4.7
95% of reviewers would recommend to a friend
Rare Beauty
4.7 • 351 Reviews
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4.7
95% of reviewers would recommend to a friend
Rare Beauty wins strong reviews for high‑performing, highly pigmented staples—especially the Soft Pinch Liquid Blush, bronzer sticks, highlighters, and a lightweight, breathable foundation that blends easily and flatters many tones—so yes, the brand works. Reviewers praise long wear, blendability, accessible packaging, and inclusive shades, while noting drawbacks like overly intense blush that’s tricky for beginners, occasional fading or clumping, shade undertone mismatches for very fair or cool skin, and some leaking or fragile packaging and short‑lived fragrances.
AI summary based on Thingtesting reviews
I'm usually not that impressed by celebrity-backed brands, but Rare Beauty has been an exception. Their products are so affordable, the packaging is that perfect mix of minimalistic and trendy and the products definitely perform. I use their Soft Pinch Liquid Blush every day and I still can't get over how good it is. It's really blendable and provides the most beautiful flush to my cheeks -- I do warn you though, these blushes aren't for the faint of heart. You have to use a very small amount because of how pigmented they are (definitely not a bad thing in my book!).
3y ago
You only need a little bit of blush, and it will last you a while. I love how pigmented the colors are. I recommend this product to all my friends!!
I am usually hesitant when purchasing celebrity makeup products--but, the Rare Beauty blushes have me in a strong hold. Both the liquid blush is part of my daily makeup routine. Even now, the new melting blush may be even better. The foundation is not for my skin type, but I will be trying the tinted moisturizer soon.
A little goes such a long way with rare beauty. Formula is incredible and you get the most out of your money with the blushes. Packaging is also super cute
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More foundation and concealer like products I’d like to see
I have tried the rare beauty blushes and highlighter and I am highly impressed with both! The pigment is unreal and the glow from the highlighter is stunning!
I usually dont fall for celebrity makeup thanks to Kylie. But I gave in and bought the foundation, primer and bronzer...I am speechless. They are absolutely amazing. My foundation last all day, i have oily t zone and dry cheeks, its literally perfect. Will be buying more.
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Currently my favorite makeup brand. Its cute, affordable and actually works.
I had been seeing this brand all over my socials and was curious to know if the hype was worth it or if it was just another celebrity-influenced brand. I was wrong. This brand IS THE BEST. I tried out the blush palette and I am absolutely in love. There are so many shade options and I just want to try every product now. I love the blushes because they are subtle but not too overpowering to make me feel like a clown. I highly recommend this product even for beginner-friendly makeup girlies!
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For anyone new to makeup or just getting started or even highly experienced I highly recommend the blushes by Rare Beauty. This is the only product I have tried by the brand and I definitely want to try even more now. I love their blushes because there are so many to choose from. I have the palette blush and I recommend that more than the liquid as it lasts longer and you can blend it into your skin a little easier.
One of my favorite brands at the moment! The brand has such a positive message and mission! I also appreciate that they offer very high-quality products for a reasonable price. My favorites right now are the liquid blushes, they have the most stunning shade options that can be buildable on any skin tone. 10/10 would recommend!
The reviews are true! Truly loved the blush. Didn't fade even on my oily skin.
I tried the blush and I absolutely love it! Worth every penny.
Absolutely love the blush waiting to run out of other products to try new items across the brand.
4y ago
Products I've tried were ok for the price point. Had issues with packaging.
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Liquid eyeliner packaging needs improvement. Leaked everywhere.
I am absolutely a Rare Beauty convert. I resisted the hype for a while, but after trying the liquid blush I definitely will be adding more products to my makeup bag. The blush is very pigmented and beautiful - it truly does make my skin glow. I appreciate that this brand offers very high-quality products for a reasonable price that will last a while. I'm super excited to try more.
Lovely products!! The bronzer stick is fantastic and blends like a dream. The blushes are highly pigmented and come in so many beautiful shades. I have yet to find a product here I don’t like!
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I would love to see some more eyeshadow options!
4y ago
Rare Beauty's innovate design for their makeup keeps in mind those who might struggle with physical limitations and it's nice knowing a brand has went an extra step for accessibility. Their liquid blush and melting cream blush are my current favs!
I have yet to find a product I haven't liked from this brand. My current favorite is the blush - BEAUTIFUL colors. I have medium to dark-colored skin, so not many blushes suit my skin tone - most make me look like a clown. But somehow, ALL of the shades go well with my skin tone. Also, the one product is going to last me at least 3-4 years, so it's relatively inexpensive.
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The tinted lip balm is not very long-lasting, but they have beautiful shades and are very moisturizing. I would like it if they were more long-lasting and a little more sticky.
4y ago
I love the bronzer stick. Its creamy and blendable and perfect for someone who doesn't have a lot of time or makeup experience!
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The packaging gets dirty really easily.
4y ago
I have their highlighter and lip product. They are both super pigmented, apply beautifully and stay on all day. The mission of the company is also super cool. Rare beauty is sourced from South Korea which also adds points for sure.
The primer is perfect for my skin tone and provides a glowy canvas to apply my daily look!
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More diverse products, could provide more info on the ingredients and sourcing of raw materials.
4y ago
I really love every product I've tried from Rare Beauty so far. I've tried the liquid blush and their liquid eyeliner - both are so pigmented and they last you a very long time. The rare beauty liquid blush is my new go-to and I wear it everyday.