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Blue Apron

3.7 • 30 Reviews

Blue Apron offers ingredient and recipe meal kits that they deliver to your door.

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Blue Apron Reviews

3.7

Blue Apron reliably works as a meal-kit service: reviewers praise fresh, high-quality ingredients and well-written recipes that help users learn new techniques, but many find portions small, meals more time-consuming than advertised, and packaging excessive. Reviews of Blue Apron note strengths in taste, variety, and instructional recipe cards, balanced by complaints about packaging waste, labor intensity, and value for solo diners — useful for buyers who want culinary learning and convenience but dislike heavy prep or waste.

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Reviews and Posts

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  • 1y ago

    I tried Blue Apron after activating a discounted welcome offer for it. A lot of options to choose from and it’s pretty fun planning these meals. There was a bit of difficulty applying one of my discounts but support was super helpful.

  • 2y ago

    I had a subscription but all the ingredients and steps did not work with my lifestyle so I stopped. Also I found it more cost effective to come up with other recipes.

  • 3y ago

    I love Blue Apron. It's one of the OG's of the meal kit services and I've been using it for years. I have the app on my phone and I customize my boxes to make sure I get recipes for meals I know I'll like. My preferred diet is 90% vegetarian and 10% pescatarian and I love how Blue Apron always offers at least 3 to 4 vegetarian meal options every week. It's easy to cancel an order when I know I'm going to be out of town. I always keep the nice, glossy recipe cards and have re-made several of the dishes in the past. Blue Apron also offers a very nice wine delivery service, which is also customizable. I often look forward to my Blue Apron boxes.

  • 5y ago

    It's a fun way to cook at home but still mix up the recipes you make.

    Feedback

    Always feels like a lot of packaging. The recipes aren't anything groundbreaking and tend to use a lot of the same ingredients over and over again. It's also pretty terrible experience to skip boxes or cancel your subscription.

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What is Blue Apron?

Blue Apron offers ingredient and recipe meal kits that they deliver to your door.