Spoonful

5.0 16 Reviews

Spoonful makes a range of ready-to-eat overnight oats using a blend of natural ingredients and superfoods.

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Spoonful Reviews

5.0

Spoonful reviews assert that the brand works: its overnight oats consistently deliver filling, nutrient-rich, flavorful breakfasts that hold users until lunch but some buyers note texture preferences and desire more flavors. Reviewers praise satisfying portioning, thoughtful packaging, dairy-free recipes, and protein/superfood ingredients, while citing occasional texture concerns and a wish for greater flavor variety.

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  • Unbelievably good. The Peanut Butter Choc was my favorite but all of the flavors are honestly great. Most overnight oats companies don’t contain superfoods and enough protein, but Spoonful checks both of those boxes for me. I also didn’t realize how nice it is to eat out of a jar instead of plastic.

  • From the minute the package arrived on my doorstep, I was ready to jump in on tasting what Spoonful had to offer. It took me a minute to do so because the packaging itself was admired and was looking for the best angle to snap a picture for IG. The pop of color mixed with the storytelling was nothing short of brilliant. Once the can was popped open, you were hit with amazing smells of the ingredients coupled with the fruity flavors (or chocolatey). Each bite is packed with flavor w/ notes of oats + superfoods that greet you at the end. It's a healthy and generous serving, I only ate about half a can, so there's plenty to go around or split with a friend or two. SPOONFUL IS HERE TO STAY, MY FRIENDS.

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    I personally like my overnight oats a bit on the creamier, milkier side - so I added a tiny hit of more oat milk with it and topped it with some more fruits on top. Once I stirred all of that up, it was a game changer for me. This was my preference, and there could be a section in the messaging where it can suggest to add to the party that is Spoonful.

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  • I love all three flavors and really like that the metal container allows me to split the meal up and save for later. The Chocolate one is prob my fav. I like it alone or sometimes I add bananas or apples. It’s easy and healthy. My friends who don’t like healthy food even enjoy too! It’s def part of my regular meal rotation

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    I pretty much like it as is

  • An absolute game changer for someone like me - dairy/low blood sugar sensitive, easily overwhelmed in the kitchen, the list goes on. I can dress it up for a sit down meal or easily take it on the go when im feeling rushed. A healthy choice that doesn’t compromise good flavor?! Chefs kiss.

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    More flavors!!

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What is Spoonful?

Spoonful makes a range of ready-to-eat overnight oats using a blend of natural ingredients and superfoods.

In their own words

Our Founder, Bradley Gifford began his wellness journey at the age of 14 when his pediatrician warned him that he had unusually high blood pressure and was at risk of having hypertension before the age of 30. An active lifestyle and slight adjustments to his eating kept potentially dangerous situations at bay, but Bradley was still eating mostly processed foods that had high concentrations of salt and sugar. It wasn’t until college that the true impact of poor food and lifestyle choices, and how much they were at the root of many of his physical and emotional struggles. Over time Bradley’s focus shifted towards understanding what made foods objectively “good” and “bad” for us, their ingredients, and the subtle ways more or less of certain things made him feel, sleep, think and move. Inspired by each new discovery, Bradley joined a lifestyle-focused fitness company; Dogpound – and oversaw the brand’s social media and marketing efforts. It was during this time that he had some other revelations about wellness; the wellness industry is flooded with products that are designed to conjure feelings of FOMO but rarely provide people with the real tools they need to meet their goals, sustainably. Bradley created Spoonful to give people what they need to make more empowered decisions around their personal wellness. Delivering a fresh, delicious, nutritious breakfast is no easy task, but Bradley believes Spoonful is the breakfast you deserve to help you get to where you want to be every single day. Quality is our calling. Accessibility is our mission, No Prep Always Fresh is our promise.

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    U.S.

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  • Headquarters

    Brooklyn, United States

  • Founded

    January 2022
  • Launched

    April 2022
  • Founders

    Bradley Gifford

  • Brand initiatives

    Spoonful collaborates with key accounts to host buy one, give one activations where every container sold is matched with product donated.