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Tarte

4.4 • 53 Reviews

Tarte makes cruelty-free, vegan, high-performance cosmetics

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Tarte Reviews

4.4

Tarte earns strong reviews as a dependable, often high-performing makeup mainstay, with standouts like Shape Tape concealer, Lights, Camera, Lashes and tubing mascaras, Sea Glass liquid eyeshadow, and maracuja-based hydrators delivering lasting wear, pigment, and comfortable textures. Reviews also flag inconsistency—some formulas feel heavy, goopy, or too quick-drying, certain shades run orange/yellow or darker than expected, setting sprays and powders can underperform, and several users note a creative lull since 2016—making the brand a mix of reliable heroes and occasional misses.

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Reviews and Posts

View all 53

  • 3mo ago

    I love this tubing mascara ! I think it’s one of the only mascaras that really makes my lashes feel long and pop! It holds all day and is easy to take off at the end of the night as well. I repurchase this over and over

  • 3mo ago

    Wow. I just purchased the coolest skincare product tarte cosmetics has ever launched. Today I wore it under my makeup and it gave me the most effortless glowy dewy makeup look. I also attended Sephoria today and so many people complimented me on how gorgeous my skin and makeup looked. This product gave the most perfect makeup base I have ever seen.

    Invested in Tarte

    Verified purchase

  • 1mo ago

    The Tarte setting spray is honestly so good. A few spritzes and it instantly gives your skin that fresh, glowing finish without looking oily or heavy. It just melts everything together in the best way. What I really love is that it doesn’t feel sticky at all - no weird residue, no tightness, just lightweight comfort. It keeps makeup looking smooth while still feeling like your skin can breathe. Definitely a staple I’d recommend.

  • 6mo ago

    What can I say, I love their stuff. Particularly the eye makeup. The mascara is my fav and the only one I will wear. It's one of the few designer brands that does not irritate my skin but still give that big lash effect.

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What is Tarte?

Tarte makes cruelty-free, vegan, high-performance cosmetics

In their own words

Tarte Cosmetics makeup, skincare & beauty products. Made with high-performance naturals. Cruelty-free best selling concealer, foundation, eyeshadow palettes, mascara...