Phlur makes vegan fragrances using high-quality ingredients.

When it comes to the products we create, we act with intention on everything from our ingredients to our practices—ensuring that we are as transparent as we are transformative.


Beauty

Phlur earns mixed-to-positive reviews: its fragrances smell clean, cozy, and distinctive—standouts include Missing Person, Vanilla Skin, Heavy Cream, Tangerine Boy, Father Figure, Ameline, and Sandara—yet longevity and occasional artificial or overly sweet notes draw criticism. Reviews praise sleek, weighted packaging and easy layering, but cite reformulation concerns post-acquisition, variable sillage (especially body mists and some perfumes), and polarizing scents like Beach Skin and Not Your Baby.

Phlur

Somebody Wood

vanilla skin

Sandara

travel set

Father Figure

Apricot Privée

Missing Person

Not your Baby 

Lost Cause

Ameline

Phloria

Personal Care

Fragrances

Bath & Body

Améline Eau de Parfum

Olmsted & Vaux Eau de Parfum

Lost Cause Eau de Parfum

Missing Person Eau de Parfum

Hanami Eau de Parfum

Moab Eau de Parfum

Sandara Eau de Parfum

Ceramic Candle

S.C. 59 Eau de Parfum

S.C. 59 Body Lotion

Apricot Privée Eau de Parfum

Phloria Eau de Parfum

PHLUR Not Your Baby is an unapologetically sexy, intriguing, spicy floral fragrance. The powdery palette of mimosa and violet combines with aromatic cardamom and shimmering bergamot. It plunges into milky vanilla, tonka bean, and sensual sandalwood notes. An undeniably head-turning scent, this eau de parfum can be sprayed on pulse points, clothing, and hair.

Not Your Baby Eau de Parfum

Perfume Sampler Set

Missing Person Body Wash

Somebody Wood Eau de Parfum

Tangerine Boy Eau De Parfum

Discovery Sampler Set

Solar Power Eau de Parfum

Missing Person Body Lotion

PHLUR Not Your Baby Eau de Parfum 1.7 oz/ 50 mL

Not Your Baby

PHLUR Not Your Baby Eau de Parfum Travel Spray 0.32 oz/ 9.5 mL eau de parfum travel spray

Not Your Baby Eau de Parfum

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