Rare Beauty reviews and discussion

4.7

95% of reviewers would recommend to a friend

Reviews mention

  • Highly pigmented blush formula
  • Lightweight, breathable foundation
  • Creamy, blendable bronzer stick
  • Accessible, ergonomic packaging
  • Overly intense blush application
  • Occasional shade undertone mismatch
  • Leaking or fragile packaging
  • Fragrance lacks lasting power

Rare Beauty wins strong reviews for high‑performing, highly pigmented staples—especially the Soft Pinch Liquid Blush, bronzer sticks, highlighters, and a lightweight, breathable foundation that blends easily and flatters many tones—so yes, the brand works. Reviewers praise long wear, blendability, accessible packaging, and inclusive shades, while noting drawbacks like overly intense blush that’s tricky for beginners, occasional fading or clumping, shade undertone mismatches for very fair or cool skin, and some leaking or fragile packaging and short‑lived fragrances.

AI summary based on Thingtesting reviews

351 reviews and posts

  • Honestly it was a good blush, love the applicator but if you put too much it may be too much. LOL. Overall this is really a great brand, I support them so much, you can see all the effort they put into it.

  • Like many, I’m a huge fan of the blush as it’s super pigmented and goes on smoothly. The first product i tried was the Always an Optimist spray. I truly think it does all it says: hydrates, preps/primes, and sets. I bought the mini version and still have product left and will most likely continue to get the mini version so I can travel with it.

  • I absolutely live for Rare Beauty! Their blushes are to dis for!!!

  • The blush is so long-lasting, leaves a nice glowy finish and is worth all the hype on social. Plus, it lasts a looong time. On top of that, I've tried the illuminating primer, which I thought was a great product, but feel they didn't give you much and it was gone in no time. Tried the under eye brightening stick as well and it was nice, but the star of the show is really the blush.

  • I love the rare beauty blush. It goes such a long way. Very pigmented! I can;t wait to try more of their products.

  • Every product is so pigmented and high-quality, yet so affordable. The highlighter has transformed my makeup routine!

  • Have yet to try their skin line but love the blushes! Definitely on the pricier side.

  • Love their soft pinch blush. Blends beautifully and so pigmented, I've been using mine for over a year and I still have quite a bit of product left!

  • I mean cmon we all love Rare Beauty. The blushes are absolutely insanely pigmented and last forever because you only need the slightest drop. Need to try more products.

  • Nothing compares to their liquid blush! I have multiple colors and I love every one. It blends beautifully and is extremely pigmented. A little goes a long way and its very buildable! I use a blender and a brush and it applies beautifully with both!!

  • LOVEEE RARE BEAUTY BLUSH. it’s the only product I have from them but I cannot stop raving about it!

  • I use the Rare beauty blush and highlighter almost every single day and it is amazing. The packaging is so cute, and the product goes a longggg way. Definitely worth the price.

    Feedback

    Part of my every day makeup routine.

  • I have only tested the blush from this company but Its literally the only blush i use now so that tells you alot. I hope the formula never changes!!

  • Every single product I have ever had I loved. I tested their foundation, and went back and bought a full size the same day. The blush is a personal favorite and lasts forever. I also LOVE the mascara and literally all lip products. It is affordable and the formulas are amazing.

    Feedback

    LOVE LOVE LOVE!

  • I love Rare Beauty - great colors that go on smooth and the products last a long time.

  • Rare Beauty can do no wrong!! I've tried a couple of products from blushes, to highlighters, to mascara and I'm completely in love. I definitely want to try more products from the brand, but would definitely recommend.

  • Consumers can tell based on Rare Beauty's small product line that each product is developed with great care. I love their liquid highlighters and blush. With celebrities all hopping on the wave to launch their own lines and enter the skincare/beauty market, Selena Gomez's is definitely a stand-out.

  • i love everything rare beauty makes! divine packaging that marries function + beauty flawlessly. the products themselves are a dream to work with and a little goes a long way. i have repurchased the concealer 3x times at this point. it dethroned my kosas concealer, which is really saying something.