Wholly Veggie makes a variety of plant-based, gluten-free snacks and freezer meals. 

Wholly Veggie was founded on the belief that the world would be a better place with more vegetables on peoples plates. The brand brings this to life through plant-forward, vegetable-based foods that are modern takes on your frozen staples.
 
Having received a cult following across Canada and the U.S, the brand can be found in over 6,500 grocery stores and carried nationally in banners such as Whole Foods, Target, Walmart, Foxtrot, Hyvee and Wegmans. 

Their goal is to democratize plant-based foods for everyday shoppers, and make vegetables a delicious part of daily life. The brand compliments its retail growth with investments in local communities, partnering with Community Food Centres Canada, as well as the Whole Kids Foundation, to help support community gardens.

John Bonnell

David Gaucher

Food

Wholly Veggie earns mixed-to-positive reviews: many say the plant-based mozzarella sticks, jalapeño poppers, and cauliflower bites taste satisfying with crisp coatings and convincingly melty “cheese,” but the vegan filling skews gooey or gummy and truffle flavor ranges from faint to overpowering. Reviews also flag heavy breading, small portions, and indulgent nutrition, while fans praise fun branding and easy air-fryer prep—good for cravings and vegans/gluten‑free eaters, but not for those seeking classic cheese‑pull texture or lighter ingredients.

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