4.5
93% of reviewers would recommend to a friend
The Ordinary
4.5 • 2,515 Reviews
•

4.5
93% of reviewers would recommend to a friend
The Ordinary earns strong reviews for effective, ingredient-forward skincare that improves texture, acne, oil control, and hydration—standouts include Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, Glycolic Acid 7% Toning Solution, AHA 30% + BHA 2% Peeling Solution, Squalane Cleanser, and Natural Moisturizing Factors + HA. However, reviews also flag weaknesses: some formulas feel sticky or pill, certain actives (retinol, high-percentage acids/niacinamide) can irritate or dry skin if misused, results vary by product, and the technical lineup can overwhelm beginners.
AI summary based on Thingtesting reviews
i love this brand. not only is it super duper affordable, but it does the job as well!! i still have yet to try many of their products, but a staple of mine is the ordinary's glycolic acid because it's amazing for its skin benefits, especially for discoloration and body odor!! it exfoliates and removes dead skin cells, leaving your skin looking and feeling rejuvenated. it's also easy to use, making it a great solution for those struggling with dark spots and uneven skin tone. i highly recommend <3
Excellent products at unbeatable prices.They just make quality skincare products at unbeatable prices.
With the ordinary it really is very hit or miss. Love the buffet, niacinamide, glicolic acid. Didn’t really like their AHA, moisturizer, squalane cleanser
It is challenging to find any faults with The Ordinary brand given its quality ingredients and affordability. While some of the products didn't have any noticeable effect on my skin, I do have a few favorites like the Hydraulic Acid 2% + B5 and Niacinamide 10% + Zinc 1% that I use frequently in my skincare regimen. Additionally, I appreciate the sleek and simple packaging design.
3y ago
The price of these products is great. I have tried a few of their products and keep repurchasing them. It is a bit of an experiment to find out which products work best for your skin though, so that’s something to keep in mind. Personally my favourites so far are their: multi-peptide serum for hair density, which makes my hair feel thicker immediately and refreshes my scalp, as well as the Niacinamide serum and the “Buffet” serum.
Feedback
It does take a bit of researching and trial and error to determine if these products will work for your skin
I'm a poor grad student and before that I was a poor college student. The Ordinary made sure that I could still take care of my skin. I really like their Niacimide + Zinc serum, which helped with my oily t-zone. I haven't purchased in a while and I've noticed the difference. It's reasonably prices and even easier to access now between it being sold at Sephora, Ulta, and flagship stores.
Feedback
I wish there was a recycling program, especially at their stores. I have a collection of little bottles that I don't really have a use for!
I use the ordinary for my entire skincare line up. Its affordable, and their website gives you so much insight on how to properly use/mix everything. I will ride the Ordinary train as long as their prices stay so low.
Feedback
The hyralonic acid and niacinamide are my GO TO.
3y ago
I’ve purchased several products from The Ordinary and found them to be good value for the money and depending on the product, very effective. Their website clearly explains the ingredients and use instructions. The website reviews also help determine which product may be effective for your needs.
Feedback
Every November, they offer a 23% discount which is quite a good deal.
3y ago
I have been using the moisturizer and the AH for more than 3 years and my skin is changed !! It's bouncing, hydrated and perfect and it's worth everypenny !!
Feedback
maybe the packaging a little more
I have tried the niacin amide serum and caffeine under eye serum and I really like both of them.
Feedback
This is a really affordable brand and I think it's great for people wanting to try active ingredients without spending a lot of money.
Very happy with the products I have used! Azelaic Acid Suspension, Niacinamide, Hyaluronic Acid 2% and High-Adherence Silicone primer. They all work extremely well for the price!
Great price point - just didn't work for my skin that great.
Love they’re depuffing serum also minimized the redness
I really liked this brand, I have a couple of their products
In love with the niacinamide
4y ago
This brand is either a hit or a miss for me, as some products have ingredients my very sensitive skin does not like whole others are my holy grail. Seriously I love affordable skincare!
Feedback
The only important I would suggest would be in regards to the makeup collection, as I feel like the formula could use some adjustments.
As a licensed esthetician I APPROVE The Ordinary!!! Not only affordable but their products work just like they say the should! Ingredients go above and beyond for the prices!! I use on a daily basis!
Cannot go wrong! Affordable and effective line of products, no need to be too loud with packaging bc in the bottle says it all.
I have tried quite a few products from this brand and I've never had one let me down. I'm picky when it comes to skincare because I do have very sensitive skin, and I've never found any of their products to be irritable. I always end up looking like a glowing goddess. I will always recommend this brand.
I love the Ordinary! Their products are effective and much more financially attainable than other brands selling the same.
Feedback
I wish that the Ordinary had a better map of how someone's regimen should look. For example, there aren't resources on the bottles or the website that indicate which products work well together and which shouldn't be mixed. With so many options, this lends itself to folks harming their skin as opposed to helping it.