The Ordinary reviews and discussion

4.5

93% of reviewers would recommend to a friend

Reviews mention

  • Effective acne-clearing serums
  • Noticeably brighter, smoother skin
  • Minimalist, clinical formulations
  • Clear, straightforward labeling
  • Sticky serum textures
  • Potential irritation from actives
  • Hit-or-miss product efficacy
  • Confusing product naming

The Ordinary earns strong reviews for effective, ingredient-forward skincare that improves texture, hydration, acne, and glow—with standouts like Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, Glycolic Acid 7% Toning Solution, and the AHA 30% + BHA 2% Peeling Solution. Reviews also flag weaknesses: some formulas feel sticky, can pill or irritate sensitive skin, high actives may overwhelm newbies, results can be hit-or-miss, and product naming/usage can be confusing.

AI summary based on Thingtesting reviews

2,516 reviews and posts

  • This brand is extremely affordable and works so well in contrary to the price.

  • So extra- ordinary!!!! I've been using the charcoal mask for years!!!!! Goes deep and clean. Easy to use. Labels are printed too small.

  • My favorite beauty brand right now. The cleanser, moisturizer, toner and salicylic acid are my staples that I use everyday. Love the quality ingredient forward approach (everything just works well and you only need tiny amounts) combined with functional packaging makes these my favorites over other brands. Oh yeah and it's super affordable too. Customer for life!

  • Some products work very well, like the face oils and then others are only so-so. All depends on personal skin type of course and honestly the price point is so reasonable it’s insane. I like the brands mission a lot.

  • I find the ordinary very hit or miss, I appreciate the low price point but have not been particularly wowed by their products. I was disappointed in the hyaluronic acid - I found it did not moisturize much and left a layer that would rub off with make up added on top of it. I found the same for a niacinamide, it didn't sink into my skin nicely and I didn't find it had much affect on my skin. My primary skin concern is acne and redness - I didn't break out from the products but they didn't seem to help much with break outs. The product that I will buy again is their rosehip oil, I use it at night when I need extra moisturizing and find that it really helps with dryness and redness as well.

  • Overall I really like the ordinary as a brand. I love how diverse their range of skincare is, as well as their very affordable price point. I do feel like some of the products do miss the mark a bit and could be better, but nothing is bad!

  • Not a huge fan of this brand. While cheaper in price, the quality hasn’t been great and I haven’t really seen results.

  • A nice cleanser for oily skin. Doesn’t strip me but still feels clean and fresh

  • Everything I've gotten from The Ordinary has been amazing. I use the Niacinamide 10% + Zinc 1% Oil Control Serum to help control the oil on my face and minimize my pores. The AHA 30% + BHA 2% Exfoliating Peeling Solution is great too, but it does make my skin a bit sensitive every time I use – I just make sure to moisturize a lot afterwards. I love how everything is pretty affordable (compared with other skincare brands) and the packaging is simple and straightforward.

  • I really like their products. I continue to use certain items and recommend them to friends

  • I love Ordinary, it is reasonably priced, transparent and high quality.

    Feedback

    I with that they gave more resources on how to use their products - it can feel overwhelming.

  • I do like the ordinary products but you have to be very knowledgeable about product ingredients to be able to use them effectively. I do wish the packaging was more sustainable. Great price points and love their rosehip oil!

  • Ordinary is correct. I purchased a full line up. The price point is great, especially for younger teens just getting into skincare. Outside of that, I found the formulas thin and lackluster.

  • Really good affordable skincare. My favorite product is the hyaluronic acid serum.

  • Been a longtime The Ordinary user and the products are very effective IF you know what you're looking for. Great price points and formulas that actually do what they say. I use the rosehip oil on my face after the sun for anti-inflammation and it's perfect. I also like that most things are decently fragrant-free so it's not overwhelming.

    Feedback

    This is definitely for someone who wants to buy something at the source rather than pay for overpriced packaging. It probably doesn't work for someone who isn't willing to do their research on what could be good for their skin and want a more all-in-one/powerful solution.

  • love all of their products. When I lived in nyc I would go to the store in nolita.

  • Big fan and have multiple products in my regime (marine hyaluronics, peptide serum, peptide for eyes). The acids can be a bit concentrated and having isolated ingredients rather than “big brand blends” is helpful if you know what you’re looking for, but they could use a “it goes well/do not mix with” chart for those dipping their toe in

    Feedback

    Start small, with 1-2 products at a time. Keep acids to a minimum to prevent reactions or burns, but their hydrators are very reliable. Marine hyaluronics is a water weight/good for day time. Multipeptide is a heavier one good for night

  • One of the few products thst doesn’t flair my perio oral dermatitis. Works well with my skin.

    Feedback

    The products are the only ones I have found to not trigger my perio oral dermatitis. I will be a life customer.

  • Great AFFORDABLE SKINCARE! I highly recommend the alpha arbutin and azalaic acid for dark spots.