4.6
95% of reviewers would recommend to a friend
MERIT
4.6 • 285 Reviews
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4.6
95% of reviewers would recommend to a friend
MERIT earns strong reviews as a minimalist makeup brand that delivers natural, dewy, skin-like results with elegant packaging and foolproof, blendable formulas—especially standouts like the Flush Balm blush, Minimalist Complexion Stick, Bronze Balm, Day Glow, and Shade Slick lip oil. Reviews also flag weaknesses: sheer color and shorter wear, products emphasizing dryness or texture on some skin types, inconsistent shade range for fair and deeper undertones, packaging quirks (sticks breaking, messy pumps), and a mascara that reads too subtle for some.
AI summary based on Thingtesting reviews
1y ago
what style
do they have face products

10mo ago
I don't wear makeup (not a flex... maybe a flex?) but my 14-yo flipped when I said I got a huge discount thru Thingdrop. Apparently this is THE makeup brand. Asked why, she said "it's just really natural and blends really well." And honestly, that endorsement *almost* made me think to try it for myself. I will say, even though I know she wears makeup, I hardly even notice it, which must mean it does in fact blend really well.
Verified purchase
7mo ago
I just don't get what all the hype is about. This is one of the most poorly packaged makeup brands I can imagine, given the price point. It feels like it's from Walgreens. The makeup itself functions well, okay. A bit glittery for my taste. There are so many better alternatives out there.
Verified purchase
1y ago
I REALLY like the blush and I get a ton of complements when I wear it. I find it easy to use. I also have had a great experience with the highlighter. The mascara I found to be good, not great. But I would wholeheartedly recommend the blush and highlighter, no question.
First time trying these products - I appreciated the free bag with my first order and enjoyed my products, especialy the foundation brush which was great quality and a versatile addition to my makeup bag. I look forward to trying the SPF tinted moisturizer over the coming weeks.
Verified purchase
9mo ago
The flush balm is really great - super pigmented and long lasting. The applicator was super easy to use and you can use a brush or directly apply it to your face. The bronzer however was very disappointing. It was just too sheer and while that is in the name, the bronzer would come off throughout the day and I ultimately exchanged it for another brand
1y ago
I love the foundation stick and purchased one for my mom as well! It’s so nice to be able to throw in my purse. The coverage is great for quick touch ups, covering blemishes, or for a full face. The shade range is great too!
I have three of the Merit blushes and they are so nice and quite pigmented as well. They are also pretty easy to blend in to skin or with other make up on too. The colors look very nice on. I recommend their blushes!
7mo ago
I was really excited to try this complexion stick as quick way to cover blemishes while working from home, but the consistency of it left my skin feeling oily. I have also tried the highlighter and had the same feeling.
9mo ago
I have only tried the concealer stick, and it's probably the only concealer I will ever buy from now on! It's just so perfectly my complexion match, and the finish is so natural-looking, with or without setting powder. It never slides off or looks too dry or cakey.
I initially really liked this brand but the make up caused my skin to react very badly. Mostly around the most sensitive areas around my face such as my eyes. I like the blush and the lips but would not get any of their other products.
9mo ago
One of my favorite clean blushes on the market. The packaging is simple and easy to use. The product itself if pigmented and a very workable cream product. I also feel good about the ingredients being non-toxic. It also comes in a tone of shades, but my favorite it CHEEKY.
1y ago
This is a really nice brand that I enjoyed trying out for the first time. I really liked how the mascara felt lightweight on my eyes, compared to others that felt very heavy and weighed them down or made my lashes look too bulky. When leaving my home I felt that I looked like I was natural, all while still looking put together.
Merit Beauty is a total game-changer! Their products are high-quality, easy to use, and give a natural, glowing look without feeling heavy. I love the minimalistic packaging and the focus on clean ingredients. From their lipsticks to the complexion products, everything feels luxurious yet effortless. It’s perfect for anyone who wants a fresh, polished look without a lot of fuss. Definitely my new go-to beauty brand!
I tried the blush and I loved it so much! I want to buy it again. It was the perfect shade and I loved the smooth texture
love it
The best part of the products is the brown corduroy clutch bag it comes in. I tried the blush and the color was great. Definitely is a strong pigment. Just didn’t rub in so well.
3y ago
Have been impressed with their colors and applications. everything I have just glides perfectly onto my skin and the colors are just perfect. Nothing I tried and not liked yet. It's definitely pricey.
I enjoy the merit blush. The colors are soft and warm and sits well on the skin.
the minimalist perfecting stick is my go-to for foundation (beige) and contour (sepia) because they melt into the skin and provide a natural finish. the coverage is buildable and works as a concealer on dark spots/redness. A MOMENT FOR THE PACKAGING. that's all.