Act+Acre clarifying shampoo battles hard water and buildup. The gentle, plant-based formula detoxifies without stripping hair, designed to both remove and prevent buildup from products, hard water minerals, and other contaminants. Antioxidant fulvic acid assists the scalp's microbiome, while nourishing carrot seed oil deeply moisturizes. Strands are left hydrated, shiny, and full of volume thanks to its luxurious lather.