4.7
95% of reviewers would recommend to a friend
Rare Beauty
4.7 • 359 Reviews
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4.7
95% of reviewers would recommend to a friend
Rare Beauty impresses in reviews for performance: highly pigmented blushes, blendable base products, and inclusive shade ranges deliver natural, long‑lasting results, while sleek, accessible packaging elevates routine. Weaknesses surface around certain formulas and usability—mascara fallout for some, liquid eyeliner drying or fading early, perfumes with short longevity, occasional leaking or bulky components, and the blush’s steep learning curve and potential to fade or cake on some skin types—making product selection key.
AI summary based on Thingtesting reviews
4y ago
Love everything this brand comes out with. I particularly LOVE one of their newest products, the positive light under eye brightener. I was in the hunt to find an under eye brightener to replace one that I had been loving that was discontinued, and this definitely filled the void for me.
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Love everything from this brand.

Rare beauty is such an amazing company and their make up products are high-quality. My favorite products from this company has to be the contour sticks. First of all a little bit goes a long way and they are very long lasting and sustainable. The formula is really good and it’s very bendable. It doesn’t give off that muddy appearance look. Nor does it give off that patch look. I love how natural of a contour it gives.
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Nothing amazing quality

1y ago
Haven’t tried any of their products besides the soft pinch. If is a lip and blush product. Never used liquid blush before and this one has been great. It’s a little hard to get used to but once you get the hang of it, it’s great!

2y ago
Their liquid blush is my absolute favorite. The packaging is super cute and the shades are beautiful. It’s super pigmented, so a little goes a long way.


3y ago
The price is wort it! The Rare blush is so pigmented that just one dot is enough!
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Everything is perfect! I recommend this brand.

3y ago
out of this world !! this blush will blow your mind it has the most amazing colour and pigment that’s not tooo strong and not to light
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i use this product everyday and would 1000% recommend

3y ago
I have always been a huge Selena Gomez fan, so when the news came out that she came out with a makeup brand I was willing to try it. One day as I was scrolling through TikTok I came across a bunch of reviews on the Rare Beauty Soft Pinch Liquid Blush, and the reviews blew my mind. Shortly after I went to purchase the blush, and got it in the shade Encourage. I've had for almost a year and I haven't had the need to restock on this particular shade, but I knew that the blush was worth my money. It was a perfect consistency of creamy, highly pigmented (a little goes a long way), and it just made me feel more confident about having pink rosy cheeks. I recently bought another one in the shade Happy, so when I say it's worth it, I mean it. All the Rare Beauty products I have will encourage you to purchase more of their products. I have the Soft Pinch Liquid Blush, Kind Words Matte Lip Liner, Kind Words Matte Lipstick, Perfect Strokes Universal Volumizing Mascara, and the Liquid Touch Foundation Brush. All of the brand's products I own have boosted my confidence, helped me appreciate my facial features, and overall made my beauty feel rare.
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I honestly feel like the brand has no flaws. Some helpful info for others is that not only are you purchasing Rare Beauty products, but one percent of the sales are donated to the Rare Impact Fund to help address mental health. Purchasing a product from the brand not only is a plus for you, but also a plus for those battling mental health.

4y ago
Totally obsessed with liquid blush in shade ‘Happy’. This is my first product from Rare Beauty! I use this blush everyday, it’s amazing 😻 So now I wanna try makeup brushes, because the way they look are cute.

4y ago
Got the Liquid Highlighter and oh my.. Do I need to say more? I am GLO WING ✨✨ It is such a natural highlighter that literally blends into your skin so it still feels natural. I always get compliments whenever I am wearing it 🫶🏼 Would love to try out more Rarebeauty products some day
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4y ago
I love this brand. I finally tried the liquid blush and it’s amazing. A little goes a long way, which makes the blush last a long time.
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I hope they continue to make more products!

7mo ago
Love rare beauty products rem beauty products rhode products

LOVE RARE BEAUTY. EVERYTHING IS SO PIGMENTED AND THERE IS SUCH A WIDE SHADE RANGE! Fav- cream blushes

1y ago
the products are super easy to use and last a long time! my favorite products are the liquid blush and eyebrow gel.

My favourite liquid blush so far; it's highly pigmented and blends seamlessly with just a little.

2y ago
I love this products it goes to my skin very well.

I bought the soft luminous powder blush and it was very pigmented. A little goes a long way so I can see this blush lasting for years. Unlike the Rare Beauty liquid blush, this blush does not fade throughout the day, which is great. I also purchased the travel parfum and it has a nice scent. I previously tried the liquid blush and luminizer (highlighter). The liquid blush is very pigmented but fades throughout the day and disappears.
Verified purchase
Rare Beauty blushes are a total game changer! The formula is smooth, blends beautifully, and gives a natural, radiant finish. I love how buildable it is, so I can go for a subtle flush or a more intense pop of color. The shades are gorgeous and work well on various skin tones. It’s long-lasting without feeling heavy or cakey. Truly one of the best blushes I’ve tried!
Love their makeup bag! Holds a lot yet still closes up pretty compact. Allows you to spread the bag open so you don’t have to constantly dig through everything trying to look for one thing.
I'm a big fan of all the products I've tried so far- the blush and the matching lip tint. I got both in the color "happy", a cool tone pink. I appreciate that they mention warm/cool tones in their description of the colors. As someone who just got a color analysis, I love the differentiation in making decisions with the product. I am looking forward to trying the mascara next! Definitely will continue to purchase their products.
The liquid blush in the shade "Encourage" is so gorgeous, flattering, and my goodness a little tiny bit goes a very long way! You literally only need a dot to use on both cheeks and it blends very nicely. It actually wears better throughout the day because it just continues to melt into the skin. I also use it to swipe across eyes and even on lips because the consistency of the liquid can handle it. Such an amazing product!