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amika

4.4 • 446 Reviews

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amika

amika reviews and discussion

4.4

87% of reviewers would recommend to a friend

Reviews mention

  • Iconic, addictive signature scent
  • Effective, residue-free dry shampoo
  • Rich, transformative hair masks
  • Vibrant, joyful packaging design
  • Overpowering fragrance for sensitivities
  • Inconsistent results across lines
  • Heavy formulas on fine hair
  • Occasional white cast/residue

amika earns largely positive reviews for effective, salon-feel results—especially the Perk Up dry shampoo and Soulfood/Kure masks—delivering cleaner roots, softer, shinier hair, and standout fragrance and packaging. However, reviews flag drawbacks: strong, lingering scent, occasional white cast or heaviness on fine hair, hit-or-miss performance across lines (Mirrorball, hydration, some shampoos/conditioners), and complaints about discontinued favorites and poor customer service.

AI summary based on Thingtesting reviews

446 reviews and posts