The Ordinary reviews and discussion

4.5

93% of reviewers would recommend to a friend

Reviews mention

  • Ingredient-transparent formulations
  • Clinically effective actives
  • Minimalist, fragrance-free options
  • Wide, customizable range
  • Occasional sticky textures
  • Potential irritation from actives
  • Hit-or-miss product efficacy
  • Confusing layering for beginners

The Ordinary earns strong reviews for being effective and ingredient-focused: many users report clearer, smoother, more hydrated skin from staples like Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, Glycolic Acid 7% Toning Solution, and the AHA 30% + BHA 2% Peeling Solution. Reviews also flag weaknesses: some formulas feel sticky or pill, certain actives (retinoids, vitamin C, high-percentage acids) can irritate or be too harsh, results can be hit-or-miss by product or skin type, and the range can be confusing without research.

AI summary based on Thingtesting reviews

2,506 reviews and posts

  • I love every Ordinary product I've ever tried. They are high end products that are so affordable. The Niacinamide 10% and Granactive Retinol 2% Emulsion are in my routine and my skin has never looked better!

  • amazing skincare that is super straightforward and doesn’t mess around. love the clean looking packaging and the price point is excellent. love how the moisturizer feels on my skin it is my favorite skincare get.

  • I love my Ordinary products! They are so affordable but high quality. I have not tried a product I don’t like and I cannot wait to try more. At their price point, I will be a repeat customer for many years.

  • I have tried many of their products and they are all really nice and the pricing is great.

  • These products work really well and they're super inexpensive, it's hard to find a product that is inexpensive and actually does what they say

  • I love its formulation. I see a very rapid change when I use it, especially when mixed with other products from the same brand. It has simple formulations with high-quality ingredients. It's a very affordable and high-quality brand. The price-quality ratio is one of the best I've found on the market.

  • my skincare has to work hard without the fluff—and The Ordinary delivers every time. Their Niacinamide 10% + Zinc 1% is my go-to for keeping breakouts in check and giving my skin that “you slept 8 hours” kind of glow (even when I didn’t 😅). Affordable, effective, and no B.S.—it’s a staple in my mom-life skincare lineup.

  • 've only tried the Copper Peptides, but I can't live without it! It leaves my skin feeling healthier, smoother, and more balanced. Pricey for The Ordinary, but worth it!

  • The Ordinary has a great line of skincare at an affordable price and that is why I love it! All the high end products can just be purchased through them, no fun, quirky name just exactly what it is and what it is meant for. I’ve liked every product from them and will continue to buy

  • Love everything about The Ordinary! From the packaging to the product itself. My favorite ones are the niacinamide serum and the peeling solution. The serum did wonders to my skin, it has never been so hydrated and glowing.

  • I'd buy these products 10 times over, and I have. I love the simplicity and transparency, and I really love the price point.

  • I have been using the hyaluronic acid for almost 2 years now and it makes my skin feel great. I use after face wash and before moisturizer, and I think it has helped keep my skin clear.

  • Love the bare bones ingredients and the visuals to match the simplicity of these products. The eyelash and brow growth serum is to die for, and is a great hack for keeping lashes in place without mascara (curl lashes after leaving serum on for a few minutes). Currently using the hair density serum and absolutely loving it. Great price point versus other hair density serums on the market, and even better results. I'm also a fan of the hyaluronic acid and the azelaic acid - super easy to integrate into a daily routine. I travel quite a bit and have never had trouble getting these products on the plane in my carry on. Great no nonsense brand for people targeting specific skin and hair wellness goals.

  • I absolutely love how affordable this brand is they constantly bring reliable products I find they don’t always do justice to skin that is very acne prone however it does a good job of keeping it under control. The toner Has saved my life one too many times , it totally makes my skin feel smoother and cleaner.

  • The glycolic acid has so many different uses and has improved the appearance of my skin so much.

  • I have tried several The Ordinary products. They all are pretty great! I love that they provide an affordable option while still keeping the trendy and effective ingredients in the formulas.

  • “The Ordinary skincare line is a game-changer, and it’s been such a joy seeing the difference it’s made for my lady’s skin. She absolutely glows! What makes it so special is the simplicity—science-backed formulas with powerful ingredients that actually deliver results. Her favorites are the Niacinamide 10% + Zinc 1%, which keeps her skin smooth and blemish-free, and the Hyaluronic Acid 2% + B5, which gives her the softest, most hydrated skin. The best part? It’s super affordable without compromising quality, so she can customize her routine without breaking the bank. It’s amazing to see her confidence shine as much as her skin. The Ordinary is skincare done right, and I love how happy it makes her!”

    Influencer for The Ordinary
  • I love this brand. Minimal, clean ingredients I know I can trust. I started using Ordinary products 4 years ago, and never stopped!

  • My skin has never been better since I started using the Ordinary. I appreciate how affordable the products are and how they don't make your skin worse if you stop using them. I also like the straightforward list of active ingredients.

  • Love it and would definitely purchase again! Affordable, good quality and easy to get a hold of. Love my serum and am going to get the lip balm.