.L.F.? Their prices are phenomenal and the quality is fantastic for the low cost. They are one of my favorites companies hands down.
More hits than misses with elf!
I'm thrilled to share my love for Elf cosmetics! This amazing brand has been around for ages and never fails to impress. My daughter is now showing interest in makeup experimentation, and I couldn't be happier to have her start with Elf's fantastic products. They are affordable, top-quality, and perfect for anyone who wants to look and feel amazing. Trust me, once you try Elf, you'll never want to use anything else!
I tried the flawless filter from elf after all the hype I saw. And it delivers! It is a beautiful glow at an affordable price! Elf has come a long way
Affordable convenient and easy dupes for luxury brands. If you don’t want to break the bank on a name and want to purchase something actually worth the hype it’s gonna be Elf sweetie, ain’t nothin to it. Most if not all the products produced by elf are worth it, all you gotta do is try!
2y ago
Love elf and their products are almost always a hit! The price point is extremely fair and easily accessible to everyone imo. Their putty blushes are so pretty, although mine seem a little bit dried out in the pan. I recommend using the putty brush since other brushes may be too large or seem unable to pick up enough product. Also really love their glitter eyeshadows. I have disco queen and flirty birdy and they are so pretty, easy to work with, and inexpensive. Same with their brushes - I always check out elf first when I need a new tool and honestly think the tools don't feel cheap. I do NOT however recommend the matte poreless putty or whatever it's called. Seemed to mess up any type of foundation I wear it with, if I see any type of effect at all.
Most of my makeup routine products are from elf, they know exactly how to deliver at such an affordable price!
One of the best concealers I have used. Creamy but penetrates well on skin and does not get dry really fast. This product also lasts a lot.
2y ago
Elf has never disappointed me! Their new liquid blushes and lip oils are 10/10! Suave Mauve is my favourite for the blush and Honey Talks for the lip oil!
A good classic makeup!
2y ago
Given the price I really don’t think you can go wrong with their products. But I only like a select few of their items. Great to use for people who are just starting out with makeup