Sweet Ash

4.0 • 4 Reviews

It’s been called a mall scent from friends but not in a bad way. It’s cozy, it’s familiar; it’s a scent that you’d smell walking up to a girl sitting in the food court while nervously asking her number. It’s a cute vibe, not grown but not immature. Longevity is very decent lasting me 5-7 hours after 2-3 sprays. Love the magnetic bottle top and the bottle feels modern and chic.

Snif makes high quality fragrances at a decent price point! Their packaging is basic, but I like the magnetic closures. The 10mL bottles are nice and have done fine when rattling around in my bag. I’ve been impressed with all of the scents I’ve tried from Snif, anything I haven’t liked has been a matter of preference. The silage is good, a few hours on each. My favorites include Suganami (spicy second skin) and Salty Stares (fresh and green) Their Nonoses line is fun and experimental. The scents have wild concepts but are always pulled off well. Crumb Couture and Slice Society are wonderful

I collect perfume, so when I first heard of Snif, I was immediately intrigued by their unique scents and fun, modern website. I also love that they’re vegan and use ethically sourced ingredients—a big plus. Sweet Ash is especially comforting to me; it’s become a go-to. Their products also make great gifts! That said, I do feel like many of their scents lean more toward a younger, Gen Z audience with a strong gourmand vibe. I’d love to see them expand into more diverse scent profiles in the future

I can’t speak to the rest of their scents, but sweet ash is such a lovely cool weather scent!