Stratia makes a line of simple and effective skincare products.

Driven by boundless scientific curiosity to figure out how skin works and what skincare products actually do, our founder Alli Reed obsessively read dermatology journals. After a lot of trial and error, Alli perfected the formula for her moisturizer. She shared this initial formulation on her blog and even shipped leftovers from her personal batches to readers who wanted to try it. After some more research and development, this eventually came to be known as Stratia’s best seller, Liquid Gold. Fast forward to today, Alli is still researching and testing out new product ideas and is committed to Stratia’s mission of creating simple and effective skincare products.

Alli Reed

Skin Care

Stratia earns strong reviews as an effective, fragrance‑free, science‑driven skincare brand, with Liquid Gold frequently praised for repairing the skin barrier, layering cleanly, and delivering balanced hydration. Reviews also flag inconsistencies: Rewind can trigger redness for some, Liquid Gold may cause dryness or cystic acne in certain users and doesn’t noticeably fade hyperpigmentation, while Velvet Cleansing Milk’s ultra‑gentle feel can be too mild for those wanting a more robust cleanse.

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